ASSEMBLE

SPORT NOISE IDEA FORM

ASSEMBLE POWERFULLY EXPRESSES THE ENERGY OF A CITY REBUILDING ITSELF BY SHOWCASING ITS MOST ESSENTIAL TOOLS: CREATIVITY ACTION DETERMINATION

ASSEMBLE
SPORT

ASSEMBLE BRINGS THE BIGGEST NAMES IN PROFESSIONAL AND AMATEUR SKATEBOARDING AND BMX TO DOWNTOWN DETROIT FOR FOUR DAYS OF WORLD-CLASS COMPETITIONS. WE WANT TO CREATE THE BEST EXPERIENCE FOR ATHLETES AND FANS, AND WEVE FOUND INDUSTRY LEADERS WHO ARE EXCITED TO DO THAT IN DETROIT. ASSEMBLE SKATE WILL BE DESIGNED AND MANAGED BY ROB MERONEK AND RYAN CLEMENTS, THE SAME BRAINS THAT HELPED BUILD THE GLOBALLY-RENOWNED TAMPA PRO, TAMPA AM, AND DAMN AM COMPETITIONS. ASSEMBLE BMX WILL BE DESIGNED AND MANAGED BY MARK LOSEY, THE NIKE BMX TEAM MANAGER AND BMX DIRECTOR FOR THE DEW TOUR. ROB, RYAN, AND MARK WILL BE WORKING WITH EVERYONE FROM LOCAL SKATE AND BIKE SHOPS TO INTERNATIONAL PARK DESIGNERS TO MAKE ASSEMBLE AS RELEVANT TO THE LOCAL ACTION SPORTS COMMUNITY AS IT IS TO THE GLOBAL INDUSTRY. IN 2014 THE CONTESTS WILL BE HELD ON TEMPORARY PARKS BUILT DOWNTOWN THAT WILL BE DISMANTLED AND INTEGRATED INTO PERMANENT NEIGHBORHOOD PARKS.

ASSEMBLE
SPORT

ASSEMBLE BRINGS RACING BACK TO THE STREETS OF DOWNTOWN DETROIT. THE WEEKEND OF ASSEMBLE WILL FEATURE A RALLYCROSS RACE WHERE THE WORLDS TOP DRIVERS WILL COMPETE ON A TRACK THAT CIRCLES GRAND CIRCUS PARK AND THE MADISON STREET BOULEVARD.

ASSEMBLE
NOISE

W E R E B U I L D I N G A M U LT I - G E N R E , M U T L I - S TA G E M U S I C F E S T I VA L I N D E T R O I T. W I T H G E N R E - S P E C I F I C S TA G E S S P R E A D T H R O U G H O U T O U R D O W N T O W N F O O T P R I N T, A S S E M B L E W I L L S H O W C A S E E S TA B L I S H E D A N D U P - A N D - C O M I N G A C T S O V E R F O U R D AY S .

T H I S I S A M U S I C F E S T I VA L W I T H A N E S O T E R I C N A M E . R O C K . P U N K . H I P - H O P. E L E C T R O N I C . E T C . I T W I L L B E L O U D .

ASSEMBLE
IDEA

SEEING THE NEED TO CONNECT INNOVATIVE IDEAS WITH REAL ACTION, ASSEMBLE IS BRINGING TOGETHER SOCIAL INNOVATORS, IMPLEMENTATION PARTNERS, AND COMMUNITY INVESTORS TO PARTICIPATE IN A COMPETITIVE PROBLEM-SOLVING CONFERENCE. THINK OF IT AS THE OLYMPICS OF SOCIAL INNOVATION FOCUSED ON IDEAS WORTH DOING. UTILIZING THE DETROIT FUTURE CITY STRATEGIC FRAMEWORK PLAN TO IDENTIFY RELEVANT PROBLEM TRACKS, SMALL TEAMS MADE UP OF PROMISING AND PROVEN INNOVATORS WILL COME TOGETHER AND CONCEPT BIG IDEAS. THE TEAMS WILL THEN PUBLICLY PRESENT AGAINST EACH OTHER TO A PANEL OF INVESTORS, SUBJECT MATTER EXPERTS, AND IMPLEMENTATION PARTNERS WHO WILL EVALUATE THE SOLUTIONS BASED ON THEIR ACTIONABIITY, SUSTAINABILITY, AND SCALABILITY. WINNING IDEAS ARE HANDED OFF TO THE IMPLEMENTATION PARTNERS WHO WILL TURN THOSE IDEAS INTO REALITIES ON THE GROUND IN DETROIT.

ASSEMBLE
FORM

ASSEMBLE WILL BRING GLOBALLY-RENOWNED STREET ARTISTS TO DETROIT TO PAINT PERMANENT MURALS ON THE WALLS OF A DOWNTOWN CORRIDOR. THEY WILL PAINT THE FIRST FEW DAYS OF THE FESTIVAL, AND THE TRANSFORMED SPACE WILL BECOME AN OUTDOOR GALLERY AND BEER GARDEN BY THE END OF THE WEEKEND. THESE ARTISTS WILL CHOOSE ONE EMERGING ARTIST TO JOIN THEM. IS DETROIT A BLANK CANVAS? WE DONT KNOW BUT THE WALLS WILL LOOK AWESOME.

ASSEMBLE EXISTS TO AMPLIF Y AND FURTHER THE REBUILDING O F D E T R O I T.

MAKE IT REAL .
#ASSEMBLEDETROIT