How to Write a Business Case: For Anything by West Palm Consulting LLC - Read Online
How to Write a Business Case
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Summary

This eBook will introduce you to a simple process for developing or building a BUSINESS CASE that will help you achieve the objective of obtaining top-level commitment that will make your project achievable. It provides proven strategies for creating a BUSINESS CASE that: (1) Determines if a proposed project is worth doing; (2) Determines if a proposed project creates value by reducing / deferring costs or increasing profit; and (3) Builds a business case to show the overall impact on the bottom line for all the value drivers impacted by the proposed project. This eBook takes the reader step by step through writing a BUSINESS CASE that is designed to: (1) Addresses value, cost, and concerns; (2) Help you understand your organization’s exiting (as is) and future (to be) state; (3) Help you understand the strategic direction of your organization and the development of its desired market; (4) Help you justify the investment ... and sell the project; and (5) Help you ensure there is a shared vision among all involved by putting all things which are being demanded from your organization and the proposed project staff into the right perspective.

Published: West Palm Consulting LLC on
ISBN: 9781311275547
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Table of Contents

Introduction

Why You Should Read This Book

Chapter 1: BUSINESS CASE or Business Model?

Chapter 2: Is the Proposed Project Worth Doing?

Chapter 3: Three Bases of Argument

Chapter 4: Why Build a BUSINESS CASE?

Chapter 5: What is a BUSINESS CASE?

Chapter 6: Value / Profit Tree

Chapter 7: Value Impact Analysis

Chapter 8: Determine Value Drivers

Chapter 9: Business Performance Model

Chapter 10: Quantify Benefits

Chapter 11: BUSINESS CASE Results

Chapter 12: Structure of a BUSINESS CASE

Chapter 13: Who Leads Business Change?

Chapter 14: Critical Success Factors

Chapter 15: The Elevator Test

Chapter 16: BUSINESS CASE Template

Chapter 17: Compelling Reasons for Using a Template

About The Author

Other Books by West Palm Consulting LLC

Introduction

This eBook will introduce you to a simple process for developing or building a BUSINESS CASE that will help you achieve the objective of obtaining top-level commitment that will make your project achievable. It provides proven strategies for creating a BUSINESS CASE that: (1) Determines if a proposed project is worth doing; (2) Determines if a proposed project creates value by reducing / deferring costs or increasing profit;  and (3) Builds a BUSINESS CASE to show the overall impact on the bottom line for all the value drivers impacted by the proposed project.