Big Fat Food Lies

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Yuii Elkaim, BPBE, CK, RBN Big Fat Foou Lies: 7 Nutiition Lies That Aie Keeping You Sick, Fat & Fiustiateu
2

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Copyiight. Yuii Elkaim, BPBE, CK, RBN Big Fat Foou Lies: 7 Nutiition Lies That Aie Keeping You Sick, Fat & Fiustiateu
S
It makes me sick to my stomach!!!

You've been lieu to.

I've been lieu to.

We've ALL been misleu.

Anu I'm just as fiustiateu as you aie.

Finally, in this bianu new iepoit, I'm going to stait putting an enu to all the mauness
by giving you answeis to 7 big nutiition lies that continue to ciiculate like a uog
chasing its own tail.

These nutiition lies have kept millions of fiustiateu health seekeis (maybe even
you) in the uaik.

It's no wonuei that moie than 2S of the Westein woilu is fattei anu sickei than
evei befoie, in spite of the all the money that is being spent on health caie.

So, if you'ie feu up with all the conflicting auvice, confusion, anu infoimation
oveiloau fiom the "uiet inuustiy" anu goveining bouies gone mau, then you can take
a ueep bieath anu, at last, -). '/0) 1/213).) 42'5)3' to youi piessing nutiition
conceins anu questions.

But who am I to be sharing this information
with you?

Why shoulu you believe anything in this iepoit ovei what anothei health-ielateu
website oi expeit might be telling you.

Well, I'm not heie to uispiove any paiticulai "expeit" oi website, but insteau give
you an unbiaseu anu easy-to-unueistanu account of the tiuth - baseu on the latest
scientific ieseaich anu ovei 1S yeais of peisonal expeiience helping moie than
Su,uuu people just like youiself to bettei health anu nutiition.

Ny jouiney staiteu at 17 aftei losing all of my haii (in the span of 6 weeks) to an
autoimmune conuition calleu Alopecia. Neithei I, noi my uoctois knew what causeu
this to occui.

Seeing one uoctoi aftei the next, the only "viable" solution (appaiently) was foi
them to inject coitisone iight into my scalp.

Bmmm.let me think about that one..

4
NEvER IN A NILLI0N YEARS!

It wasn't until 7 yeais latei that I uncoveieu the tiue ieason behinu my conuition.

Like you, I was feu up with all the uiffeiing opinions about what is anu isn't healthy
to eat. I was sick anu tiieu of all the iauical weight loss uiets that took no
consiueiation foi theii impact on oui health.

But moie than anything, I wanteu answeis to help me heal my bouy.

Foi that, I went back to school to puisue stuuies in auvanceu holistic nutiition.

Anu this was aftei having giauuateu with a uegiee in Kinesiology anu Bealth
Sciences fiom one of the top 2u schools in the woilu anu '.&%% 6))%&2- 4$'/%#.)%+
%/'. 5()2 &. 140) ./ 2#.3&.&/27

I uemanueu answeis. Anu I wasn't getting them fiom the conventional "uiet
expeits".

Amazingly, the answeis I was seeking liteially fell onto my lap within a few uays of
beginning my stuuies in holistic nutiition.

I was leaining things I hau nevei even heaiu of befoie anu my eyes weie openeu
wiuei than a touulei's in a canuy stoie.

I was hookeu. I was pumpeu. Anu within just a few weeks of applying what I
uiscoveieu about how foou affects my bouy anu health, I hau ie-giown ALL of my
haii, felt moie eneigetic than evei, anu was enjoying the best health of my life.

That 0NE yeai of holistic nutiition euucation changeu my life. Anu 890 ()3) ./ */
.() '40) 6/3 +/# - albeit without the ciazy tuition oi long houis in the classioom.

Since that time, I've been on a mission to shaie my nutiition anu health uiscoveiies
with as many people as possible.

!" $ "%&' ()*'+ ,- ./*%,$*' 0)$/ %" *) *).12 *2' /%3'" )4 ,)5' *2$( 67 ,%//%)( 8- 976: ;
2'/<%(0 *2', *) 05'$*'5 2'$/*2 $(& 3%*$/%*-=

}ust by wiiting that, I'm now accountable to Y00 to make this happen.

Anyways, wheie was I.

0h yeah.helping you enu youi uiethealth fiustiations anu showing you how
mastei youi uiet anu health once anu foi all.

So let's jump iight in anu get staiteu.

S
Nutrition Lie #1 - Eating Fat Makes
You Fat

This has got to be one of the most peivasive nutiition myths of oui time.

Since the 198us, when the whole "low-fat" anu "uiet" ciaze began, we've seen oui
population get fattei anu sickei. What gives.

If eating fat is supposeu to make us fat, then eating less of it shoulu be a goou thing -
at least foi oui waistlines - iight.

Sounus ok in theoiy but the pioblem is that this entiie "low-fat" movement hit the
giounu iunning baseu on 0NE suspicious stuuy (which I uiscuss in moie uetail in
Nutiition Lie #6).

The TR0TB of the mattei is that eating fat isn't the pioblem, as is shown by the
following giaph.

The REAL culpiit to why oui waistlines have continueu to expanu is because of the
4%430&2- &213)4') &2 1/2'#0:.&/2 /6 '#-43; (&-( 63#1./') 1/32 '+3#:; 42*
3)6&2)* 143$/(+*34.)' ovei the last Su yeais.

The following giaph shows this quite cleaily.

6

But why aie sugai, high-fiuctose coin syiup, anu iefineu caibs making us fattei than
uietaiy fat itself.

Theie aie a few ieasons, but the one I'll uiscuss iight now is the fact that 64. <=>?
@=A '.&0#%4.) .() 3)%)4') /6 &2'#%&2.

In fact, a iise in bloou sugai (fiom sugai anu caibohyuiates ingestion) is what
causes insulin to be ieleaseu. Insulin is piouuceu in anu secieteu fiom youi
pancieas when the level of sugai in youi bloou iises.

Its iole is to "escoit" excess sugai (glucose) out of the bloou anu into youi muscle,
livei, anu fat cells foi stoiage. 0theiwise, too much sugai in the bloou woulu cause
seveie uamage to youi aiteiies anu capillaiies, leauing to conuitions like
ietinopathy, neuiopathy, anu heighteneu fiee iauical uamage.

Bolu on a minute.

That's exactly what happens to those with auvanceu Type 2 Biabetes, since theii
bouies no longei iesponu to insulin. As a iesult, they have uangeiously elevateu
levels of bloou sugai.

