Forget Your Smartphone. What’s Next Is Even Bigger
Augmented reality will turbocharge how you reach customers—if you use it correctly
WHAT IF I WERE TO TELL YOU that this is the beginning of the end of smartphones? That might seem bold, given the recent launch of Apple’s latest and greatest iPhones. But there’s already evidence of the next wave of computers, which we’ll wear and command using our voices. The transition from smartphones to smart wearables—earbuds that have biometric sensors and speakers; rings and
