Unavailable
Unavailable
Unavailable
Ebook147 pages2 hours
The Agile Brand: Creating Authentic Relationships Between Companies and Consumers
Rating: 0 out of 5 stars
()
Currently unavailable
Currently unavailable
About this ebook
Brands have evolved over several centuries from simple tools for recognition to something much more nuanced and sophisticated in the modern age. Being an agile brand means taking part in a relationship with consumers. While this means giving up some control over your brand, it rewards you with loyal long-term customers. The Agile Brand follows the story of branding from its beginnings to the authentic relationship with brands that modern consumers want, and gives practical examples of what you can do to modernize your brand in meaningful ways.
Unavailable
Read more from Greg Kihlström
The Agile Consumer: Navigating the Empowered Economy and the Future of Customer Experience Rating: 0 out of 5 stars0 ratingsThe Center of Experience: A blueprint for creating the experience-led enterprise Rating: 0 out of 5 stars0 ratings
Related to The Agile Brand
Related ebooks
The Brand Building Playbook: A Guide With Easy Steps for Every Budget Rating: 0 out of 5 stars0 ratingsBillion-Dollar Branding: Brand Your Small Business Like a Big Business and Make Great Things Happen Rating: 0 out of 5 stars0 ratingsLean Brands: Catch Customers, Drive Growth, and Stand Out in All Markets Rating: 0 out of 5 stars0 ratingsBrand Damage: It's Personal! Rating: 0 out of 5 stars0 ratingsBigger Than This Rating: 5 out of 5 stars5/5Brand Identity Breakthrough: How to Craft Your Company's Unique Story to Make Your Products Irresistible Rating: 4 out of 5 stars4/5Brand Identity Breakthrough Rating: 5 out of 5 stars5/5Teenage Wastebrand: How Your Brand Can Stop Struggling and Start Scaling Rating: 0 out of 5 stars0 ratingsStar Brands: A Brand Manager's Guide to Build, Manage & Market Brands Rating: 0 out of 5 stars0 ratingsBrand Resilience: Managing Risk and Recovery in a High-Speed World Rating: 0 out of 5 stars0 ratingsBrand Activation: Implementing the Real Drivers of Sales and Profit Rating: 2 out of 5 stars2/5Branding that Means Business: Economist Edge: books that give you the edge Rating: 0 out of 5 stars0 ratingsBaked In: Creating Products and Businesses That Market Themselves Rating: 0 out of 5 stars0 ratingsHow to Design and Create Your Personal Brand Rating: 4 out of 5 stars4/5Activate: Building a Purposeful & Profitable Brand in a Tribe-Based Digital Culture Rating: 0 out of 5 stars0 ratingsBe Your Own Brand: Achieve More of What You Want by Being More of Who You Are Rating: 5 out of 5 stars5/5Brand architecture Third Edition Rating: 0 out of 5 stars0 ratingsExpandable Brands: A Guide to Growing Business Locations While Protecting Your Brand Rating: 0 out of 5 stars0 ratingsBrand Revolution: Ousting Old Mideast Trading Mindsets Rating: 0 out of 5 stars0 ratingsThe Good Brand Rating: 0 out of 5 stars0 ratingsDim Sum Strategy: Bite-Sized Tools to Build Stronger Brands Rating: 0 out of 5 stars0 ratingsThe Indispensable Brand: Move from Invisible to Invaluable Rating: 4 out of 5 stars4/5Oxytobrands: Human Brands for an Emotional Market Rating: 5 out of 5 stars5/5Brand Vinci: Decoding Facets of Branding Rating: 0 out of 5 stars0 ratingsThe Brand Mapping Strategy: Design, Build, and Accelerate Your Brand Rating: 4 out of 5 stars4/5Brand Dna: Uncover Your Organization’S Genetic Code for Competitive Advantage Rating: 0 out of 5 stars0 ratingsPath to Purpose: How to use cause marketing to build a more meaningful and profitable brand Rating: 0 out of 5 stars0 ratingsYour Brand of Distinction Rating: 0 out of 5 stars0 ratingsExperiential Marketing Second Edition Rating: 0 out of 5 stars0 ratingsBrandDigital: Simple Ways Top Brands Succeed in the Digital World Rating: 0 out of 5 stars0 ratings
Marketing For You
Exactly What to Say: The Magic Words for Influence and Impact Rating: 4 out of 5 stars4/5Emotional Intelligence: Exploring the Most Powerful Intelligence Ever Discovered Rating: 5 out of 5 stars5/5The Catalyst: How to Change Anyone's Mind Rating: 4 out of 5 stars4/5The Millionaire Next Door Rating: 4 out of 5 stars4/5Building a StoryBrand: Clarify Your Message So Customers Will Listen Rating: 4 out of 5 stars4/5Marketing Made Simple: A Step-by-Step StoryBrand Guide for Any Business Rating: 5 out of 5 stars5/5The Psychology of Selling: Increase Your Sales Faster and Easier Than You Ever Thought Possible Rating: 4 out of 5 stars4/5Quiet Leadership: Six Steps to Transforming Performance at Work Rating: 4 out of 5 stars4/5The YouTube Formula: How Anyone Can Unlock the Algorithm to Drive Views, Build an Audience, and Grow Revenue Rating: 4 out of 5 stars4/5Invisible Influence: The Hidden Forces that Shape Behavior Rating: 4 out of 5 stars4/5How to Write Copy That Sells: The Step-By-Step System For More Sales, to More Customers, More Often Rating: 4 out of 5 stars4/5Pre-Suasion: A Revolutionary Way to Influence and Persuade Rating: 4 out of 5 stars4/5Built to Last: Successful Habits of Visionary Companies Rating: 4 out of 5 stars4/5How to Start a Nonprofit Organization: The Complete Guide to Start Non Profit Organization (NPO) Rating: 4 out of 5 stars4/5The Best Credit Repair Manual Ever Written Rating: 5 out of 5 stars5/5Robert Cialdini's Influence: The Psychology of Persuasion Summary Rating: 4 out of 5 stars4/5Win In Court Every Time Rating: 5 out of 5 stars5/5The Freedom Shortcut: How Anyone Can Generate True Passive Income Online, Escape the 9-5, and Live Anywhere Rating: 5 out of 5 stars5/5Propaganda Rating: 4 out of 5 stars4/5Six Figure Blogging Blueprint Rating: 5 out of 5 stars5/5The Passive Income Cheat Sheet Rating: 4 out of 5 stars4/5The Copywriter's Handbook: A Step-By-Step Guide To Writing Copy That Sells (4th Edition) Rating: 4 out of 5 stars4/5Ogilvy on Advertising in the Digital Age Rating: 5 out of 5 stars5/5Mastering ChatGPT: 21 Prompts Templates for Effortless Writing Rating: 5 out of 5 stars5/5Wanting: The Power of Mimetic Desire in Everyday Life Rating: 0 out of 5 stars0 ratingsEverybody Writes: Your Go-To Guide to Creating Ridiculously Good Content Rating: 4 out of 5 stars4/5
Reviews for The Agile Brand
Rating: 0 out of 5 stars
0 ratings
0 ratings0 reviews