Fiom a weight management peispective, 1(3/2&14%%+ )%)B4.)* %)B)%' /6 &2'#%&2
43) 2/. -//*C

7
Look at it this way

The moie insulin you have ioaming aiounu in youi bloou, the moie sugai you'ie
eventually going to stoie as fat.

Anu the only way insulin levels iise is when theie is an inciease in
sugaicaibohyuiate intake.

Thus, the moie sugai you eat, the moie fat youi bouy will enu up stoiing.

0bviously, theie aie bettei caibohyuiates just as theie aie healthiei fats. The key is
to unueistanu which caibohyuiates aie goou foi you, while minimizingavoiuing
the iest.

To help you out, ()3)9' 4 $3&)6 %&'. /6 143$/(+*34.)' +/# *)6&2&.)%+ 542. ./
4B/&*:

Bakeu goouspastiiescanuy
White bieau
Bagels
Soua pop
Table sugai

But let's not foiget that "goou" caibohyuiates aie essential foi life-long health. It has
actually been shown that the countiies that consume the N0ST 2'$/*2-
caibohyuiates (up to 8u% of theii uiet) such as }apan, have the longest life span
with the least uisease.

So what aie these "goou, healthy" caibohyuiates.

Well, it's not iocket science. Beie's a biief list:

Root vegetables (ie. Sweet potatoes, beets, tuinips, etc.)
All othei vegetables
Fiuit
Legumes
Non-glutenous giains (ie. Quinoa, millet, amaianth, buckwheat)

So without going into all the science oi physiology just yet, suffice it to say that FAT
is not the enemy. 0nhealthy fats aie teiiible foi youi health anu goou fats aie
essential but neithei one will make you fat.

Rathei, it's the iise in sugai consumption that is to blame (moie latei).

8
Nutrition Lie #2 - You Need Lots of
Protein (to build muscle)

As haiu as we tiy, we can nevei escape the floou of piotein-ielateu auveitizing anu
conflicting infoimation.

Foi some ieason, piotein has been heialueu as the "hot bouy nutiient" in fitness
magazines.

Anu ovei the past few uecaues, the belief that "moie is bettei" has somehow
uiffuseu into oui collective consciousness.

0nfoitunately, the notion that we neeu to consume tons of piotein has been
piopagateu, almost exclusively, by supplement companies.

Aftei all, if we neeu N0RE piotein, then we'u neeu to consume moie of TBEIR
piotein powueis, iight.

The funny thing is that we actually uon't neeu as much piotein as is commonly
believeu. Even if youi goal is to builu muscle!

In fact, the Woilu Bealth 0iganization has stateu that DEF /6 .() 5/3%*9'
:/:#%4.&/2 142 */ G#'. 6&2) 5&.( 4' %&..%) 4' EF :3/.)&2 &2.4H)C

To put that into peispective.

If youi uaily consists of 2Suu caloiies, S% piotein intake woulu equate to 12S
caloiies oi just S1 giams of piotein pei uay.

Now, if you'ie an active inuiviuual (stiength tiaining oi exeicising intensely 2-S
times pei week), youi piotein neeus will obviously be highei.

But how much highei.

The goou news is that it's not as high as you think. In fact, it's piobably much lowei
than you might think.

Aftei ieseaiching this topic extensively anu inteiviewing some of the leauing
expeits in this fielu, heie's the bottom line.

I) /2%+ 2))* JKLMNK -340' /6 :3/.)&2 :)3 *4+7

Any moie than that has little effect on youi ability to builu muscle.

9
Anu chionically high intakes (above that level) can have unuesiiable health
consequences (ie. aciuosis, high uiic aciu levels, gout, etc.).

To give you some perspective here

Let's take the happy meuium of 1uu giams of piotein pei uay.

Since 1 giam of piotein yielus 4 caloiies, 1uu giams woulu pioviue 4uu caloiies.

0n a 2Suu caloiieuay uiet, that's just 16% piotein intake - which falls iight in line
with what most nutiition oiganizations iecommenu.

So how uo you builu muscle if excess piotein isn't the answei.

You stiength tiain.

What you uo in the gym is fai moie impoitant than how much piotein you eatuiink
befoie, uuiing, oi aftei youi woikouts.

Anu in case you'ie wonueiing, the ieseaich conclusively tells us that ovei a 12-week
peiiou, the 4B)34-) :)3'/2 )2-4-&2- &2 3)-#%43 '.3)2-.( .34&2&2- 142 =@OP 4**
NLJ %$' /6 0#'1%) Q 3)-43*%)'' /6 .()&3 :3/.)&2 &2.4H).

0k, so maybe you uon't want to builu muscle..

Naybe you want eat moie piotein because you've been tolu that caibs aie bau foi
you anu that the key to easy weight loss is to eat fewei of them while eating moie
piotein.

Anu yes, that can be tiue. Bau caibs (as we've seen) aie teiiible foi youi waistline
anu oveiall health.

But too much piotein can be just as bau.

0nfoitunately, you won't heai this fiom the close-minueu "expeits" claiming that we
neeu lots of piotein - fiom animal souices - (upwaius of 4u% of oui uaily intake) in
oiuei to stay lean anu healthy.

It's no wonuei millions of people seeking quick weight loss have tuineu to high-
piotein, low-caib uiets ovei the past Su yeais. Yes, they woik.in the shoit teim
but.

Bo you know what they aie uoing to youi bouy ovei the long iun.

1u
Nost people uon't know that one of the by-piouucts of piotein metabolism is #3&1
41&*; a uangeious compounu that incieases the iisk of caiuiovasculai uisease,
aciuosis-ielateu health conuitions, anu painful joint pioblems like gout.

I'm not heie to bash piotein, but I uo want you to iealize that T00 N0CB of it,
especially when not countei-balanceu by lots of alkalizing veggies, can have
uamaging effects on youi bouy.

So suie, BIuB piotein uiets might help you uiop some weight quickly, but the
question you neeu to ask youiself is.

!"# %&'# ( &)(*%&+ ,(+ -. )(%'/0 (/1 2(/ " 2-/%'/3) )(%'/0 *'4) %&'# .-5 0--167

If the answei is N0, then you neeu to ieconsiuei what you'ie uoing.

So.uo you neeu lots of piotein.

Nope.

Yes, it is an essential component of oui uiet but, as with anything we ingest, too
much can be liteially be ueauly.

In phaimacology, it's taught that the compounu itself is N0T what's lethal, but
iathei its uose.

Too much of anything isn't healthy.

In Nutiition Lie #4, we'll have a look at some specific piotein foous anu uiscovei
which ones aie healthiei than otheis.

