EDTC 572 MARP (Major Applied Research Project) Rubric

(28 points max) 2014 edition (Dr Jim Brown)

Criteria Exemplary
(4 points)
Proficient
(3 points)
Developing
(2 points)
Novice
(1 point)
Proposal:
WHAT are you proposing to do? How?

WHO is your target audience (TA)?

How will your MARP be valuable and
helpful to your TA?

HOW might you encourage your TA to
view/read/interact with your project?
The MARP has a
well-stated clear
purpose which
covers all the
aspects of the
Proposal phase in
complete detail.
The MARP proposal
is good, but lacking
some specificity.
Fairly well done,
but incomplete in
some areas.
Somewhat vague
and/or
incomplete.
Research planned:
What do you need to know to bring
valuable and current info to your TA?

Where can you find what you need for
this project?

In what ways is the info you plan on
including in your MARP the most
appropriate?
Research plan is of
superior quality
and substantial
sources.
Research plan is
good but lacking in
quality of or
number of good
sources.
Research plan
appears adequate
but is limited in
quality or numbers.
Research is limited
or superficial.
Writing and Resources:
Quantity and quality of your own
writing and multimedia pieces.

Resources chosen to include.

Appropriateness, interest level (to
your TA), expertise of sources.
Outstanding high
quality and
quantity of self-
written and self-
created multimedia
pieces for the
MARP. Excellent
resource choices
appropriate to the
TA.
Good amount of
self-written and
self-created
multimedia pieces.
Good resource
choices and
adequate
appropriateness to
the chosen TA.
Some self-written
pieces. Decent
resources used and
adequate
appropriateness to
the TA.
Few or no self-
written pieces.
Mostly rehashed
from others.
Resources were
few and/or
appropriateness
not highly evident.
Presentation:
(Design and Implementation)

Attractiveness, ease of navigation,
engaging?

Information appropriate for multiple
levels of TA involvement?
Excellent design,
ease of navigation
and engaging
layout. Very
appropriate for the
TA.
Good design, nice
navigation and
layout adequate.
Appropriate for the
TA.
Design okay.
Navigation not
intuitive or easy.
TA can use the
info, but of limited
use.
Weak design and
implementation.
Not as strongly
appropriate for TA
as was hoped.
Testing with target audience
Who are you choosing who to use?

How will you measure/eval their
reaction?

What did your test subjects (TA) say or
how did they react?

How did they react?

What did you learn from them?
Thorough testing
with the TA.
Excellent
evaluation of data.
Good testing with
TA. Good
evaluation of data.
Fair testing with TA
and fair evaluation
of this limited
data.
Limited or no
testing with TA or
weak evaluation of
the limited data
received.
Revisions
implemented from testing results
Changes made based on initial testing.
Or excellent reasons for rejecting the
feedback.

Outstanding
decision on what to
do with the
feedback received
and/or excellent
rationale for
rejecting same.
Good decisions on
what to do with the
feedback received.
Fair decisions
based on the
feedback received.
Reasoning seems
okay.
Little or no
changes made
based on feedback
and/or weak
reasoning for
rejecting
feedback.
Final Revised Project

Excellent overall
impact and
usefulness of the
MARP.
Good overall
impact and
usefulness of the
MARP.
Fair overall impact
and usefulness of
the MARP.
Weak overall
impact and
usefulness of the
MARP.