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  • Advertising Ethics

    Transféré par

    Mohamed Azarudeen
    22 vues2 pages
    Advertising is communication between a seller and potential buyers aimed at a mass audience. It is intended to induce members of its audience to buy the seller's product. Advertising Ethics define commercial advertising as communication aimed to induce member of this audience to buy seller's products.

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    © Attribution Non-Commercial (BY-NC)

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    Advertising is communication between a seller and potential buyers aimed at a mass audience. It is intended to induce members of its audience to buy the seller's product. Advertising Ethics define commercial advertising as communication aimed to induce member of this audience to buy seller's products.

    Droits d'auteur :

    Attribution Non-Commercial (BY-NC)
    Téléchargez comme PPTX, PDF, TXT ou lisez en ligne sur Scribd
    Signaler comme contenu inapproprié
    22 vues2 pages

    Advertising Ethics

    Transféré par

    Mohamed Azarudeen
    Advertising is communication between a seller and potential buyers aimed at a mass audience. It is intended to induce members of its audience to buy the seller's product. Advertising Ethics define commercial advertising as communication aimed to induce member of this audience to buy seller's products.

    Droits d'auteur :

    Attribution Non-Commercial (BY-NC)
    Téléchargez comme PPTX, PDF, TXT ou lisez en ligne sur Scribd
    Signaler comme contenu inapproprié
    sur 2

    Advertising Ethics

    Definition of commercial Advertising Communication between a seller and potential buyers that is publicly addressed to a mass audience and its intended to induce member of this audience to buy the sellers products. Characteristics of Advertising Public Communication aimed at mass audience Intended to induce members of its audience to buy the sellers product Succeeds by creating a desire for the sellers product or a belief that a product or a belief that a product will satisfy a preexisting desire

    Ethical Aspects of Adverting

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