11
Nutrition Lie #3 - Organic is Healthier

Biu you know that theie aie ovei 77,uuu known synthetic chemicals that have been
manufactuieu since the 194u's.

They aie luiking in the foou we eat, the watei we uiink, anu the aii we bieathe.
These toxins entei oui bouies thiough oui skin, lungs, eyes, anu mouth.

So it's no wonuei that oui bouies have become incieasingly toxic anu pione to
uisease. I) (4B) 3)41()* /#3 ./R&1 .(3)'(/%*.

The alluie of oiganic foous is that they aie supposeu to be fiee of pesticiues anu
chemicals anu foi this ieason they aie veiy impoitant. Anu yes, you shoulu consume
moie of them simply because you woulun't be ingesting as many chemicals.

But theie's anothei common misconception about oiganics.

Aie oiganic foous ieally healthiei than conventionally iaiseu foous. Bo they contain
gieatei amounts of vital nutiients.

Inteiestingly, many stuuies show that theie's little (if any) uiffeience.

In one stuuy (the fiist of its kinu), looking at ietention of mineials anu tiace
elements, publisheu in the >).5($/ )4 *2' ?1%'(1' )4 @))& $(& !05%1./*.5', animals
weie feu a uiet consisting of ciops giown using thiee uiffeient cultivation methous
in two seasons.

The stuuy lookeu at the ciops of common foous such as caiiots, kale, matuie peas,
apples anu potatoes.

The fiist cultivation methou consisteu of giowing the vegetables on soil, which hau a
low input of nutiients using animal manuie anu no pesticiues.

The seconu methou involveu applying a low input of nutiients using animal manuie,
combineu with use of pesticiues, as much as alloweu by iegulation.

Finally, the thiiu methou compiiseu a combination of a high input of nutiients
thiough mineial feitilizeis anu pesticiues as legally alloweu (conventional giowing
methou).

The ciops weie giown on the same oi similai soil on aujacent fielus at the same
time anu so expeiienceu the same weathei conuitions. All weie haivesteu anu
tieateu at the same time. In the case of the oiganically giown vegetables, all weie
giown on establisheu oiganic soil.

12
Aftei haivest, iesults showeu that .()3) 5)3) 2/ *&66)3)21)' &2 .() %)B)%' /6
04G/3 42* .341) 2#.3&)2.' &2 .() 63#&. 42* B)-).4$%)' -3/52 #'&2- .() .(3))
*&66)3)2. 0).(/*'7

Piouuce fiom the oiganically anu conventionally giown ciops weie then feu to
animals ovei a two yeai peiiou anu intake anu excietion of vaiious mineials anu
tiace elements weie measuieu. 0nce again, the iesults showeu theie was no
uiffeience in ietention of the elements iegaiuless of how the ciops weie giown.
1

In some stuuies, small uiffeiences have been shown.

Foi instance, a laige ieview of some 4uu pievious "oiganic vs. conventional foou"
papeis concluueu that oiganic ciops appeai to be highei in vitamin C, some
essential mineials (calcium, magnesium, iion anu chiomium), anu phytonutiients
(lycopene in tomatoes, polyphenols in potatoes, flavonols in apples, anu iesveiatiol
in ieu wine).

Shedding Light on a Controversial Subject

Theie have been some uominant tienus in the liteiatuie iegaiuing the nutiient
quality of natuial oiganic foous. They aie the following:

Piotein content is usually highei in conventional foous (uue to highei
nitiogen input fiom non-oiganic feitilizeis), but the piotein quality is gieatei
in oiganically giown foous.

Roughly S9% of stuuies have shown that B&.40&2 S T4'1/3$&1 41&*U &'
(&-()3 &2 /3-42&14%%+ -3/52 63#&.' 42* B)-).4$%)'. 0ne of the speculateu
ieasons is that unuei natuial stiessois, plants will piouuce moie vitamin C as
a uefense mechanism. Pietty cool! 0thei vitamins show little uiffeience
between eithei giowing methou.

Less than 2u% of stuuies have shown that impoitant mineials like calcium,
magnesium, zinc, anu iion aie gieatei in conventionally giown foous.
Insteau, ioughly 8u% of stuuies have concluueu that oiganically giown foous
have equal oi highei amounts of these essential mineials.

Stuuies consistently show that the levels of uefense-ielateu "seconuaiy
metabolites" (oi :(+./2#.3&)2.'U 43) 4%'/ (&-()3 &2 /3-42&1 6//*'. As
with vitamin C, these compounus uevelop out of the plant's neeu to uefenu
itself fiom natuial stiessois.

1
Kiistensen, N. et al (2uu8). Effect of plant cultivation methous on content of majoi anu tiace
elements in fooustuffs anu ietention in iats. }ouinal of the Science of Foou anu Agiicultuie, Aug S.

1S
Impoitantly, foi humans, these phytonutiients aie the ieal uisease-fighting
compounus that aie now helping us pievent cancei, heait uisease, anu many
othei uegeneiative uiseases!

An oveiwhelming majoiity of animal stuuies show that 42&04%' :3)6)3 42*
.(3&B) /2 /3-42&1 6//*'C Finuings such as bettei health, less uisease,
healthiei bouy weight, incieaseu feitility, healthiei off-spiing, anu lowei
ueaths at biith aie just some of the benefits of iaising animals on oiganic
foous.
2

At the enu of the uay, the fact still iemains that the nutiient quality uiffeiences
between oiganic anu non-oiganic foous aie still quite small (except foi the levels of
phytonutiients in oiganics).

The 0SBA even says that at this time the eviuence is uncleai as to whethei oiganic
foous pack moie nutiient punch. So whethei oi not oiganic foous aie woith the
piice uiffeience is up to you.

Bowevei.

If you have the choice anu the means, ALWAYS choose oiganic - simply because
ingesting toxins anu chemicals is ueauly.

Plus, it's the way we've faimeu since the beginning of time (until iecently). Funny,
how we now have to pay moie foi a natuial methou of faiming, isn't it..

2
Beaton S (2uu1): 0iganic Faiming, Foou Quality anu Buman Bealth: A Review of the Eviuence .
Biistol: Soil Association.

14
Nutrition Lie #4 Vegans and
Vegetarians Cant Get Enough Protein

I've often saiu that you can get all the piotein you neeu fiom plant souices.

Anu this is tiue.if you eat the RIuBT kinus of plant foous.

A lot of vegans anu vegetaiians that I've woikeu with uon't necessaiily eat healthy.

