Entrepreneur

Expert Strategies to Make Facebook Worth Your Time

Make sure you know what's working.
Source: Illustration by nate kitch

Q: I recently changed my company’s name, but I read that when I rename my Facebook page, I lose all my likes and reviews. Is there a way to do it without starting all over again? -- Rich D.

-- which are for organizations, as opposed to “profiles” for people -- can be confusing for entrepreneurs. That’s understandable: You’ve

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