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    Self-Publishers Monthly, November: December 2013
    Self-Publishers Monthly, November: December 2013
    Self-Publishers Monthly, November: December 2013
    Ebook42 pages22 minutes

    Self-Publishers Monthly, November: December 2013

    By Danny O. Snow

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    About this ebook

    THIS BOOK IS PART of a SERIES. See the free preview for a list of articles in this month's issue. And please feel free to sample previous issues, also available at affordable prices.

    In 2013, there has NEVER been a better time to self-publish a book, whether printed or digital -- or both.

    Last year, 17 of Amazon's top 100 sellers in the UK were self-published. The "Do-it-Yourself-Publishing" (DIYP) boom continues to gain momentum worldwide in 2013.

    Want the latest unbiased news about DIYP from leading experts such as Stephanie Chandler, Scott Flora, Joel Friedlander, Shel Horowitz, Guy Kawasaki, Florrie Binford Kichler, Dan Poynter, Toni Rakestraw, Justine Schofield, Bob Spear and Rachel Thompson? Reports explaining new technologies, current publicity and marketing methods, and more... plus tips and tricks from bestselling DIYP authors, live links to useful resources and freebies?

    Pressed for time? Now you can get them all in a single fast and easy read, updated monthly. In today's world, the publishing industry is changing at a furious pace -- sometimes literally from one day to the next. SPM keeps you informed without endless scanning of Web sites, or sifting through zillions of offers from vendors trying to sell you goods and services you may not really need or want.

    The goals of SPM are simple: to help self-publishing writers create better books (printed and digital), and market them more effectively; to help you avoid outlets that gouge unwary writers for large investments, or foster unrealistic expectations; to keep you abreast of the latest technologies, trends, and new methods that DIY publishers can deploy NOW for greater success in today's ever-changing industry.

    In a phrase: We don't want to sell you anything except SPM itself. We aren't influenced by advertisers or underwriters. Our expert columnists are on your side, delivering even-handed reports about ALL the options for self-publishing e-Books and tree-Books. We don't favor one printer, e-publishing service or bookseller over another, except in terms of how you can get optimal results.

    LanguageEnglish
    PublisherDanny O. Snow
    Release dateNov 13, 2013
    ISBN9781301790388
    Self-Publishers Monthly, November: December 2013
    Author

    Danny O. Snow

    SELF-PUBLISHERS MONTHLY was launched in 2013 by Harvard graduate Danny O. Snow. He has served as a senior research fellow of The Society for New Communications Research (SNCR.org) since 2008. Snow also works as a consultant to fellow authors and publishers, as a public speaker, and as a journalist. He has written for Publishers Weekly, The Independent, Huffington Post, Indie Reader and many other print and online publications. He is widely quoted by other major print, broadcast and online media about new publishing and communication technologies. In 2009, he was elected to a two-year term on the board of directors of the Independent Book Publishers Association, serving 3,000+ publishing firms across North America and around the world. (Staff photo by Thomas Buckner, Copyright © 2009, all rights reserved.)

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      Book preview

      Self-Publishers Monthly, November - Danny O. Snow

      SPM

      Self-Publishers Monthly

      Your One-Stop Source for Self-Publishing Success

      Vol. I, #3, November-December 2013

      Smashwords Edition

      What’s Inside this Issue of SPM?

      Promoting Your Book with Postcards by Florrie Binford Kichler

      What is Do-it-Yourself-Publishing? by Danny O. Snow

      Five Tips to Tighten Your Writing by Toni Rakestraw

      Publishers Do Not Promote Books by Dan Poynter

      Learn to Sell by Scott Flora

      How Print-on-Demand Book Printing and Distribution Work by Joel Friedlander

      How to Maximize Amazon’s New Matchbook and CountdownPrograms by Danny O. Snow

      How Much Can Indie Authors Realistically Make? by Rachel Thompson

      Live Links to Freebies and Useful Resources

      Additional contributors to SPM include leading experts such as Stephanie Chandler of Authority Publishing, best selling author Guy Kawasaki, Justine Schofield of Pubslush, Bob Spear of Heartland Book Reviews and other popular guest columnists!

      SPM WANTS READER FEEDBACK:

      Is there a topic about which you’d value expert commentary in a future issue? Want to voice a complaint, or a compliment, about a past edition? Know a low-to-no-cost resource you want to share with fellow self-publishers? If so, e-mail publisher@selfpublishersmonthly.com with the phrase SPM Reader Feedback in the subject line. We value input from readers, and welcome your feedback!

      Promoting Your Book with Postcards by Florrie Binford Kichler

      Conventional wisdom touts online marketing as the only really effective way to promote your title—it’s cheap, easy and everybody does it.

      Which is precisely why you need to do something different.

      The million+ books released each year beget millions of Web sites, ’blogs, and Facebook pages, tens of millions of tweets and billions of e-mails. How can you make your title stand out amid the constant barrage of online clutter?

      Postcards.

      Book marketing with postcards is one of the most cost-effective and versatile direct marketing tools in

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