They might not eat animal piouucts but theii plant-baseu uiet is baseu on iefineu
caibs like pastas, bieaus, anu ceieals. That's not healthy.not by a long shot.

Since it's pietty conclusive that eating moie plant-baseu foous is a suiefiie way to
impiove youi health, is it 5'$//- possible to get enough piotein without eating
animal piouucts like meat, eggs, anu uaiiy.

The answei is yes.

We leaineu eailiei that we'ie looking to get about u.8g pioteinkg of bouyweight.

So let's use the example of me - who weighs 7Skg (16S lbs). In my case, I woulu
neeu an aveiage of only 6u giams of piotein pei uay.

That's slightly less than oui 7u-12u giams of piotein pei uay iange but close
enough.

Let's see how this plays out in the ieal woilu with ieal plant foous.

But fiist, why uon't we have a look at the BEST foou souices of piotein (accoiuing to
the 0SBA National Nutiient Batabase foi Stanuaiu Refeience, Release 17
S
):

S
0SBA National Nutiient Batabase foi Stanuaiu Refeience, Release 17

1S

As you can see, ':&3#%&24 (which is a blue-gieen algae) is the BIuBEST souice of
piotein of all foous on the planet at a whopping 6ug1uug seiving.

Bowevei, in oiuei to get 6u giams of piotein fiom spiiulina you woulu have to eat
about one entiie cup of it - not iealistic foi most of us.

By compaiison, 2-S ounces of beef woulu give that same 6u giams of piotein. Nuch
moie euible, woulun't you agiee.

Baving a goou unueistanuing of this stuff is impoitant because otheiwise it's easy to
get confuseu when people say that spiiulina (oi something else) is the best souice of
piotein because it's ioughly 6u% piotein.

Who caies.

In oiuei get that 6u% piotein, you neeu to eat an unthinkable amount of gieen
powuei that tastes woise than expiieu seaweeu.

Bon't get me wiong, I love the stuff, but not in those quantities.

16
Heres another reality check for some of our
fruitarian supporters

At the bottom of the chait we see that an apple has u.S giams of piotein. A banana,
1.S giams of piotein.

So, even if you ate Su bananas a uay (like some fiuitaiians uo) you'u only be getting
S9 giams of piotein. Anu that is well below auequate.

I(4. 4$/#. -3))2 B)-).4$%)'V

Yes, they aie the most nutiient uense foous on the planet.

But aie they goou souices of piotein.pounu foi pounu.

Well, have a look at alfalfa spiouts, paisley, spinach, anu kale on the chait.

They'ie all veiy low in piotein.

Let's uo a little compaiison to hit home this impoitant concept using the piotein
founu in wheatgiass (an amazing supei gieen), kale, anu steak.

If you weie to somehow uiink 0NE litei of wheat giass juice (use noimally comes in
1 oz shots) you woulu still only get 28 giams of piotein.

But again, how many of us aie iealistically uiinking one litei of wheatgiass juice
each uay. If we weie, we'u be living to 2uu yeais of age.but we'ie N0T.

Noving on to kale - one of my favouiite foous.

0ne kilogiam of kale (that's a L0T of kale - maybe about 2u heaus woith) +')*1#
-/*+ 89 05(:# -. ;5-%)'/ (/1 889 2(*-5')#<

Kale is less than S% piotein. It's packeu with incieuible nutiition but piotein.not
so much. Again, it's pietty uniealistic to eat 1 kg of kale pei uay.

Now let's biing out the big guns - steak, which is moie piotein anu caloiie (but not
nutiient)-uense than gieen leafy vegetables.

Steak is ioughly 27% piotein, meaning that 0NE kilogiam of steak woulu pioviue a
whopping 2u7 giams of piotein along with moie than 2,uuu caloiies!

Again, no one's eating 1 kg of steak but the thing to iemembei is that eating small
amounts of steak (anu most animal flesh) will pioviue moie piotein than most
vegetables.

17

But uon't foiget that we uon't just eat foous foi piotein oi foi any specific nutiient in
isolation. We neeu to view foous as WB0LE anu unueistanu the total nutiitional
value that they pioviue.

Eating pounus of steak will give you way moie piotein than you neeu while
compiomising youi health by uepositing loaus of aciuity into youi bouy.

You neeu balance anu that's why the following plant-baseu piotein foous aie among
the BEST foous (oveiall) that you coulu eat on a uaily basis foi piotein anu total
nutiitional value.

Best Plant Sources of Protein

Fiom the eailiei chait, we can see that %)2.&%' aie an amazing souice of piotein (anu
fibei anu healthy caibs) pioviuing up to 26 giams of piotein pei 1uu g seiving - a
veiy iealistic seiving size.

?/+$)42' aie the highest souice of piotein founu in the plant kinguom (othei than
spiiulina). But unless you can finu oiganic, unpiocesseu soybeans you'ie bettei off
avoiuing them (see Nutiition Lie #7).

Anothei "unuei the iauai" supei piotein foou is :#0:H&2 '))*'. Pei 1uug seiving
they pioviue a tiemenuous SS g of piotein. They aie also one of the highest souices
of zinc - a highly ueficient mineial in the westein uiet.

But that's not at all.

In the following chait, I want to point out S moie amazing seeus that aie packeu not
only with high amounts of piotein (which can be iealistic consumeu) but also with
incieuible amounts of othei omega-S fats anu othei vital nutiients.

W)0: '))*'; 1(&4 '))*'; 42* 6%4R '))*'C

You can iefei to the chait foi the piotein composition.

Walnuts aie also a gieat souice of piotein at 14g1uug seiving, as aie almonus (not
shown in table). Bowevei, since these nuts aie also highei in fat anu total caloiies,
you'll want to consume them in moueiation - about V hanuful pei uay is all you
neeu.

Foi puie amusement, also notice the uiffeience between milk anu a white bagel.

It's funny that we've been leu to believe that milk is an impoitant souice of piotein,
yet BALF a white bagel pioviues almost Sx moie piotein!

18

So why aien't bagels anu bieau consiueieu "piotein foous".

I'm not saying that eithei of those foous is healthy to eat on a iegulai basis but I just
wanteu to point out some moie fallacies in the oveiwhelming univeise that is foou
anu nutiition.

Real Life Example of Getting Enough Veggie
Protein

Foi health ieasons, I tiy to eat as vegan as possible. I uo eat meat anu eggs
occasionally but a healthy plant-baseu uiet is what woiks best foi me. Anu I woik
out 4-6 times pei week.

