Business Today

AN ELECTRIC DRIVE

On October 2, Elon Musk, the high-profile Chief Executive of Tesla, the world’s most valuable automobile company, created a flutter in India when he hinted the company could be on its way to the country next year.

“Next year for sure,” Musk tweeted in response to a query by a Twitter account, Tesla Club India, on the longa-nticipated entry in the Indian market. The Twitter account was started in March 2019 by electric vehicle (EV) enthusiasts Nikhil Chaudhary and Arun Bhat S. and has over 4,400 followers till date.

Barely a week later, Mercedes Benz, India’s largest luxury car maker, launched EQC, the country’s first luxury EV. Given that electric mobility in India is still at a nascent stage, and issues such as high cost, lack of charging infrastructure and range anxiety — due to which Maruti Suzuki and other mass market companies are yet to launch EVs — the move may seem a bit

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