Country Life

Vying for virtual space

IT is encouraging to discover the different approaches the art trade is taking to the virtual world, now that it’s essential to engage with it. Although some are happy to continue with basic websites that have served them well in the past, others have been ingenious in devising new ways to catch and hold the attention of art lovers who are eager to be entertained. There is considerable competition.

Several new portals or ‘viewing rooms’ have opened recently and, during this month, more will follow, giving platforms to dealers who sign up

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