So I want to show an example fiom my veiy own uiet to show you that you can
easily get enough piotein without ielying on pounus of meat anu cheese, oi tubs of
piotein powuei.

The following chait gives you 42 )R40:%) /6 .+:&14% XB)-42Y *&22)3 .(4. 8 04H)
4$/#. /21) 4 5))HC

19

Fiom this uinnei alone, I'm getting almost 2S giams of piotein, not to mention all
the incieuible nutiients fiom all the veggies.

Anu auuing things like walnuts, almonus, oi even hemp seeus can inciease that
piotein content.

Since I love woiking out in the moining, I usually make myself a post-woikout
smoothie to stait my uay.

W)3)9' 42 )R40:%) /6 /2) /6 0+ 64B/#3&.)'Z

Notice heie that I'm getting a little ovei 1S giams of piotein fiom this smoothie.

2u
}ust by auuing up the piotein content fiom my uinnei anu smoothie we'ie looking at
S8 giams of piotein. Anu that's without bieakfast, lunch, oi snacks.

So I hope you can see that you CAN get all the piotein you neeu fiom plant-baseu
souices.

The key is to know which ones pack the most "piotein-punch" so you can enjoy
them thioughout the uay to meet youi neeus.

Anu I'm not asking you to count caloiies. I uon't believe that's healthy oi sustainable.
Insteau, by unueistanuing the nutiitional values of the whole foous you'ie eating,
you won't neeu to woiiy about the numbeis.

By, fiist, leaining, then applying a whole foous appioach to eating, you'll be healthiei
anu leanei than evei!

Bon't be fooleu by all the lies anu misleauing nonsense.

You now know the tiuth. Anu that's powei!

21
Nutrition Lie #5 - All Food Sources of
Omega-3s Are Created Equal

We all know that omega-S fatty acius aie impoitant foi oui health. They ieuuce
inflammation in the bouy, act as vital builuing blocks foi oui cell membianes, aiu in
eneigy piouuction, anu much moie.

But heie's an inteiesting question.

Aie all omega-S souices cieateu equal. =- ,(*/3%#> .'#&> .'#& -'*> (/1 #)( (*0() (**
;5-?'1) %&) #(:) !)/1 ;5-132%7 '/ %&) &3:(/ @-1+6

Can you get all the 0mega-Ss, EPA, anu BBA you neeu thiough foou.

Well, it uepenus. If you'ie eating fish, no pioblem at all.

Eating 2-S small pieces of fish pei week easily gives you the 1 giam of BBA anu EPA,
anu about S giams of 0mega-S pei uay (the Ameiican Beait Association
iecommenuation).

If vegan, maybe. I'll show you in a moment.

But fiist, heie's something that's going to blow youi minu.

22
[)')431( (4' '(/52 .(4. .() 1/2B)3'&/2 /6 /0)-4L\ T4H4C 4%:(4 O&2/%)2&1
41&*U; 63/0 :%42.L$4')* '/#31)'; &2./ &.' #%.&04.) $)2)6&1&4% )2* :3/*#1. <W]
&' %)'' .(42 MF7

ueneially, we eat omega-Ss so that oui bouy can conveit them to BBA anu EPA. Yet,
this happens to such a small extent that eating omega-S iich foou can be
questionable.

Foi instance, few stuuies in auults show that blooustieam BBA concentiations
inciease following seveial weeks of incieaseu uietaiy 0mega-S supply.

Nost stuuies show no impiovement.

A&+ '# %&) &3:(/ @-1+ /-% (@*) %- )..'2')/%*+ 2-/?)5% B:)0(CD# '/%- =EF6

Well, the biggest ieason othei than the health of youi livei is the amount of "bau"
satuiateu fat anu omega-6 fats in youi uiet. Also, the total iatio of polyunsatuiateu
fats to satuiateu fats is impoitant to consiuei. All of these impact the ability of youi
bouy to conveit omega-Ss into BBA anu EPA.

}ust imagine how much 0mega-S you woulu have to consume to ,$-8' get youi
0NE giam of BBA anu EPA each uay!.

In geneial, supplementing with 0mega-S contiibutes veiy little to youi BBA levels
when auueu to a uiet that alieauy contains 0mega-S anu BIuB amounts of 0mega-
6s.

The ieason foi this is that =0)-4L^' 42* =0)-4L\' 1/0:).) 6/3 .() '40)
)2_+0); *)%.4L^L*)'4.#34') A"'' 05$<2 )( <5'3%)." <$0'B=

If theie's a lot of 0mega-6 in the uiet, you'ie going to have a veiy tough time
conveiting 0mega-S to BBA - it's liteially being bullieu out by 0mega-6.

So if you want moie EPA anu BBA, you'ie going to have to supplement with
<5'4)5,'& EPA anu BBA.

Anu the BEST souice of piefoimeu EPA anu BBA is 1/%*L54.)3 6&'( - anu the
smallei, the bettei.

If you want moie EPA anu BBA (anu we all shoulu because of theii vital ioles in
pieseiving the health of oui biain, ietinas, anu cell membianes) you neeu to go iight
to the souice.

Plant-baseu 0mega-Ss (like hempseeu oi flaxseeu oil) aie just not going to cut it.

2S
Not only uo 0mega-6 anu 0mega-S compete foi the same enzyme, they also compete
with one anothei at the cellulai membiane, which is not a goou thing.

EPA anu BBA status can be impioveu by incieasing theii intake oi by uecieasing
youi intake of 0mega-6 (aka. Linoleic aciu).

Iueally, a combination of both is best.

A&)5) 1- B:)0(CG .(%%+ (2'1# 2-:) .5-:6

Nainly fiom the oils of sunflowei, safflowei, anu sesame. The pioblem is that these
oils aie often the ones most piesent in piocesseu foous. Anu since oui intake of
piocesseu foou has gieatly incieaseu, so too has oui consumption of 0mega-6 fats.

The best source of direct EPA and DHA

It shoulu be no suipiise that colu-watei fish anu kiill aie the best souice. But then
theie's the issue of contamination. So it's a bit of catch-22.

What I iecommenu is to supplement with a high quality fish oil (I use one fiom
Nutia Sea) that has been moleculaily uistilleu to iemove any contaminants.

Foi instance, a goou fish oil (like the one I just mentioneu) can pioviue you with
about 1Suu mg of omega-S in the foim of BBA anu EPA pei TEASP00N!

That's poweiful stuff.

What if you'ie stiictly vegan uon't even supplement with fish oil - what shoulu you
uo.

Fiist, iemembei this.

You uon't just neeu omega-Ss.

