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Unleashing Creativity at the

Workplace…
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CREATIVITY EXPLORED..!

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What is Creativity?
• Creative people can stand more chaos than ordinary people.
~ Frank Barron

• A hunch is creativity trying to tell you something.


~ Frank Capra

• The answer comes at most ordinary times…while you are eating an


apple
~ Albert Einstein

• An essential aspect of creativity is not being afraid to fail.


~ Edwin Land

• Creative minds have always been known to survive any kind of bad
training.
~ Anna Freud www.CHRMGlobal.com
Who has it?
 Positivity

 Playfulness

 Passion

 Persistence

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Creativity at the Workplace

India Inc. to Ideas Inc…!

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India vs. China: The C Quotient

Table: India vs. China

Country Talent Technology Tolerance GCI

China 0.031 0.109 0.550 0.230

India 0.085 0.137 0.309 0.177

Source: Irene & Richard Florida www.CHRMGlobal.com


THE NEED…THE TIP OF THE ICEBERG…

 Motivating People

 Attracting & Retaining

 Problem Solving

 Competitive Edge

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Brewing the Culture of Creativity

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~ Componential Model of Creativity ~
One Step At a Time…

Domain Creativity
Relevant Relevant
Skills Skills

Intrinsic
Task
Motivation
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~ Creativity Life Cycle (CLC) Model ~

Reframing

Synergy The Power


Awareness
to Act

Suspending
Boundaries
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FACTORS THAT ENHANCE ORGANIZATIONAL
CREATIVITY

 Creative Leadership
 Open Communication
 Free Reign
 Appropriate Resources
 Diversity
 Feedback

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BARRIERS TO ORGANIZATIONAL
CREATIVITY

 Unnecessary Compliance
 Resistance to Change
 Bureaucracy
 Lack of Time

Fun or War?

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Awaking the Little Professor..!

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“The Whitespace Culture”
Atmosphere of Trust
Right to Information
Risk Taking
Embracing Change
Learning Culture
Rewards & Recognition
Investment in People

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A Peak at the Latest Trends…

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Getting Creative…!
 Creativity Shells

 Idea Management

 Competitive Paranoia

 Cross-Pollination of Ideas

 Kaleidoscope Thinking
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A Case in Point…

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Learning from the Leaders

General Electric

Dell Computers

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Conclusion

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