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FORIMMEDIATERELEASE
ToryOpens12PointLeadinToronto
Chowcontinuestofalter
TORONTOSeptember8th,2014Inarandomsamplingofpublicopiniontakenby
theForumPollamong1069Torontovoters,4in10willvoteJohnTory(40%),
whilefewerthan3in10willvoteRobFord(28%).Thisrepresentsawideningin
Tory'sleadfrom3pointstwoweeksago(August26,Tory34%,Ford31%)to12
pointstoday.OnefifthwillvoteforOliviaChow(21%),andthisrepresentsyet
another(slight)declineinvoterpreferenceforher(from23%).DavidSoknackihas
onetwentiethofthevote(6%),fewwillvoteforanyothercandidate(1%)andvery
fewhavenoopinionintherace(4%).
TORONTO
September 8th, 2014
HIGHLIGHTS:
4in10willvoteJohnTory
(40%),whilefewerthan3in
10willvoteRobFord(28%).
Inathreewayracewhere
justthemaincontendersare
running,Torytakes4in10
votes(41%),Ford3in10
Inathreewayracewherejustthemaincontendersarerunning,Torytakes4in10
(30%)andChowappearsto
votes(41%),Ford3in10(30%)andChowappearstopickupmostoftheSoknacki
pickupmostoftheSoknacki
vote(24%).
vote(24%).
Inaracewithjustthetwoleadingcontenders,Torytakescloseto6in10votes
Inaracewithjustthetwo
(57%)pickingupalltheChowvote,whileRobFordstaysathisapparentceilingof3
leadingcontenders,Tory
in10votes(30%).
takescloseto6in10votes
Soknacki'sawareness,approvalupsharply,nowexceedsChow
(57%)pickingupalltheChow
vote,whileRobFordstaysat
VirtuallyallvotersareawareofTory(95%)andChow(98%),andtheirapprovalis
hisapparentceilingof3in10
relativelysteadyfromtwoweeksago(August26,Tory63%,Chow49%)totoday
votes(30%).
(Tory65%,Chow50%).DavidSoknacki,ontheotherhand,hasseenhis
awarenessjumpfromtwothirds(67%)twoweeksagotothreequarterstoday(78%) Virtuallyallvotersareaware
ofTory(95%)andChow
whilehisapprovalnowexceedsthatofChow(was48%,now58%).Onethird
(98%),andtheirapprovalis
approveofRobFord(34%).
relativelysteadyfromtwo
FordNationtopsoutat3in10
weeksago(August26,Tory
63%,Chow49%)totoday
ThreeintenvoterswillvoteRobFordwithnoothercontendersmentioned(29%)
(Tory65%,Chow50%).
andthisisthequestionthatdeterminesthesizeofFordNation,whichhasshrunk
Threeintenvoterswillvote
slightlyinthepast2weeks(from33%).
RobFordwithnoother
contendersmentioned(29%)
180BloorStreetW.,#1400
Toronto,ONM5S2V6
T416.960.9600
F416.960.9602
forumresearch.com
MEDIA INQUIRIES:
Torynowleadsonallattributes,includingbudget,ChowtrailsFord
Foreveryattributeofagoodmayorwetested,JohnToryleadsthepack,andthis
includesbeingbestabletohandlethebudget(Tory36%,Ford33%,Chow16%,
Soknacki10%),anattributewhichusedtobeFord'salone.Toryisclearlyseento
havethebestvisionforthecity(Tory36%,Ford29%,Chow21%,Soknacki8%),
isbestabletogetcouncilworkingtogether(42%,to20%forFordand22%for
Chow)andismostlikelytoleavethecityinbettershapethanhefoundit(Tory
38%,Ford27%,Chow21%,Soknacki7%).
TORONTO
September 8th, 2014
HIGHLIGHTS:
Foreveryattributeofagood
mayorwetested,JohnTory
Buildingtransitisseentothemosturgentissueinthemayoralrace(37%),with
leadsthepack,andthis
keepingtaxeslowseenascrucialbyabouthalfthisproportion(17%)andrebuilding
includesbeingbestableto
Toronto'simageseenaskeybyatenth(11%).Otherissuesarenotseentobeas
handlethebudget(Tory36%,
important,includingprotectingexistingservices(9%),caringforthevulnerableor
Ford33%,Chow16%,
cleaningupcityhall(8%each)oreliminatingwaste(6%).AmongTorysupporters,
Soknacki10%),anattribute
keyissuesarebuildingtransit(46%),andfewotherissuesarementioned(rebuilding
whichusedtobeFord's
city'simage15%,keepingtaxeslowandcleaningupcityhall10%each).Ford
supportersareequallyconcernedwithlowtaxes(32%)andtransit(29%)andlittle
alone.
