Prole Specializing in social media, blogging and online journalism, I am a digital marketer and

writing specialist rolled into one.

Experience Digital and Social Media Coordinator, Pure Pastry; Beverly, MA: Summer 2014 - Present
Manage Twitter, Facebook and Pinterest accounts. Orchestrate paid Facebook, Twitter and
AdWords campaigns. Conduct email blasts with a 33% higher CTR than the industry average.
Increase Facebook "likes" by +17%. Increase 5-star Amazon reviews through give-away
contests. Create Facebook content that reach +1300 views w/o paid promotion. Take photos.
Design graphics. Manage and create web content. Write and edit blog content. Monitor social
media analytics through 3rd party software.

Digital Media Intern, Essex County Community Foundation; Danvers, MA: Summer 2014
Managed Facebook, Twitter and Pinterest accounts. Assisted in the the writing of the annual
report. Created graphics for social media posts. Wrote and edited o#cial blog posts.
Discovered and carved new niche for the Foundation on Pinterest

Marketing Intern, Artimus Art; Gloucester, MA: Fall 2013 - Fall 2014
Increased Facebook "likes" by 103%. Managed Facebook, Twitter and Pinterest accounts.
Created and conducted email blast campaign. Wrote press releases and feature stories.
Designed and posted new graphics for social pages.

Social Media Manager, Gordon College Career Services Fall 2013 - Fall 2014
Increased Facebook "likes" by 58%. Managed Facebook and Twitter accounts. Shifted
content to multimedia and linked posts. Balanced in-house content and content from the
larger media.

Awards First place winner of the 2014 Student Stories Blog Contest- InternMatch.com
Presidential Honors List - 2011, 12, 13 and 14
AP Scholar Award - CollegeBoard
Education Gordon College, Wenham, Massachusetts Communication Arts, December 2014
GPA: 3.98/4.0 (Suma Cum Laude) - 98% percentile class rank

Published Work 8 feature and news articles published during 2014 in The Boston Globe, The Salem News,
The Beverly Citizen, The Tartan: Gordon College Newspaper and boston.com.

Skills & Tools
Carissa Collins
$ Facebook
$ Twitter
$ Instagram
$ Tumblr
$ LinkedIn
$ Pinterest
$ YouTube
$ Vimeo
$ WordPress
Blogging
$ AdWords
$ Tailwind
$ MailChimp
$ Hootsuite
$ Tweetdeck
$ Prezi
$ Weebly
$ News writing
$ Feature writing
$ Blog posts
$ Press releases
$ Annual reports
$ Canva graphics
$ MicrosoftO#ce
153 Marbern Drive, Su"eld, CT 06078
email: CarissaACollins@gmail.com
web: carissacollins.weebly.com
telephone: (860) 970-2741