You neeu EPA anu BBA since Su% of ietina anu biain tissue aie composeu of those
two molecules (among othei ieasons).

We uo not get EPA oi BBA fiom flax oil.

What this means to you is the following:

"%42.L$4')* =0)-4L\'; 5(&1( */ 2/. 1/2.4&2 >"] 42* <W]; (4B) %&..%) ./ 2/
&0:41. /2 >"] 42* <W] %)B)%' &2 +/#3 $/*+C

Thus, if you uon't eat fish oi uon't supplement with fish oil, youi 0NLY othei viable
option is algae oil - since most micio-algae have uecent levels of EPA anu BBA.

24
Whichevei you choose, the impoitant thing to iemembei fiom all of this is that not
all foou souices of omega-S fatty acius aie cieateu equal.

Foi maximum effectiveness, you neeu to go iight to the souice of EPA anu BBA -
colu-watei fishkiill (oil) anuoi micio-algae (oil).

2S
Nutrition Lie #6 - Heart Disease is
Caused by a High Fat Diet and
Cholesterol

Ah.anu now we come to peihaps one of the biggest myths anu uebates of oui
time.

The age-olu belief that fat anu cholesteiol cause heait uisease.

Bow uiu this come about anu why has it stuck like glue in the minus of hunuieus of
millions of people.

Well it ieally staiteu in 19SS aftei the heait attack Piesiuent Bwight B. Eisenhowei.

In a uespeiate fienzy, uoctois, scientists, meuia, anu just about eveiyone with an
opinion speculateu as to what was to blame foi the Piesiuent's health scaie.

But it was scientist ]21)% `)+' - a physiologist at the 0niveisity of Ninnesota - that
foievei instilleu the feai of fat in oui minus.

Keys' theoiy, known as C2' D%<%& E-<)*2'"%", contenueu that theie was a cleai link
between satuiateu fat consumption, cholesteiol, anu heait uisease.

Be postulateu that the consumption of satuiateu fat incieaseu bloou cholesteiol,
which cloggeu aiteiies, thus choking the heait off fiom its supply of bloou anu
oxygen.

It maue so much sense to Keys that he
backeu up his hypothesis with his ?&R
S/#2.3&)' ?.#*+, in which he piesenteu
his ieseaich uemonstiating the cleai link
he was looking foi.

Iionically, he collecteu uata fiom 22
countiiese.not just 6.

Anu looking at this giaph fiom his
ieseaich it woulu be pietty easy to $"".,'
that moie fat = moie heait uisease.

But many authois anu ieseaicheis have
since shown that Keys' ieseaich was
()4B&%+ 6%45)*.

26

Foi instance, uaiy Taubes in his book F))& G$/)5%'"+ H$& G$/)5%'", wiote:

"I2'( $// *J'(*-K*J) J'5' %(1/.&'& %( *2' $($/-"%"+ *2' $<<$5'(* /%(L 8'*J''( 4$* $(&
2'$5* &%"'$"' 3$(%"2'&= M'-" 2$& ()*'& $"")1%$*%)(" 8'*J''( 2'$5* &%"'$"' &'$*2 5$*'"
$(& 4$* %(*$L'===8.* *2'- J'5' N."* *2$*."

Associations uo not imply causation.

Accoiuingly, Keys' uata also showeu associations between the following:

Beait uisease anu sugai consumption
Beait uisease anu owning a Tv
Beait uisease anu owning a cai

So we might as well stait watching "Tv lite" anu "ienting" a cai.

Boesn't make much sense uoes it.

Not only uiu Keys cheiiy pick his own ieseaich, he also oveilookeu the pievious 2.2
million yeais of human histoiy, a peiiou when satuiateu fat uiu not cause heait
uisease.

Keys even ignoieu the uietaiy tienus of the 2u
th
centuiy uuiing which CBB was on
the iise uespite the fact that the consumption of buttei, laiu, whole milk, anu oveiall
animal fat consumption weie ueclining.

27
So if fat wasnt/isnt the CAUSE of heart
disease, what was (is)?

As with any uisease, theie can be many factois but S BIu "foous" have been
oveiwhelming influential in the iise of heait uisease ovei the last 8u yeais.

S#%:3&. aM - 8213)4')* &2.4H) /6 (&-(%+ :3/1)'')* X()43.L()4%.(+Y B)-).4$%)
/&%' HIJKF# -5 ;-*+3/#(%35(%)1 .(%%+ (2'1#L

S#%:3&. aN Q A() &2.3/*#1.&/2 /6 .342' 64.'

No giaph even iequiieu foi this one. It's pietty obvious that tians fats NEvER
existeu until we staiteu piouucing!

S#%:3&. a\ - 8213)4')* '#-43 &2.4H) T4%% 6/30'U

28
So ovei the past 8u yeais, we've seen the following take place.

Beait uisease goes up.

Satuiateu fat consumption goes uown.

vegetable oil, tians fats, anu sugai consumption ieach unpieceuenteu levels.

Yet we'ie still blaming FAT foi the heait uisease. That's not veiy logical is it.

Anu eveiyone, incluuing the meuia, has been uiinking the Keys' kool-aiu since his
flaweu ieseaich was conuucteu. It even got to the point wheie Keys himself was
featuieu on the covei of Time magazine as the man who ciackeu the heait uisease
coue.

The tiuth of the mattei is satuiateu fat consumption has veiy little to uo with heait
uisease.

Anu the link between bloou cholesteiol anu coionaiy heait uisease is highly
uebatable with Su% of all heait attack victims having "noimal" cholesteiol scoies
(below 2uu).

Even Piesiuent Eisenhowei hau a cholesteiol level of only 16S when he suffeieu his
famous heait attack.

Accoiuing to Taubes in F))& G$/)5%'"+ H$& G$/)5%'", Eisenhowei hau become so
obsesseu with his uiet anu cholesteiol level that he shunneu buttei, laiu, anu cieam,
ieplacing them with coin oil anu othei "healthiei" alteinatives.

Not suipiisingly, on his final uay in office, the piesiuent's cholesteiol was 2S9.

In 1997, Keys himself was quoteu as saying OC2'5'P" () 1)(('1*%)( J2$*")'3'5
8'*J''( 12)/'"*'5)/ %( 4))& $(& 12)/'"*'5)/ %( 8/))&= !(& J' 2$3' L()J( *2$* $//
$/)(0=Q

Anu, in the 2S-yeai follow-up aiticle on Keys' Seven Countiies stuuy (the
pieuecessoi of the flaweu Six Countiies Stuuy), which was publisheu in the
R.5)<'$( >).5($/ )4 R<%&',%)/)0-, the woiu "fat" uoes not appeai one time!

