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  • In The Name of Allah Who Is Most Beneficial and Most Merciful

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    api-27544491
    96 vues14 pages
    This document appears to be a student submission on the topic of pricing. It includes sections on types of pricing strategies like price skimming, price discrimination, and penetration pricing. It also discusses factors involved in determining product prices, objectives of pricing, discounts and allowances, channels of pricing, and geographic pricing strategies. The document is submitted by four students to their professor Sir Shehzad Qayyum.

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    Titre original

    Pricing

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    This document appears to be a student submission on the topic of pricing. It includes sections on types of pricing strategies like price skimming, price discrimination, and penetration pricing. It also discusses factors involved in determining product prices, objectives of pricing, discounts and allowances, channels of pricing, and geographic pricing strategies. The document is submitted by four students to their professor Sir Shehzad Qayyum.

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    Attribution Non-Commercial (BY-NC)
    Téléchargez comme PDF, TXT ou lisez en ligne sur Scribd
    Signaler comme contenu inapproprié
    96 vues14 pages

    In The Name of Allah Who Is Most Beneficial and Most Merciful

    Transféré par

    api-27544491
    This document appears to be a student submission on the topic of pricing. It includes sections on types of pricing strategies like price skimming, price discrimination, and penetration pricing. It also discusses factors involved in determining product prices, objectives of pricing, discounts and allowances, channels of pricing, and geographic pricing strategies. The document is submitted by four students to their professor Sir Shehzad Qayyum.

    Droits d'auteur :

    Attribution Non-Commercial (BY-NC)
    Téléchargez comme PDF, TXT ou lisez en ligne sur Scribd
    Signaler comme contenu inapproprié
    sur 14

    In The Name Of Allah Who Is

    Most Beneficial and Most


    Merciful

    alimba@live.com
    MBA(IX)
    Submitted to;
    Sir Shehzad Qayyum
    Submitted By;
    M.Sohail Ishaq 10
    Janbaz Atta 43
    M. Ali Hassan 22
    Ali Saeed 39

    alimba@live.com
    MBA(IX)
    Topic;
    Pricing

    alimba@live.com
    MBA(IX)
    Pricing

    alimba@live.com
    MBA(IX)
    Price Skimming

    alimba@live.com
    MBA(IX)
    Price Discrimination

    alimba@live.com
    MBA(IX)
    Psychological Pricing

    alimba@live.com
    MBA(IX)
    Penetration Pricing

    alimba@live.com
    MBA(IX)
    Importance Of Pricing
     In The Economy
     In The Individual Firm

     In The Customers Mind

    alimba@live.com
    MBA(IX)
    Determining A Product Price

     Formula A
     Formula B

     Formula C

     Formula D

    alimba@live.com
    MBA(IX)
    Objectives Of Pricing
     To Maximize Profits
     To Meet a Specific Target Return on
    Investment (or on net sales)
     To Achieve a Target Sales Level

     To Maintain or Enhance Market Share

     To Meet or Prevent Competition

    alimba@live.com
    MBA(IX)
    DISCOUNTS & ALLOWANCES

     Quantity Discount
     A Noncumulative Discount

     TRADE DISCOUNT

     CASH DISCOUNT

    alimba@live.com
    MBA(IX)
    CHANNELS OF PRICING

     Selling to the customers


     Selling to the retailers

     Selling to the wholesalers:

    alimba@live.com
    MBA(IX)
    GEOGRAPHIC PRICING
    STRATEGIES
    The Strategies are
     Point-of-Production Pricing

     Uniform Delivered Pricing

     Zone-Delivered Pricing

     Freight-Absorption Pricing

    alimba@live.com
    MBA(IX)

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