else.Chowsupportershaveawiderrangeofconcerns(transit30%,caringforthe
JohnToryisclearly
mostvulnerable22%,protectingservices14%,keepingtaxeslow13%and
solidifyinghisleadasthe
rebuildingToronto'simage(10%).
campaignrollsintoitsfinal
JohnToryisclearlysolidifyinghisleadasthecampaignrollsintoitsfinalmonth,
month,andhenowleadson
andhenowleadsontheattributeofhandlingthecitybudgetbest,whichalways
theattributeofhandlingthe
usedtobeRobFord'sstrength.Thismaybeanindicationthatvotersarefinally
citybudgetbest,which
payingattentiontothe"FordMath",whichrarelyaddsup,accordingtothe
alwaysusedtobeRobFord's
experts,"saidForumResearchPresident,Dr.LorneBozinoff.
strength.Thismaybean
LorneBozinoff,Ph.D.isthepresidentandfounderofForumResearch.Hecanbe
indicationthatvotersare
reachedatlbozinoff@forumresearch.comorat(416)9609603.
finallypayingattentiontothe
"FordMath",whichrarely
addsup,accordingtothe
experts,"saidForum
ResearchPresident,Dr.Lorne
Bozinoff.
Buildingtransitmostimportanttaskformayor
180BloorStreetW.,#1400
Toronto,ONM5S2V6
T416.960.9600
F416.960.9602
forumresearch.com
MEDIA INQUIRIES:
Lorne Bozinoff, President
lbozinoff@forumresearch.com
416.960.9603
Methodology
TheForumPollwasconductedbyForumResearchwiththeresultsbasedonan
interactivevoiceresponsetelephonesurveyof1069randomlyselectedvotersin
Toronto,Ontario.ThepollwasconductedonSeptember8th,2014.
TORONTO
September 8th, 2014
Resultsbasedonthetotalsampleareconsideredaccurate+/3%,19timesoutof
20.Subsampleresultswillbelessaccurate.Marginsoferrorforsubsample(such
asage,gender)resultsareavailableatwww.forumresearch.com/samplestim.asp
Whereappropriate,thedatahasbeenstatisticallyweightedbyage,region,and
othervariablestoensurethatthesamplereflectstheactualpopulationaccording
tothelatestCensusdata.
Thisresearchisnotnecessarilypredictiveoffutureoutcomes,butrather,
capturesopinionatonepointintime.ForumResearchconductedthispollasa
publicserviceandtodemonstrateoursurveyresearchcapabilities.Forumhouses
itspollresultsintheDataLibraryoftheDepartmentofPoliticalScienceatthe
UniversityofToronto.
WithofficesacrossCanadaandaroundtheworld,100%CanadianownedForum
Researchisoneofthecountrysleadingsurveyresearchfirms.ThisForum
PollandotherpollsmaybefoundatForum'spollarchive
atwww.forumresearch.com/polls.asp
180BloorStreetW.,#1400
Toronto,ONM5S2V6
T416.960.9600
F416.960.9602
forumresearch.com
MEDIA INQUIRIES:
Lorne Bozinoff, President
lbozinoff@forumresearch.com
416.960.9603
Tory/Ford/Chow/Soknacki
%
Sep8th,2014
Aug2526th,2014
Aug56th,2014
July21st,2014
July2nd,2014
June23rd,2014
June6th,2014
May21st,2014
April14th,2014
Mar27th,2014
Mar13th,2014
Feb25,2014
Feb.6th,2014
Jan.22nd,2014
Jan.6th,2014
Dec.9th,2013
Nov.20th,2013
Nov.6th,2013
Nov.4th,2013