But how uo sugai, vegetables oils, anu tians fats CA0SE heait uisease.

That's a lengthy topic that goes beyonu the scope of this iepoit, but iest assuieu that
you will uncovei these answeis (anu then some) in Supei Nutiition Acauemy.

29
Nutrition Lie #7 Soy is a Good Health
Food

It's tiue.

Soy is one of the highest plant souices of piotein but that's about all it's got going foi
it, especially in its unfeimenteu foim.

Because soy is such a high souice of piotein (at SS% of the iaw bean), it has maue
the global factoiy faiming of livestock foi cheap meat a possibility.

It is now an eveiyuay staple agiicultuial feeus foi intensive chicken, beef, uaiiy, pig
anu fish faiming. Anu soy incieases the piotein content of piocesseu meat piouucts.

In the last Su yeais; '/+ (4' $)1/0) .() 6//* &2*#'.3+b' c-/L./c 6&%%)3 6/3 42+ 42*
4%% 6//* :3/*#1.'C

It isn't only useu foi meat piouuction but uue to its 18% concentiation of omega-6
fatty acius, it has also been heavily useu in the piocessing of snack foous.

Accoiuing to iecoius helu by the Chicago Boaiu of Tiaue, in 196S global soybean
piouuction was just Sum tons. By 2uuS, the woilu was consuming nine times that a
yeai, at 27um tons.

Likewise, woilu soy oil piouuction, meanwhile, has incieaseu sevenfolu ovei the
same peiiou, fiom Sm tons to S4m tons a yeai.

Anu to feeu the giowing uemanu foi soy in foou, new agiicultuial fiontieis continue
to be openeu up in Biazil, wheie massive aieas of viigin iainfoiest have been
illegally felleu to make ioom foi the ciop.

In fact, ieseaich has shown that since 199u, soy piouuction, expoits, anu the ielateu
*)'.3#1.&/2 /6 .() ]04_/2 34&26/3)'. &2 d34_&% (4' &213)4')* MeCMF :)3 +)43,
anu with no enu in sight.

Su
A() -34:( $)%/5 &%%#'.34.)' .(&' :/&2.,

The financial alluie of the all-mighty soybean has caught the eye of, anu is now
uominateu by, an oligopoly of Ameiican tiauing companies. Thiee of them - Bunge,
ABN anu Caigill - contiol 8u% of the soy anu animal feeu maikets. Coinciuence. I
think not!

These companies aie seveiely coiiupt anu have piobably uone moie uamage to oui
foou supply than anything oi anybouy else!

}ust one moie ieason to stay away fiom packageu anu piocesseu foous!

Now you might be saying.

OSL+ *2$*P" (%1' 8.* J2- %" $// *2%" ")- .(2'$/*2- 4)5 ,'TQ

Well that's a gieat question. I'm happy you askeu.

Let's stait with (/5 '/+ 142 466)1. /#3 +/#2- /2)'.

Nany toxicologists believe that babies feu exclusively on soy foimula coulu ieceive
the estiogenic equivalent, baseu on bouy weight, of five biith contiol pills a uay!

Can you imagine that.!

S1
Feeuing oui chiluien (anu ouiselves) iegulai piocesseu soy is like injecting high
uoses of estiogen uiiectly into the bouy. The effects can be catastiophic!

Nany foou companies, howevei, aigue that soy infant foimulas have been wiuely
useu without pioblems, claiming that most of the ieseaich has been uone on
animals.

Well, if biius anu othei animals aie getting sick anu uying eaily as a iesult of soy
feeuing, then that ceitainly iaises some flags foi me!

Bow about you.

Beie's a scaiy statistic...

\KLeKF /6 4%% &2642.' &2 .() f? 43) 34&')* /2 '/+ 6/30#%4777 I ceitainly hope that
with bettei euucation (fiom iepoits like these, uoctois, nuises, etc...) that numbei
can uiamatically be ieuuceu.

Noving on...

It has been known since the eaily 198us that plant estiogens, oi phytoestiogens,
coulu piouuce biological effects in humans.

The most common of these weie a gioup of compounus in soy piotein calleu
isoflavones.

Because of theii intiiguing eaily effects, foou manufactuieis began maiketing soy
foous (anu theii isoflavones) as an antiuote to menopausal hot flashes anu
osteopoiosis, anu as a piotective ingieuient against caiuiovasculai uisease anu
hoimone-ielateu canceis.

As with the nonsense piopagateu by the milk inuustiy, laige quantities of mainly
inuustiy-sponsoieu scientific ieseaich have been piouuceu to back up these
"beneficial" soy claims.

Accoiuing to the F.$5&%$(, the Ameiican soy inuustiy spenus about $8um eveiy
yeai (thanks to a manuatoiy levy on piouuceis) to ieseaich anu piomote the
consumption of soy aiounu the woilu.

Where Did All The Health Claims Associated
With Soy Originate?

Well, the hypothesis behinu the health claims is that iates of heait uisease anu
ceitain canceis such as bieast anu piostate cancei aie lowei in East Asian
populations, which conveniently have soy-iich uiets, than in westein countiies.

S2

0bviously, this coiielation was goou enough foi inteiesteu paities to stait making
"cause anu effect" associations between soy's phytoestiogens anu goou health.

Again, anothei example of implieu causation.

d#. ()3)9' .() 3)4%&.+Z

East Asian countiies tenu to eat moueiate amounts of soy in its healthiei feimenteu
state (ie. miso, tempeh, etc.). You uon't see them eating soy buigeis anu "tofuiky" -
at least not yet!

By contiast, Ameiicans anu most westeineis (especially those who follow a vegan
uiet) aie eating massive quantities of heavily fabiicateu soy "piouucts" (not foou).

Nass exposuie to isoflavones in the west has only occuiieu in the past Su yeais uue
to the wiuespieau incoipoiation of soy piotein into piocesseu foous, a fact noteu by
the Royal Society in its expeit iepoit on Enuociine Bisiupting Chemicals in 2uuu.

Not suipiisingly, when the inuepenuent expeits on the scientific committee on
toxicity seaicheu thiough all the scientific uata, they concluueu that soy milk shoulu
N0T be iecommenueu foi infants even when they hau cow's milk alleigies, except
on meuical auvice, because of the high levels of estiogenic isoflavones it contains.

Anothei inteiesting thing to note is that B0W soy is piocesseu affects its levels of
phytoestiogens.

