Entrepreneur

How a New, Mobile-Friendly Website Gave a Fitness Company a Boost in Profits

Fitlosophy's increased 65 percent in six months, thanks to Shopify's e-commerce platform.
Source: Chris DeLorenzo

Angela Mader’s business, , began in 2008, when she started printing fitness and nutrition journals for men and women. Over the years, as sales grew steadily, she expanded into food scales and more journals, among other products. But one number scared her:

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