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  • Recording Label Ish

    Transféré par

    Charlotte Baker
    92 vues2 pages
    Major record labels employ large staffs to handle artist acquisition and development, record production, distribution, marketing, promotion, legal, and financial administration. They have in-house departments to manage these areas. Independent labels have smaller core staffs and outsource non-essential functions like promotion and distribution to freelancers. This allows independent labels to have lower fixed costs than major labels each month and more flexibility in their spending. The top four major labels are Sony Music, Universal Music Group, Warner Music Group, and EMI.

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    Major record labels employ large staffs to handle artist acquisition and development, record production, distribution, marketing, promotion, legal, and financial administration. They have in-house departments to manage these areas. Independent labels have smaller core staffs and outsource non-essential functions like promotion and distribution to freelancers. This allows independent labels to have lower fixed costs than major labels each month and more flexibility in their spending. The top four major labels are Sony Music, Universal Music Group, Warner Music Group, and EMI.

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    Attribution Non-Commercial (BY-NC)
    Téléchargez comme PDF, TXT ou lisez en ligne sur Scribd
    Signaler comme contenu inapproprié
    92 vues2 pages

    Recording Label Ish

    Transféré par

    Charlotte Baker
    Major record labels employ large staffs to handle artist acquisition and development, record production, distribution, marketing, promotion, legal, and financial administration. They have in-house departments to manage these areas. Independent labels have smaller core staffs and outsource non-essential functions like promotion and distribution to freelancers. This allows independent labels to have lower fixed costs than major labels each month and more flexibility in their spending. The top four major labels are Sony Music, Universal Music Group, Warner Music Group, and EMI.

    Droits d'auteur :

    Attribution Non-Commercial (BY-NC)
    Téléchargez comme PDF, TXT ou lisez en ligne sur Scribd
    Signaler comme contenu inapproprié
    sur 2

    !

    e Recor"ng Indu#ry
    Record labels are a brand and a trademark associated with the marketing of music recordings and music videos. A record label is often also a company that manages such brands and trademarks; coordinates the production, manufacture, distribution, marketing, promotion, and enforcement of copyright for sound recordings and music videos; conducts talent scouting and development of new artists (A&R - artists and repertoire); and maintains contracts with recording artists and their managers. In-House: Work undertaken inside a company. Out-of-house: Work undertaken outside a company by other people/companies What Record Labels Do:
    POSITION A&R (Artist and Repertoire) RESPONSIBILITY -Acquires talent -Find and sign artists -Manage the recording process (creative direction/budgeting) -Press promotion -Radio/TV promotion -Online promotion -Paid advertising -Videos -Manufacture -Sells and ships physical product to retailers -Online outlets -Administration -Lawyers -Accountants

    Promotion and Marketing

    Distribution

    Business Administration

    Major Labels: Sony Music Universal Music Group Warner Music Group EMI

    MAJOR LABELS (In-house staff; salaried) MD Admin A&R Press Promo Radio/TV Promo Online Promo Distribution Legal Accounts

    INDIE LABELS (Out-of-house staff; freelance/ commission) MD (In-house) Admin (In-house) A&R (In-house) Press Promo Radio/TV Promo Online Promo Distribution Legal Accounts

    Major labels employ large amounts of salaried staff whereas an Indie label will employ small central staff, such as an MD, admin and A&R, but will then use freelance companies as needed. This means that major labels will always have fixed costs for salaries per month regardless of the records released or profits made whereas an indie label has flexible costs per month and can choose to not release anything and not lose money and employ out-of-house services as required.

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