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Text Book : Research Methods for Business Students , Third Edition, Mark Saunders, Philip Lewis, Adrian Thornhill.
Assignment : Study Chapter 1 (The nature of business and management research and structure of this book), Title: IS THERE SUCH A THING AS EVIDENCEBASED MANAGEMENT?
1. Summary In this Article he explores the promise organization research offers for improved management practice and how, at present, it falls short. Using evidence-based medicine as an exemplar, she Has identified ways of closing the prevailing research-practice gap the failure of organizations and managers to base practices on best available evidence. She closed with guidance for researchers, educators, and managers for translating the principles governing human behavior and organizational processes into more effective management practice. 2. Definition and introduction
Evidence-based management means translating principles based on best evidence into organizational practice.
3. 4. 5. 6. 7. The great hope and the great disappointment The evidence-based zeitgeist Why evidence-based management is Important and timely Calling Attention to Facts: Big E Evidence and little e evidence Opportunity to Better Implement Managerial Decisions