THE NEW BAND WAGON
Jul 25, 2020
3 minutes
—Aditya Wig
Photograph by CHANDRADEEP KUMAR
Alack of public transport. An antidote to corona gloom. Or perhaps just the latest fad for the well-heeled. These are some of the reasons that bicycle shops across India are filled with exhausted owners and little else.
“Material , (I’m out of stock),” shrugs Rajesh Girdhar, the owner of Cyclofit, a chain of cycle stores with four outlets across the NCR. He’s not alone in this most pleasant of business dilemmas. Several others also report absurd levels of demand.
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