Majestic Meadows 615 McCallie Ave Chattanooga, TN 37403 March 22, 2013 Carrie Meadows 447 Big Taz

Lane Melbourne, Australia 62519 Dear Proposal Board, We are Majestic Meadows, Roland Parrott, Amber Blevins, and Pher Moore. We are proposing our project promoting diversity acceptance on the University of Tennessee, Chattanooga campus. We will be distributing symbolic wristbands to the student population which represent a signed pledge to speak and act out against observed acts of discrimination and injustice. We are asking for $500 to fund the purchase of 1000 customized wristbands, 75 printed flyers to place in high-traffic areas around campus, 2 large posters to promote our booth, and a raffle prize to draw traffic to the booth. You may contact us by email either at nkx474@mocs.utc.edu, zjk456@mocs.utc.edu, or ytp371@mocs.utc.edu. Thank you for your time and consideration. Sincerely, Majestic Meadows Roland Parrott Amber Blevins Pher Moore

I. Proposal Summary Issues stemming from diversity are prevalent on college campuses nationwide. The fundamental

idea behind our initiative is to raise awareness by distributing wristbands that display the message, See Something, Do Something to those of the UTC community who wish to actively participate in our movement. The wristbands will symbolize the signing of a pledge promising to speak out or take action against observed acts of discrimination and injustice. We intend to make an impact on the university population by using these wristbands to promote acceptance. Positive feedback and active participation from the student body will enable our programs future success, and opportunity to expand beyond the University of Tennessee-Chattanooga campus.

II. Narrative A. Funding request The University of Tennessee at Chattanooga is home to many students and staff members. These people are all unique individuals, and come from different backgrounds. Whether it be a difference in ethnicity, religion/faith, sexual orientation, disabilities, or place-of-birth, every person has unique qualities that set them apart from everyone else. As of last year, the University of Tennessee at Chattanoogas student body consisted of 11,660 people. This large group of people was made up of seven different races (2012-2013 Fact Summary). As a university, all members must strive to create a fair environment, so that all people who enter the university may avoid feeling uncomfortable or outcasted. In our university, the separation between different groups of people is visually evident on an everyday basis. By simply walking through the University Center, a person can easily pick out the various groups of people that make up our student body. This division among the people is the same problem our country has dealt with for many years. Last year alone, there were 6,222 hate crimes committed across the nation (Hate Crimes Accounting). As a group of three members of this student population, we are making an attempt to inspire students to rise up to the challenge and make a difference, not only in our student population, but throughout our city. Our university has dealt with religious differences before, and members of the student body made a stand. This stand led to a change in the way our athletic organizations begin their competitions. In 2012, the University of Tennessee, Chattanooga football program began their games with a moment of silence rather than a prayer, avoiding any form of favoritism towards a certain religion (Bunn, Rachel). An action resulting in an impact of this caliber is capable of inspiring and stirring the hearts of people throughout not only a school, but the entire country. These types of actions are clearly what our school needs more of in order to create the fair, family-environment every university wants to achieve. The journey to solve division among our countrys population is a great obstacle to overcome, and must be dealt with in order for our country to grow as a successful nation. This journey has to start somewhere,

and we believe that we are truly capable of taking the first step in the right direction. Our program that we intend to institute at the University of Tennessee, Chattanooga will be called See Something, Do Something. Our program will begin on April 8th with the distribution of our flyers around campus. These promotions will remain visible through the entirety of the campaign. After our initial advertising campaign, our team will construct a booth to conduct our project that will start on April 22nd and continue until April 23rd. Starting Monday, April 8th, our group will be displaying posters in high traffic areas of campus, such as the library, the cafeteria, the University Center, and many other busy areas, notifying students of the upcoming opportunity to make a difference in the unification of student groups and overall campus morale. Following two weeks of advertising our program, our group will set up a booth in the campus University Center on Tuesday, April 22nd, and Wednesday, April 23rd, during regular lunch hours. At our booth, we will be conducting the distribution of our unique wristbands, as well as providing students with examples of racism, sexism, bigotry, and discrimination they may encounter, how they can act, and how their positive responses can make an impact. Students will then have an opportunity to sign a pledge, promising to act , if they observe any of these behaviors. Upon signing the pledge, 1000 students will be given a See Something, Do Something wristband, which will be black and white, and embossed with the name of our campaign. The wristband will serve as a tangible symbol of commitment to the unification of all groups within the university regardless of race, ethnicity, sex, disability, or sexual orientation. The $500 funding we are requesting will be used to purchase 1000 customized wristbands at an estimated cost of $275, printed promotional materials for advertising at $70, and the remainder will be used for a raffle prize designed to bring more traffic to our booth. See Something, Do Something has the potential to create a significant impact within the student body at UTC. Focusing on awareness within a community is the key to creating an impact on a larger scale. An initiative created by New York's Metropolitan Transportation Authority (MTA) to combat terrorism, urged the public to report suspicious people and activity to authorities (If You See Something, Say Something Campaign. dhs.gov) Public support of this initiative led to it being adopted as a nationwide public service awareness campaign led by the United States Department of Homeland Security. DHS affirms that Homeland Security begins with Hometown Security (If You See Something, Say Something Campaign. dhs.gov) . See Something , Do Something supports this same concept as it relates to focusing on acceptance of diversity within a community first and foremost. By educating the student body of social injustices and discrimination that are being observed not just on college campuses across the country, but on theirs as well, and offering ways they can act, can help