Oct.31st,2013
Oct.29th,2013
Sample
John
Tory
Rob
Ford
Olivia
Chow
David
Soknacki
Karen
Stintz
1069
1945
1268
1063
1182
890
944
923
882
634
1271
1310
769
1063
1105
898
1049
1157
1393
1032
1093
40
34
35
28
27
24
28
27
24
21
22
27
22
24
22
27
22
25
25
25
21
28
31
28
27
26
27
20
24
27
32
28
31
30
30
35
25
31
29
26
24
27
21
23
23
29
36
34
38
36
34
33
36
31
35
31
30
32
34
28
32
29
32
6
4
6
5
4
6
5
3
4
4
2
2
3
4
3
4
4
2
2
3
2
3
6
3
3
4
3
6
5
5
6
6
7
5
7
7
12
10
11
11
Other/
Dont
Know
5
7
3
4
4
6
5
6
5
5
7
3
5
4
5
5
3
5
7
7
7
TORONTO
September 8th, 2014
180BloorStreetW.,#1400
Toronto,ONM5S2V6
T416.960.9600
F416.960.9602
forumresearch.com
MayorRobFordApprovalTrending
%
th
Sept.8 ,2014
th
August2526 ,2014
th
August56 ,2014
st
July21 ,2014
nd
July2 ,2014
rd
June23 ,2014
th
June6 ,2014
st
May21 ,2014
st
May1 ,2014
th
April14 ,2014
th
Mar27 ,2014
th
Mar13 ,2014
th
Feb.24 ,2014
th
Feb.6 ,2014
nd
Jan.22 ,2014
th
Jan.6 ,2014
th
Dec.9 ,2013
th
Nov.20 ,2013
th
Nov.6 ,2013
th
Nov.4 ,2013
st
Oct31 ,2013
th
Oct2829 ,2013
rd
Sep23 ,2013
th
Aug29 ,2013
th
July29 ,2013
th
June25 ,2013
th
May24 ,2013
th
May10 ,2013
th
April11 ,2013
th
April5 ,2013
th
March20 ,2013
th
March11 ,2013
th
th
Feb.26 28 ,2013
nd
Feb.22 ,2013
th
Jan.25 ,2013
th
Dec.14 ,2012
th
Nov.26 ,2012
th
th
Nov16 17 ,2012
th
Oct25 ,2012
th
th
Sep28 29 ,2012
th
th
Sep7 8 ,2012
MEDIA INQUIRIES:
Lorne Bozinoff, President
lbozinoff@forumresearch.com
416.960.9603
34
39
35
33
31
32
28
32
38
46
46
42
44
43
45
47
42
42
44
43
44
39
49
44
46
47
42
44
43
49
40
43
44
48
45
42
42
45
44
41
42
66
61
65
67
69
66
69
65
62
54
54
58
56
57
55
53
58
58
56
57
56
61
51
56
54
53
58
56
57
50
60
57
56
52
55
58
58
55
56
59
58
TORONTO
September 8th, 2014
180BloorStreetW.,#1400
Toronto,ONM5S2V6
T416.960.9600
F416.960.9602
forumresearch.com
MEDIA INQUIRIES:
Lorne Bozinoff, President
lbozinoff@forumresearch.com
416.960.9603
VotingforFordin2014Trending
th
Sept.8 ,2014
th
August2526 ,2014
th
August56 ,2014
st
July21 ,2014
nd
July2 ,2014
rd
June23 ,2014
th
June6 ,2014
st
May21 ,2014
st
May1 ,2014
th
April14 ,2014
th
Mar13 ,2014
th
Feb.24 ,2014
th
Feb.6 ,2014
nd
Jan.22 ,2014
th
Jan.6 ,2014
th
Dec.9 ,2013
th
Nov.20 ,2013
th
Nov.6 ,2013
1069
1945
1268
1063
1182
890
944
923
888
882
1271
1310
769
1063
1105
898
1049
1157
29
33
28
28
25
29
22
25
25
29
31
38
37
37
41
33
33
35
67
64
68
66
69
65
73
69
68
63
62
57
59
57
54
62
62
60
4
4
4
6
6
6
5
7
7
8
7
5
4
6
6
5
5
5
TORONTO
September 8th, 2014
MayoralCandidateApprovalRanking
%
JohnTory
DavidSoknacki
OliviaChow
RobFord
Approve Disapprove
65
35
58
42
50
50
34
66
Aware
95
78
98
MayoralCandidateApprovalTrending
%
th
Sept.8 ,2014
th
August2526 ,2014
th
August56 ,2014
st
July21 ,2014
nd
July2 ,2014
rd
June23 ,2014
th
June6 ,2014
