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Branding Fundamentals: Framework of Branding

Branding Fundamentals: Framework of Branding

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Notes:
Évaluation : 4.5 sur 5 étoiles4.5/5 (8 évaluations)
Longueur: 54 pages59 minutes

Description

How deeply have you thought about your brand? Is it intentional, or just an afterthought? What does each component—your logo, your website, your service, and even your culture—say to customers? Advanced branding means thinking about what distinguishes your company from the rest, and incorporating it into every single touchpoint of the business: design, messaging, marketing and PR, and company vision. Learn what branding really is, how it works, and how you can build and maintain a more competitive brand.

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Branding Fundamentals: Framework of Branding

Actions du livre

Commencer à lire

Informations sur le livre

Branding Fundamentals: Framework of Branding

Notes:
Évaluation : 4.5 sur 5 étoiles4.5/5 (8 évaluations)
Longueur: 54 pages59 minutes

Description

How deeply have you thought about your brand? Is it intentional, or just an afterthought? What does each component—your logo, your website, your service, and even your culture—say to customers? Advanced branding means thinking about what distinguishes your company from the rest, and incorporating it into every single touchpoint of the business: design, messaging, marketing and PR, and company vision. Learn what branding really is, how it works, and how you can build and maintain a more competitive brand.

Lire plus