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1% Wealthy
Source: The New Interagency Report: Older Americans 2000: Key indicators of Well-Being
1. Start a Company
39% are profitable 30% break even 30% lose money 64.2% of businesses failed in a 10-year period.*
2. Start a Franchise
97% success rate** Up front costs of between $79,000 - $2.5 Million Susceptible to local circumstance and disaster
*William Dennis, Natl Federation of Independent Businesses, reported by Karen E. Klein in Business Week, September 30, 1999 **United States Chamber of Commerce, http://www.the-franchise-guy.com/facts.htm
Social networking is changing EVERYTHING Facebook, Twitter, Linked In, Craigs List, Second Life, Match.com, MySpace, etc.
-Unique (exclusive)
#2 FINANCIAL POSITION
-What are their financial obligations?
#3 PAY PLAN
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#1 TRENDS
PAST PRESENT FUTURE
Is it a fad?
#2 TIMING
#3 TRAITS
Harvard Kennedy School, Science and International Affairsmay require gas prices greater than $7/gallon by 2020.
Source: ww.thepeoplehistory.com
Emissions Trends
Is it just a fad?
#1 TRENDS
Is it a fad?
#2 TIMING
IS it EARLY, LATE, OR RIGHT?
#3 TRAITS
If there were less than 500,000 people involved, you would be on the cutting edge of a great opportunity. BUT, if the company meets all 3 criteria, AND has less than 100,000 distributors, Harvard Business School considers it to be a once in a lifetime opportunity.
#1 TRENDS
Is it a fad?
#2 TIMING
IS it EARLY, LATE, OR RIGHT?
#3 TRAITS
What are key features of the product offered?
#2 Consumable
- Is the product frequently used?
#3 Demonstrable
- Does it provide a noticeable difference
to the consumer?
THIS is it!
Obvious: Easily seen, recognized, or understood; evident