st
May1 ,2014
th
April14 ,2014
th
Mar13 ,2014
34
39
35
33
31
32
28
38
46
42
50
49
52
54
57
57
64
58
60
57
65
63
67
67
63
61
68
69
65
57
41
44
41
41
46
47
46
37
58
48
46
48
44
47
54
56
47
38
180BloorStreetW.,#1400
Toronto,ONM5S2V6
T416.960.9600
F416.960.9602
forumresearch.com
3WayMayoralTrialHeatsTrending
Ford/Tory/Chow
Sample
RobFord
%
Sep.8th,2014
Aug56th,2014
July21st,2014
July2nd,2014
rd
June23 ,2014
th
June6 ,2014
May21st,2014
April14th,2014
Mar13th,2014
Feb25,2014
June25,2013
May24,2013
May10,2013
Aug9,2012
1069
1268
1063
1182
890
944
923
882
1271
1310
1239
1395
974
812
30
30
27
28
28
22
27
30
28
32
30
27
36
26
MEDIA INQUIRIES:
Lorne Bozinoff, President
lbozinoff@forumresearch.com
416.960.9603
JohnTory
OliviaChow
DontKnow
41
38
32
30
29
30
31
29
25
33
25
24
15
24
24
28
35
38
37
42
36
36
38
32
40
42
40
39
3
4
3
4
6
6
6
5
8
3
5
8
9
11
2WayMayoralTrialHeatsTrending
Ford/Tory
Sample
RobFord
%
Sep.8,2014
Feb25,2014
Aug29,2013
July29,2013
June25,2013
May10,2013
Jan25,2013
May28,2012
Jan31,2012
1069
1310
848
1368
1239
974
1099
704
1560
30
36
33
32
35
33
36
29
26
JohnTory
DontKnow
57
58
50
52
52
50
48
52
48
4
6
17
17
13
17
16
19
26
TORONTO
September 8th, 2014
MayoralCandidateAttributesSummaryTable
36
36
Olivia
Chow
16
21
David
Soknacki
10
8
Dont
Know
5
6
20
42
22
27
38
21
RobFord
JohnTory
BestforBudget
BestVisionforCity
GetCouncillorstoWork
Together
LeaveCityinBetterShape
33
29
180BloorStreetW.,#1400
Toronto,ONM5S2V6
T416.960.9600
F416.960.9602
forumresearch.com
MEDIA INQUIRIES:
Lorne Bozinoff, President
lbozinoff@forumresearch.com
416.960.9603
MayoralCandidateAttributesTrendingTable
Sample
Rob
Ford
Handlethecitybudgetthebest?
Olivia
Chow
John
Tory
Karen
David
Stintz Soknacki
Don
t
Know
TORONTO
September 8th, 2014
Sept.8th,2014
1069
33
16
36
10
August25th,2014
931
37
18
32
rd
June23 ,2014
890
31
26
27
Feb.24th,2014
1310
37
21
27
Nov.20th,2013
1049
34
28
22
Bestvisionforthecity?
Sept.8th,2014
1069
29
21
36
August25th,2014
931
34
24
32
rd
June23 ,2014
890
26
35
26
Feb.24th,2014
1310
30
27
29
Nov.20th,2013
1049
30
34
21
Getcouncilorstoworktogetherasone?
Sept.8th,2014
1069
20
22
42
August25th,2014
931
22
22
38
12
rd
June23 ,2014
890
14
34
32
12
Feb.24th,2014
1310
20
28
35
13
Nov.20th,2013
1049
20
33
26
13
Leavethecityinbettershapethanheorshefoundit?
Sept.8th,2014
1069
27
21
38
August25th,2014
931
33
21
35
rd
June23 ,2014
890
26
32
25
Feb.24th,2014
1310
33
26
26
180BloorStreetW.,#1400
Toronto,ONM5S2V6
T416.960.9600
F416.960.9602
forumresearch.com
MEDIA INQUIRIES:
Lorne Bozinoff, President
lbozinoff@forumresearch.com
416.960.9603
RobFord/Tory/Soknacki/Chow
WhowillyouvoteforinthemayoralelectiononOctober27ifthe
candidatesareRobFord,JohnTory,DavidSoknackiandOliviaChow?
