Ideas & Concepts

Ideas and concepts are the core of all creative art and design thinking. Innovation,
imagination and intuition in the vocational world of art and design are essential for
practitioners to create successful artwork, designs and products. Professionals
use a wide range of intellectual, intuitive and perceptual skills in generating and
developing their ideas. In order to secure commissions, practitioners must
generate innovative ideas and be able to refine and present their ideas in exciting,
persuasive and convincing ways.

Taken from the Unit 3 description
Innovation
Innovation, imagination and intuition in the vocational world of art and design are
essential for practitioners to create successful artwork, designs and products.


Innovation ' The starting point for innovation is the generation of ideas'
http://www.creativeadvantage.com/innovation-definition.aspx

Inspiration: Where Do Artists Get Their Ideas?

Where do Ideas come from? How do artist get inspired?
How do artist and designers generate creative ideas?

During the last several thousand years artists & designers come up with
many different approaches to creating. If you need to come up with a
coffee label for a client, why not check out what others have done...
Inspired by others
Inspired by others
Inspired by others
What inspired the design of this building?
Inspired by shape
Danielle Tinero / RIBA Library Photographs Collection
Inspired by shape to develop an idea
Danielle Tinero / RIBA Library Photographs Collection
RIBA Library Drawings Collection
Inspired by Sydney Opera House
www.utilitydesign.co.uk
Karim Dinoulis
www.dentoncook.com Akino Tsuga
What inspired the design of this structure?
Jonathan Makepeace / RIBA Library Photographs Collection
Inspired by form and pattern
RIBA Library Photographs
Collection
V&A Images
All images credited to
the RIBA Library Photographs Collection or the RIBA Library Drawings Collection
and many thousands more
can be accessed at www.ribapix.com

See www.vam.ac.uk/architecture for information about the V&A+RIBA Architecture Collections

Inspired by styles

You could look at different styles developed by artists...

and then produce work inspired by the style of the artists.




Inspired by styles
You could look at different styles developed by artists...

For example Surrealism...

Surrealism was an international intellectual movement whose aim
was to create a new reality which was free from the restrictions of
civilised society. Artists aimed to free themselves from normal
conventions of pictorial representation so that they might create
records of imagery and ideas surfacing directly from their
unconscious. This resulted in bizarre imagery due to its playful
mixture of objects and images in unexpected situations and its
shock tactics.


Example of Surrealist
artist Salvador Dali
Inspired by styles
and then produce work inspired by surrealist artists...
Inspired by styles
You could look at different styles developed by artists...
For example Popart...
Inspired by styles
and then produce work inspired by popart artists...
Inspired by styles
Visit this website to find more examples in graphic
design that are inspired by art styles/movements:

http://www.smashingmagazine.com/2010/01/07/1
2-modern-art-movements-to-inspire-your-logo-
design/
Inspired by styles
2 Music Album covers...
which artist were they inspired by?
Inspired by words
Take a word or words and come up with quick responses
from your own imagination, knowledge and experiences...
e.g. Take the word Lemon
Juicy slice
Healthy segment
Tangy fresh
Peel thirst quenching
Yellow smell
Sour squeeze
Detox nature
Lemonade tree you can also start writing down opposite words
Inspired by words
Take a word or words and come up with quick responses
from your own imagination, knowledge and experiences...
e.g. Take the word Lemon
Juicy slice
Healthy segment
Tangy fresh
Peel thirst quenching
Yellow smell
Sour squeeze
Detox nature
Lemonade tree you can also start writing down opposite words
Inspired by words
For example the word cat and create quick doodles...
Inspired by words
For example the planet cat and create quick doodles...
Inspired by nature
You could be inspired by nature...
Inspired by Culture
The Olympic Games 2012 logo



The aim of this logo
was to inspire inspire
young people around
the world through sport
and the Olympic values

By which culture/art style do you
think the designers has been inspired?

And why? (think about the target audience)


Inspired by religion
And more...
Artist can be inspired by:
Emotions
Moods
Experience
Politics
Environment
Believes
Family
Materials
Etc.
Conclusion
Sources of ideas to help you create art & design are all around you

Make sure you try to develop from as many sources as you can

The more you investigate the more likely it is that you will come up with
your own innovative ideas

Remember:
Every designer works differently when developing their first ideas in
response to a design brief. Different methods can be used to explore and
express an idea.