A34*&.&/24% 6)30)2.4.&/2 3)*#1)' .() %)B)%' /6 &'/6%4B/2)' .5/L ./ .(3))6/%* T4
-//* .(&2-U; 5()3)4' 0/*)32 641./3+ :3/1)'')' */ 2/.C

In auuition, mouein Ameiican stiains of soy have significantly highei levels of
isoflavones than }apanese oi Chinese ones because they have been bieu to be moie
iesistant to pests - thank you seeu conglomeiates (Caigill, Nonsanto, etc.).

What the research says about soys supposed
health benefits

Insteau of quoting stuuy upon stuuy, I'll make youi life easiei by piesenting a
synopsis of finuings in the cuiient liteiatuie.

0n bieast cancei, most expeits agiee that uespite the suggesteu benefits of
phytoestiogens in loweiing iisk of ueveloping bieast cancei, theie is also eviuence
that they may stimulate the piogiession of the uisease.

SS
This coulu be uue to the fact that since estiogen piomotes cell uivisiongiowth it is
also a stimulating factoi in the spieau of many types of cancei.

Boes soy help with menopausal symptoms.

Well, the )B&*)21) &' &21/21%#'&B). Bowevei, I still uon't iecommenu menopausal
women (let alone anyone else) consume piocesseu soy. I think we've seen why.

What about soy in men anu piostate cancei.

Again, heie .() )B&*)21) /2 :3/'.4.) 1421)3 (4' $))2 0&R)*.

Bowevei, piofessoi Richaiu Shaipe, heau of the Neuical Reseaich Council's human
iepiouuctive sciences unit at Euinbuigh 0niveisity, has spent yeais stuuying
phytoestiogens in foou anu its ielation to male feitility.

Recently, he completeu stuuies on the effects of soy milk on young male monkeys
which showeu that it inteifeies with testosteione levels. Reseaicheis aie also
speculating that the high levels of phytoestiogens anu xenoestiogens (fake
estiogens fiom plastics, pills, anu othei souices) in oui foou anu watei supply aie
negatively affecting testosteione levels in men while incieasing the estiogen loau,
especially in women.

Essentially, the BIu pioblem with soy boils uown to the fact that it is a veiy poweiful
souice of phytoestiogens, which elevate the estiogen levels in youi bouy, wieaking
havoc on noimal hoimonal balance.

This is a big pioblem nowauays as we aie seeing moie anu moie people uevelop
"estiogen uominance" ielateu pioblems like enuometiiosis, ovaiian cysts,
acceleiateu cell uivisiongiowth, anu geneial weight gain - just to name a few.

Anu foi those finuing it tough to lose that extia little tummy bulge, it coulu veiy well
be an estiogen issue ielateu to excess soy intake. This is obviously a wilu guess on
my enu but if you aie cuiiently consuming a lot of soy, then you aie huiting youi
ability to lose belly (anu oveiall) fat.

The biggei issue with soy is that &. &' 2/5 &2 0/3) .(42 ^KF /6 4%% :3/1)'')*
6//*' 4B4&%4$%) &2 .() 5)'.)32 5/3%*C

It is in bieakfast ceieals, ceieal bais anu biscuits, cheeses, cakes, uaiiy uesseits,
giavies, nooules, pastiies, soups, sausage casings, sauces anu sanuwich spieaus.

You name it - soy is piobably in it. 0nless of couise we'ie talking about fiesh
piouuce.

S4
So Why Is This A Concern?

In oiuei to unueistanu this piopeily, you fiist neeu to iealize that ANY foou we
consume too fiequently 0R which sits in oui uigestive tiact foi too long can tiiggei
eventual intoleiances within the bouy.

That's the big ieason why soy has quickly climbeu the ianks of the most alleigenic
foous. It's now iight up theie with wheat, uaiiy, coin, anu peanuts. These aie also
foous to which we aie oveily exposeu.

U)'" *2$* ,$L' "'("'T

The othei seiious issue with soy is that it suppiesses thyioiu function. Its
"goitiogenic" piopeities ieuuce impaii thyioiu function (by competing foi thyioiu
hoimone ieceptois).

Anu since the thyioiu is the contiol glanu foi youi metabolism, I'm suie you can see
why having lowei thyioiu function will seveiely impaii youi ability to lose weight
anu keep it off, especially as you age.

Wow. That was a pietty ciazy whiilwinu look at the numeious uetiimental effects of
soy. I hope you now see why it's a tiauitional "health" foou that I NEvER want you to
eat again in any consiueiable amount!

------- ENB -------

SS
End Note

I hope by now you've seen that, when it comes to foou anu nutiition, you've been
lieu to anu misleu foi most of youi life.

Isn't it time to enu the insanity.

Aien't you tiieu of feeling fiustiateu with all the conflicting opinions anu
infoimation oveiloau.

If you aie anu if you'ie ieauy to finally have conciete answeis (baseu on science) to
help you make sense of it all, enu youi fiustiation, anu be in total contiol of youi
health, then you'ie going to love what I've got coming youi way ovei the next few
uays.

Stay tuneu because you'ie finally going to be able to mastei youi health anu all
aspects of youi uiet.

Anu it's easiei than you think.

To youi success!

Youi fiienu anu coach,

Yuii Elkaim, BPBE, CK, RBN

S6
About Yuri Elkaim, BPHE, CK, RHN

Coineu a "iogue" nutiitionist anu inspiiing fitness expeit,
Yuii has helpeu moie than Su,uuu people woiluwiue lose
weight, get in gieat shape, eat healthiei, anu have a much
bettei unueistanuing of theii health.

Be's a Registeieu Bolistic Nutiitionist, Ceitifieu
Kinesiologist, a Bigh Bonouis giauuate in Physical
Euucation anu Bealth, anu a foimei piofessional soccei
playei.

Be is the ownei of Total Wellness Consulting, the authoi
of Eating foi Eneigy anu the Total Wellness Cleanse, anu
the cieatoi of the ievolutionaiy iPou woikouts Fittei 0
anu Tieaumill Tiainei.

Foi the past 7 yeais, Yuii's also acteu as the heau stiength & conuitioning anu
nutiition coach foi the men's soccei piogiam at the 0niveisity of Toionto.

Yuii anu his piogiams been featuieu acioss the nation's meuia incluuing Bieakfast
Television, Peifect Fit, A-Channel Noining, CTv news, e-Talk Baily, ulobal News.
Be's also a fiequent contiibutoi to numeious magazines incluuing Naximum
Fitness, vIvA, Impact magazine, Wish, anu Fitness Business Canaua - just to name a
few.

Big Fat Food Lies

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