[AllRespondents]
Age/Gender
TORONTO
September 8th, 2014
Sample
RobFord
JohnTory
DavidSoknacki
OliviaChow
Someothercandidate
Don'tknow
1069
28
40
6
21
1
4
74
30
36
7
21
0
5
114
28
33
6
27
1
6
215
33
43
4
17
1
2
289
25
44
5
22
1
3
377
22
54
3
17
1
3
463
32
41
7
17
0
3
606
25
40
4
25
1
5
Region
1069
28
40
6
21
TorontoorEast
York
366
13
45
9
29
North
York
244
37
38
3
16
Etobicokeor
York
234
29
33
6
27
Total
Sample
RobFord
JohnTory
DavidSoknacki
OliviaChow
Someother
candidate
Don'tknow
Scarborough
225
38
45
4
9
HouseholdIncome
%
Sample
RobFord
JohnTory
DavidSoknacki
OliviaChow
Someother
candidate
Don'tknow
1069
28
40
6
21
83
24
36
10
27
$20
$40K
152
47
27
1
23
Total <$20K
$40
$60K
165
32
34
9
20
$60
$80K
117
22
33
7
33
$80
$100K
89
30
41
7
17
$100
$250K
219
17
57
5
17
$250K+
42
46
43
2
4
180BloorStreetW.,#1400
Toronto,ONM5S2V6
T416.960.9600
F416.960.9602
forumresearch.com
MEDIA INQUIRIES:
Lorne Bozinoff, President
lbozinoff@forumresearch.com
416.960.9603
RobFord/Tory/Chow
WhowillyouvoteforifthecandidatesareRobFord,JohnToryandOlivia
Chow?
[AllRespondents]
Age/Gender
TORONTO
September 8th, 2014
Sample
RobFord
JohnTory
OliviaChow
Someothercandidate
Don'tknow
1069
30
41
24
2
3
74
33
37
23
4
4
114
28
34
30
3
5
215
33
43
22
1
2
289
27
45
23
2
3
377
23
55
19
1
3
463
33
45
18
1
3
606
27
37
29
4
4
Region
1069
30
41
24
TorontoorEast
York
366
14
47
32
North
York
244
40
37
16
Etobicokeor
York
234
28
37
33
Total
Sample
RobFord
JohnTory
OliviaChow
Someother
candidate
Don'tknow
Scarborough
225
41
42
11
HouseholdIncome
%
Sample
RobFord
JohnTory
OliviaChow
Someother
candidate
Don'tknow
10
1069
30
41
24
83
25
36
25
$20
$40K
152
52
21
25
Total <$20K
$40
$60K
165
32
40
20
$60
$80K
117
20
38
36
$80
$100K
89
41
37
18
$100
$250K
219
18
59
20
$250K+
42
46
45
4
180BloorStreetW.,#1400
Toronto,ONM5S2V6
T416.960.9600
F416.960.9602
forumresearch.com
MEDIA INQUIRIES:
Lorne Bozinoff, President
lbozinoff@forumresearch.com
416.960.9603
RobFord/Tory
WhowillyouvoteforifthecandidatesareRobFordandJohnTory?
[AllRespondents]
Age/Gender
TORONTO
September 8th, 2014
Sample
RobFord
JohnTory
Someothercandidate
Don'tknow
1069
30
57
8
4
74
33
48
14
6
114
31
56
8
4
215
33
60
5
3
289
28
64
5
3
377
23
70
5
2
463
32
59
4
4
606
28
56
12
4
Region
1069
30
57
TorontoorEast
York
366
15
71
North
York
244
39
47
Etobicokeor
York
234
33
55
11
10
Total
Sample
RobFord
JohnTory
Someother
candidate
Don'tknow
Scarborough
225
39
54
HouseholdIncome
%
Sample
RobFord
JohnTory
Someother
candidate
Don'tknow
1069
30
57
83
29
45
$20
$40K
152
50
42
13
12
13
Total <$20K
$40
$60K
165
32
54
$60
$80K
117
21
62
$80
$100K
89
35
55
$100
$250K
219
18
76
$250K+
42
42
58
Education
%
Sample
RobFord
JohnTory
Someother
candidate
Don'tknow
11
286
41
43
Completed
collegeor
university
363
23
67
Post
graduate
studies
263
27
64
11
11
Total
Secondary
schoolorless
Somecollege
oruniversity
1069
30
57
157
35
50
8
4
180BloorStreetW.,#1400
Toronto,ONM5S2V6
T416.960.9600
F416.960.9602
forumresearch.com
MEDIA INQUIRIES:
Lorne Bozinoff, President
lbozinoff@forumresearch.com
416.960.9603
ApprovalofTory
DoyouapproveordisapproveofJohnTory?
