n 2018, Acton came to Mosh with the desire to build a social media presence for Indomie noodles. While delicious, at the time Indomie was seen as the “foreign noodles” among local offerings. Fast-forward a mere two years and Indomie’s value market share of instant noodles in supermarkets is 42 percent, they’re growing ahead of the
SOCIAL MEDIA SUCCESS ON A SHOESTRING BUDGET
Nov 15, 2020
2 minutes
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