The Book Marketing Handbook: How To Sell More Books In The Digital Age
By Robert Sims
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About this ebook
This book offers a brief discussion of ideas that an author can use to promote their book in an age when Amazon.com is the largest retailer in the world, eBooks are becoming more widespread, and more and more people are spending their time looking at their smart phones, iPads, and laptops. Some of the concepts in this book will help sell many books, and some will only help sell a few, but they are all part of a greater game plan that may result in the next “Best Seller.” The idea is to get the word out in as many ways as you can, or at least to choose the most efficient marketing methods for your skill set and time constraints.
Robert Sims
Robert Sims is the President of The Educational Publisher Inc., Biblio Publishing.
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Book preview
The Book Marketing Handbook - Robert Sims
The Book Marketing
Handbook
How to sell more books
in the Digital Age
by
Robert Sims
Biblio Publishing
Copyright©2014 Robert Sims
Published by Robert Sims at Smashwords
ISBN: 978-1-62249-181-0
The following quote may be a slap in the face for many authors, but if you want to make your book a success, it is the most important rule of book marketing:
For every book you write, you should be willing to commit three years to marketing it. You don’t have to market full time, but you do have to do something each day for the full three years if you really want your books to make an impact.
John Kremer
1001 Ways to Market Your Books
Table of Contents
Introduction
Online Marketing
Your Book’s Description
Your Book’s Cover
Book Previews/Samples
A Website or Blog for your Book
A Facebook page for your Book
Twitter for your Book
Amazon.com
Amazon’s KDP Select Promotion Tools
Create an Author page on Amazon.com
Shelfari.com (by Amazon.com)
Register as an Author on Goodreads
Reviews
Press Releases
Book Trailer Video posted to YouTube, website, Facebook…
Podcasts
Offer Bloggers Review Print/Digital copies of your Book
Guest Blogging
Mailing Lists
Offline Marketing
Physical Bookstore Sales
Physical Book Distribution
Lightning Source
Book Signings
Host a Book Release Party
Send a Review, or Preview copy to Media
Local Interviews
Radio Interviews
Always include your