[HeardofJohnTory]
Age/Gender
%
Sample
Approve
Disapprove
TORONTO
September 8th, 2014
69
57
43
110
63
37
206
68
32
283
72
28
368
75
25
447
65
35
589
66
34
Region
%
Sample
Approve
Disapprove
360
70
30
234
59
41
226
68
32
216
63
37
HouseholdIncome
%
Sample
Approve
Disapprove
Total <$20K
1036
65
35
73
61
39
$20
$40K
141
50
50
$40
$60K
163
56
44
$60
$80K
116
62
38
$80
$100K
89
66
34
$100
$250K
217
75
25
$250K+
41
74
26
Education
Total
Sample
Approve
Disapprove
1036
65
35
12
Secondary
schoolorless
143
69
31
Somecollegeor
university
278
59
41
Completedcollege
oruniversity
355
70
30
Postgraduate
studies
260
64
36
180BloorStreetW.,#1400
Toronto,ONM5S2V6
T416.960.9600
F416.960.9602
forumresearch.com
MEDIA INQUIRIES:
ApprovalofChow
DoyouapproveordisapproveofOliviaChow?
[HeardofOliviaChow]
Age/Gender
TORONTO
September 8th, 2014
%
Sample
Approve
Disapprove
71
55
45
113
51
49
211
46
54
285
49
51
370
46
54
451
42
58
599
57
43
Region
%
Sample
Approve
Disapprove
364
61
39
234
43
57
233
49
51
219
43
57
HouseholdIncome
%
Sample
Approve
Disapprove
Total <$20K
1050
50
50
77
54
46
$20
$40K
149
61
39
$40
$60K
164
39
61
$60
$80K
114
58
42
$80
$100K
89
45
55
$100
$250K
219
53
47
$250K+
40
31
69
Education
Total
Sample
Approve
Disapprove
1050
50
50
Secondary
schoolorless
150
54
46
Somecollegeor
university
279
43
57
Completedcollege
oruniversity
361
50
50
Postgraduate
studies
260
55
45
13
180BloorStreetW.,#1400
Toronto,ONM5S2V6
T416.960.9600
F416.960.9602
forumresearch.com
MEDIA INQUIRIES:
Lorne Bozinoff, President
lbozinoff@forumresearch.com
416.960.9603
ApprovalofSoknacki
DoyouapproveordisapproveofDavidSoknacki?
[HeardofDavidSoknacki]
Age/Gender
%
Sample
Approve
Disapprove
TORONTO
September 8th, 2014
58
60
40
85
59
41
168
54
46
238
56
44
316
58
42
377
61
39
488
55
45
Region
%
Sample
Approve
Disapprove
318
68
32
185
50
50
190
57
43
172
50
50
HouseholdIncome
%
Sample
Approve
Disapprove
Total <$20K
865
58
42
46
60
40
$20
$40K
110
48
52
$40
$60K
133
43
57
$60
$80K
101
64
36
$80
$100K
77
57
43
$100
$250K
193
71
29
$250K+
37
50
50
Education
Total
Sample
Approve
Disapprove
865
58
42
Secondary
schoolorless
112
48
52
Somecollegeor
university
225
48
52
Completedcollege
oruniversity
305
62
38
Postgraduate
studies
223
64
36
14
180BloorStreetW.,#1400
Toronto,ONM5S2V6
T416.960.9600
F416.960.9602
forumresearch.com
ApprovalofRobFord
DoyouapproveordisapproveofRobFord?
[AllRespondents]
Age/Gender
%
Sample
Approve
Disapprove
MEDIA INQUIRIES:
Lorne Bozinoff, President
lbozinoff@forumresearch.com
416.960.9603
TORONTO
September 8th, 2014
74
37
63
114
34
66
215
36
64
289
33
67
377
27
73
463
37
63
606
31
69
Region
%
Sample
Approve
Disapprove
366
17
83
244
45
55
234
33
67
225
46
54
HouseholdIncome
%
Sample
Approve
Disapprove
Total <$20K
1069
34
66
83
40
60
$20
$40K
152
54
46
$40
$60K
165
36
64
$60
$80K
117
24
76
$80
$100K
89
37
63
$100
$250K
219
21
79
$250K+
42
43
57
Education
Total
Sample
Approve
Disapprove
1069
34
66
Secondary
schoolorless
157
35
65
Somecollegeor
university
286
47
53
Completedcollege
oruniversity
363
28
72
Postgraduate
studies
263
27
73
15
180BloorStreetW.,#1400
Toronto,ONM5S2V6
T416.960.9600
F416.960.9602
forumresearch.com
MEDIA INQUIRIES:
Lorne Bozinoff, President
lbozinoff@forumresearch.com
416.960.9603
VoteRobFordOctoberElection
WillyouvoteforRobFordinthemunicipalelectiononOctober27ornot?