significantly reduce the occurrence of these instances and eliminate the ignorance surrounding them. Also, seeing students wearing the bracelets around campus is meant to provide minority groups with a sense of acceptance, safety, and solidarity among the population. B. Project evaluation See Something, Do Something, will be able to judge its success by the participation and feedback of the student body. Our expected results are to have 1000 students sign the pledge and accept a wristband and the responsibility it represents. Our campaign will be considered a success if students are continually seen wearing the pledge wristbands in weeks and months to follow, and if the campaign inspires an outward expansion. In the Unfair campaign created at The University of Wisconsin-Superior, (Facts About UW-Superior and the Unfair Campaign. Wisconsin University) the movement was able to launch a second phase, and was eventually supported by over 16 third party community sponsors including education, civic, religious, and service organizations. A successful campaign will also create more open lines of communication surrounding complex diversity issues ranging from privately among students, to perhaps publicly, via university sponsored forums. UW-Superior was able to accomplish a series of public events with the success of their Unfair campaign. The University has been outspoken about the achievement. UW-Superior was proud to host the diversity dialogues that took place throughout campus last year. They provided the campus community -- students, faculty, and staff alike -- an opportunity to engage in open, heartfelt discussions. (Facts About UW-Superior and the Unfair Campaign. Wisconsin University). See Something, Do Something has the right components to parallel the same success.

II. Attachments and Sample Materials

Proposed Budget

1000 custom debossed silicone wristbands for distribution to students @ $0.27 each from 24HourWristbands.com Production and Shipping Time = 14 days @ $0.00 Shipping Cost = $29.99 100 Free = -$27.00 Total Wristband Cost = $272.99

2 18x24 Semi Gloss Posters from Staples for advertising @$41.99 75 8 x 11 color flyers from UTC Mocs Print for advertising @ $0.35 each = $26.25 20 8 x 11 b&w pages from UTC Mocs Print for pledge signatures@$0.07 each =$1.40 Total Printing Cost = $69.79

Raffle Prize(s) Such as Apple TV $99.99 (area retailers Best Buy, Radio Shack), Itunes gift card $50.00, or $150 in UTC Mocs Merchandise from Campus Bookstore. (Sweatshirts, hats, t shirts) Total Prize allowance =$150.00

Total Budget 492.63

Student Pledge I, (insert name), hereby pledge to stand against all acts of discrimination and injustice that I witness while not only at the University of Tennessee, Chattanooga, but anywhere else I may bear witness to such acts. Furthermore, I support the See Something, Do Something initiative to rid our university from all forms of racism, bigotry, sexism, etc.

See Something, Do Something

Together we can eliminate Discrimination and Bigotry in our UTC community.

Visit our booth in the University Center on April 22nd and April 23rd, during lunch, to find out how you can make a difference. Enter for a chance to win AppleTV or other prizes!!

Works Cited 2012 - 2013 Fact Summary. University of Tennessee at Chattanooga. Web. July, 2012. Hate Crimes Accounting fbi.gov. Federal Bureau of Investigation, Web. December 2012 Bunn, Rachel. Diversity Leads to UTC Moment of Silence Instead of Prayer at Football Games. Chattanooga Times Free Press. September 11, 2012. Print. If You See Something, Do Something Campaign. dhs.gov. US Department of Homeland Security, Web. 6 March 2013. Facts about UW-Superior and the Unfair Campaign. Wisconsin University, Feb. 2013. Web. March 6, 2013.