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  • IPL 2011 Better Than 2012

    Transféré par

    Pallav Kumar
    5 vues10 pages
    IPL 2011 had higher TV ratings and viewership than IPL 2012. The cumulative reach in millions was higher for the IPL 2011 finals compared to the IPL 2012 finals. The top performers in runs and boundaries in IPL 2011 also scored higher on average than those in IPL 2012, indicating a higher level of entertainment in the 2011 season.

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    IPL

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    IPL 2011 had higher TV ratings and viewership than IPL 2012. The cumulative reach in millions was higher for the IPL 2011 finals compared to the IPL 2012 finals. The top performers in runs and boundaries in IPL 2011 also scored higher on average than those in IPL 2012, indicating a higher level of entertainment in the 2011 season.

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    Attribution Non-Commercial (BY-NC)
    Téléchargez comme PPTX, PDF, TXT ou lisez en ligne sur Scribd
    Signaler comme contenu inapproprié
    5 vues10 pages

    IPL 2011 Better Than 2012

    Transféré par

    Pallav Kumar
    IPL 2011 had higher TV ratings and viewership than IPL 2012. The cumulative reach in millions was higher for the IPL 2011 finals compared to the IPL 2012 finals. The top performers in runs and boundaries in IPL 2011 also scored higher on average than those in IPL 2012, indicating a higher level of entertainment in the 2011 season.

    Droits d'auteur :

    Attribution Non-Commercial (BY-NC)
    Téléchargez comme PPTX, PDF, TXT ou lisez en ligne sur Scribd
    Signaler comme contenu inapproprié
    sur 10

    IPL 2011 was better than IPL

    2012
    Group
    Click to edit Master subtitle
    styleO2
    3/26/13

    3/26/13

    Brand Value of IPL

    3/26/13
    Brand Value of IPL Franchises

    3/26/13

    IPL Finals TRP Ratings

    Cumlative Reach(in Millions)

    160

    160.5

    161

    161.5

    162

    162.5

    163

    10

    3/26/13

    Highest Run Aggregates


    No. of
    Matches
    Played

    No. of
    Cumulativ
    Matches
    e Reach Boundarie Runs/Innig
    Played avg. TVR%
    000s
    s/Matches
    ns

    0.89158607
    avg. TVR%
    3

    3/26/13
    4's

    6's

    Run Rate

    Cumulativ
    e Reach
    0.87020093
    000s
    6 -0.8177653

    Boundarie 0.86670199
    s/Matches
    90.971154630.90627077

    Runs/Innig 0.11204694
    0.071427920.45655012
    ns
    50.49893225
    4
    1

    4's

    0.250872150.48573234
    0.00237596 0.4228315
    8
    70.73413487

    6's

    0.521674050.63163278
    -0.25216280.49421832
    6
    80.66678859

    0.710193

    Run Rate

    0.22980744
    0.344728930.65336740
    90.63605007
    2
    10.90471372

    0.926467

    0.777316

    What a SHOT!!

    3/26/13

    Runs and Boundaries per Ma

    Down to the WIRE!

    3/26/13

    Entertainment value
    3/26/13

    3/26/13

    REFERENCES

    http://www.allaboutinformation.in/total-ipl4-match-records-2011/

    http://www.espncricinfo.com/indian-premier-league-2012/content/current/series/520932.

    html http://justtoinform.com/ipl-2012--numbers-at-a-glance-top-ten-run-scorers-and-wickettakers

    http://www.mxmindia.com/2012/06/where-the-economics-stand-for-4-key-stakeholders-post-ipls-fifth

    http://sports.ndtv.com/cricket/news/item/191805-stadium-crowds-show-the-ipl-the-money?tmpl=com

    http://www.icmrindia.org/casestudies/catalogue/Marketing/MKTG237.htm

    http://articles.economictimes.indiatimes.com/2012-06-12/news/32195040_1_ipl-franchises-lalit-modi

    http://passlinebusinessmagazine.com/index.php?option=com_content&view=article&id=206:the-econo

    http://www.exchange4media.com/46651_ipl-5-ends-on-a-high-8-92-tvr-for-final-match.htmlv

    en.wikipedia.org/wiki/2012_Indian_Premier_League

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