[AllRespondents]
Age/Gender
TORONTO
September 8th, 2014
Sample
WillvoteforRobFord
WillnotvoteforRobFord
Don'tknow
1069
29
67
4
74
32
64
4
114
31
65
4
215
33
65
3
289
24
71
4
377
23
74
2
463
33
63
4
606
26
71
4
Region
1069
29
TorontoorEast
York
366
13
North
York
244
39
Etobicokeor
York
234
31
67
84
56
66
58
Total
Sample
WillvoteforRobFord
WillnotvoteforRob
Ford
Don'tknow
Scarborough
225
38
HouseholdIncome
1069
83
$20
$40K
152
29
27
52
34
20
31
17
42
67
57
44
64
78
69
82
58
16
Total <$20K
Sample
WillvoteforRob
Ford
Willnotvotefor
RobFord
Don'tknow
$40
$60K
165
$60
$80K
117
$80
$100K
89
$100
$250K
219
$250K+
42
Education
%
Sample
Willvotefor
RobFord
Willnotvote
forRobFord
Don'tknow
16
Total
Secondary
schoolorless
Somecollegeor
university
Completedcollege
oruniversity
1069
157
286
363
Post
graduate
studies
263
29
32
41
22
27
67
65
52
75
71
180BloorStreetW.,#1400
Toronto,ONM5S2V6
T416.960.9600
F416.960.9602
forumresearch.com
MEDIA INQUIRIES:
BestBudgetHandling
Whichmayoralcandidatewouldhandlethecitybudgetthebest?
[AllRespondents]
Age/Gender
TORONTO
September 8th, 2014
%
Sample
RobFord
JohnTory
OliviaChow
DavidSoknacki
Don'tknow
74
37
33
12
13
5
114
31
29
26
8
6
215
36
36
14
10
4
289
29
38
16
11
6
377
25
48
15
7
4
463
36
37
13
11
2
606
29
34
19
10
7
Region
%
Sample
RobFord
JohnTory
OliviaChow
DavidSoknacki
Don'tknow
366
13
43
21
17
6
244
47
32
11
7
3
234
34
27
22
11
7
225
40
40
10
6
4
HouseholdIncome
%
Sample
RobFord
JohnTory
OliviaChow
David
Soknacki
Don'tknow
1069
33
36
16
83
37
34
14
$20
$40K
152
52
21
23
10
11
15
18
13
Total <$20K
$40
$60K
165
36
31
13
$60
$80K
117
23
35
23
$80
$100K
89
31
39
21
$100
$250K
219
19
50
13
$250K+
42
42
46
6
17
180BloorStreetW.,#1400
Toronto,ONM5S2V6
T416.960.9600
F416.960.9602
forumresearch.com
BestVision
Whichmayoralcandidatewouldhavethebestvisionforthecity?
[AllRespondents]
Age/Gender
%
Sample
RobFord
JohnTory
OliviaChow
DavidSoknacki
Don'tknow
MEDIA INQUIRIES:
Lorne Bozinoff, President
lbozinoff@forumresearch.com
416.960.9603
TORONTO
September 8th, 2014
74
34
30
19
9
8
114
26
31
29
8
6
215
31
36
20
9
4
289
26
40
22
7
6
377
23
51
17
7
3
463
31
37
18
9
5
606
27
35
25
7
6
Region
%
Sample
RobFord
JohnTory
OliviaChow
DavidSoknacki
Don'tknow
366
14
43
26
13
4
244
38
31
17
4
10
234
31
30
27
7
5
225
38
38
13
8
3
HouseholdIncome
%
Sample
RobFord
JohnTory
OliviaChow
David
Soknacki
Don'tknow
1069
29
36
21
83
27
32
22
$20
$40K
152
52
22
19
15
12
12
Total <$20K
$40
$60K
165
33
36
18
$60
$80K
117
20
31
31
$80
$100K
89
25
32
31
$100
$250K
219
16
50
18
$250K+
42
41
44
11
18
180BloorStreetW.,#1400
Toronto,ONM5S2V6
T416.960.9600
F416.960.9602
forumresearch.com
AbilitytoUniteCouncillors
Whichmayoralcandidatewouldbeabletogetcouncilorstoworktogether
asone?
[AllRespondents]
Age/Gender
%
Sample
RobFord
JohnTory
OliviaChow
DavidSoknacki
Don'tknow
MEDIA INQUIRIES:
Lorne Bozinoff, President
lbozinoff@forumresearch.com
416.960.9603
TORONTO
September 8th, 2014
74
26
36
25
5
8
114
16
37
27
8
11
215
21
43
18
8
10
289
16
49
20
6
9
377
14
57
16
6
7
463
22
46
16
7
9
606
18
39
28
6
10
Region
%
Sample
RobFord
JohnTory
OliviaChow
DavidSoknacki
Don'tknow
366
8
48
25
11
8
244
23
39
20
3
13
234
21
39
29
5
6
225
30
42
13
6
10
HouseholdIncome
%
Sample
RobFord
JohnTory
OliviaChow
David
Soknacki
Don'tknow
1069
20
42
22
83
22
26
26
$20
$40K
152
35
31
27
13
11
13
18
Total <$20K
$40
$60K
165
24
45
21
$60
$80K
117
13
42
25
$80
$100K
89
14
42
18
$100
$250K
219
10
54
19
$250K+
42
38
49
6
19
180BloorStreetW.,#1400
Toronto,ONM5S2V6
T416.960.9600
F416.960.9602
forumresearch.com
CandidatetoImprovetheShapeoftheCity
Whichmayoralcandidatewouldleavethecityinbettershapethanheor
shefoundit?
[AllRespondents]
Age/Gender
%
Sample
RobFord
JohnTory
OliviaChow
DavidSoknacki
Don'tknow
MEDIA INQUIRIES:
Lorne Bozinoff, President
lbozinoff@forumresearch.com
416.960.9603
TORONTO
September 8th, 2014
74
33
32
19
9
8
114
22
35
29
7
8
215
32
38
18
7
4
289
24
42
20
7
7
377
22
52
16
5
5
463
31
40
17
8
4
606
24
36
24
7
9
Region
%
Sample
RobFord
JohnTory
OliviaChow
DavidSoknacki
Don'tknow
366
12
44
25
10
8
244
34
36
18
4
8
234
32
30
25
9
3
225
37
40
13
5
5
HouseholdIncome
%
Sample
RobFord
JohnTory
OliviaChow
David
Soknacki
Don'tknow
1069
27
38
21
83
24
39
23
$20
$40K
152
49
23
20
10
11
Total <$20K
$40
$60K
165
32
34
19
$60
$80K
117
20
33
30
$80
$100K
89
24
36
26
$100
$250K
219
15
52
17
$250K+
42
41
48
6
20
180BloorStreetW.,#1400
Toronto,ONM5S2V6
T416.960.9600
F416.960.9602
forumresearch.com
MEDIA INQUIRIES:
Lorne Bozinoff, President
lbozinoff@forumresearch.com
416.960.9603
MostImportantIssue
Whatisthesinglemostimportantissueforyouinthismayoralelection?
[AllRespondents]
Age/Gender
1069
37
17
18
34
74
45
19
35
44
114
38
16
45
54
215
35
16
55
64
289
26
19
8
6
11
8
6
3
2
12
6
6
12
7
5
7
7
10
8
10
8
6
Total
Sample
Buildingtransit
Keepingtaxeslow
Protectingexistingcity
services
Caringforthemostvulnerable
Eliminatingwaste
RebuildingToronto'simage
Cleaningupcityhall
Somethingelse
TORONTO
September 8th, 2014
463
39
14
606
35
20
11
11
10
9
6
12
12
5
7
7
17
11
3
6
5
14
8
7
9
6
8
8
4
MayoralCandidatePreference
1069
37
17
Rob
Ford
271
29
32
John
Tory
490
46
10
David
Soknacki
50
27
13
Olivia
Chow
213
30
13
Someother
candidate
8
24
44
Don't
know
37
52
8
14
10
22
14
11
15
20
10
10
13
13
Total
Sample
Buildingtransit
Keepingtaxeslow
Protecting
existingcity
services
Caringforthe
mostvulnerable
Eliminatingwaste
Rebuilding
Toronto'simage
Cleaningupcity
hall
Somethingelse
21
180BloorStreetW.,#1400
Toronto,ONM5S2V6
T416.960.9600
F416.960.9602
forumresearch.com
Formoreinformation:
LorneBozinoff,Ph.D.
President
ForumResearchInc.
Tel:(416)9609603
Fax:(416)9609602
Email:lbozinoff@forumresearch.com
22
MEDIA INQUIRIES:
Lorne Bozinoff, President
lbozinoff@forumresearch.com
416.960.9603
TORONTO
September 8th, 2014
180BloorStreetW.,#1400
Toronto,ONM5S2V6
T416.960.9600
F416.960.9602
forumresearch.com