FINANCIAL COURSE NOV-DEC

HAPPY
INVESTOR

DESCRIPTION
OBJECTIVES
APPROACH
OVERVIEW OF TOPICS (SELECTED)
PRACTICAL INFORMATION
CONTACTS

DESCRIPTION OF THE COURSE

The course will cover four very important topics of both business and financial development.
On the 19th, we will discuss the formation of a corporation along with the various options available to you. If you plan on catering to investors for capital, it is highly important that you incorporate and it is a good idea to know what sort of structure you will use when you do so. We will also
cover what is a shareholder agreement and a subscription agreement and how to prepare yourself
to issue new shares to an investor upon reaching an agreed upon deal.
On the 22nd, we will discuss how to format a business plan or an executive summary and what
details you should really not overlook before you talk to investors. The executive summary is the
preferred submission for investors today, often who do not have the time to consider a full length
business plan. We will consider the various elements such as SWOT, financial proejctions, qualitative formats, and so forth.
On the 26th, we will cover market research and competitive analysis, including metrics analysis
and benchmarking for your business.
Self-Preparation time (4 days) in the short break between the sessions you will finilize your
business plan to discuss it on the final session in one-on-one talk with instructor. You will send a
plan by Monday so instructors can analyse it and mark the most crucial strenghts and weaknesses.
On the 3rd of December we will engage in mock investor pitches and this will be the session
where much individual attention is paid to each participant to ensure all their questions are answered and they are fully prepared for catering for investment capital. By this point your business
idea will be a solidified business plan.
All attendies will get Participation Certificates.
INSTRUCTORS
Speaker - David Sheffield
Assistant - Aleksandra Pronina

OBJECTIVES
By the end of the course participants will
Have an understanding of the most common and used financial projections
Receive practical skills on building up financial projections and its evaluation
Become familiar with business and financial vocabulary
Be able to deliver a coherent business plan
APPROACH
The course includes
Individual revision of business plans
Financial projections templates (EXCEL templates with pre-set formulas: Financial Statements
and Letter of Intent for Investor)
Handouts with discussed topics and details
Info materials about useful softwares and business literature

Oriented around
practical skills

Brainstorming
with instructors

Essential templates
and excel files for all
participants

One-on-one
discussions

OVERVIEW OF TOPICS (EXAMPLES)

Financial Projections to be discussed
Summary Cash Flow Statement

Pre-Dev and
Development Phase Operation
(3 - 6 months)
Year 1

Operation
Year 2

Operation
Year 3

Operation
Year 4

Consolidated Revenues
Consolidated Operating Costs
Consolidated Development Costs

23,040

85,300 110,382 142,425

69,898 73,393 77,063

Cash Surplus (Requirements)

Equity Funding (Repayment)
Dividends

23,040
27,040
-

15,402

15,402 -

26,077

26,077 -

Cash Balance at EoP

4,000

4,000

Cash flow to Investor

Exit Valuation
Total Cash In / Out to Investors
IRR

27,040

15,402

Balance Sheet
Assets
Current Assets
Cash and Cash Equivalents
Accounts Receivable
Inventory
Total Current Assets
Long Term Assets
Capital Assets
Accumulated Depreciation
Intangible Assets
Accumulated Ammortisation
Total Long Term Assets
Total Assets

184,301
80,916

239,116
84,961
-

46,081

46,081 -

72,886

72,886 -

108,679
108,679

4,000

4,000

4,000

4,000

26,077

46,081

72,886 108,679
358,674
27,040 3,080.40 5,215.46 9,216.15 14,577.28 93,470.63
43%

Year 0

Operation
Year 5

Year 1

Year 2

Year 3

Year 4

Year 5

1,250,000
1,250,000

456,375
50,000
100,000
606,375

221,125
150,000
200,000
571,125

390,875
200,000
250,000
840,875

683,000
225,000
300,000
1,208,000

666,250
250,000
350,000
1,266,250

1,250,000

500,000.00
25,000.00
25,000.00
2,500.00
497,500
1,103,875

500,000.00
50,000.00
25,000.00
5,000.00
470,000
1,041,125

500,000.00
75,000.00
25,000.00
7,500.00
442,500
1,283,375

500,000.00
100,000.00
25,000.00
10,000.00
415,000
1,623,000

500,000.00
125,000.00
25,000.00
12,500.00
387,500
1,653,750

Liabilities

Current Liabilities Analysis

Qualitative
Accounts Payable

35,000.00

75,000.00

150,000.00

200,000.00

250,000.00

90,000

225,000

300,000

350,000

400,000

SWOT
analysis
Other Current
Liabilities

Total
Current
Liabilities

35,000

75,000

150,000

200,000

250,000
Strength, Weakness, Opportunity, Threats. Tool used to brainstorm the position of business idea
Long Term Liabilities
regarding
its internal fetures and position in the market, using the key factors of the business
Bank Debt

55,000
150,000
150,000
150,000
150,000
and
industry.
Total Long Term Liabilities

55,000
150,000
150,000
150,000
150,000
Total Liabilities

INTERNAL

EXTERNAL

Equity
Preferred Stock (Investor)
Common Stock (Owner)
Retained Earnings
Total Equity

1,250,000
1,250,000

1,250,000
236,125
1,013,875

1,250,000
433,875
816,125

1,250,000
266,625
983,375

1,250,000
23,000
1,273,000

1,250,000
3,750
1,253,750

PRACTICAL INFORMATION
Timetable
NOV19

NOV22

NOV26

DEC3

WEDNESDAY

SATURDAY

WEDNESDAY

WEDNESDAY

18:30 - 20:30

11:30 - 13:30

18:30 - 20:30

18:30 - 20:30

VENUE: TIECKSTRASSE 1 BERLINERPOOL ARTS NETWORK

Fees
STUDENT FEE

REGULAR FEE
200

180

SUBSCRIBE
http://form.jotformpro.com/form/43034721254951

CONTACTS
Inquiries regarding content of the course

Inquiries regarding payments and registration

David Sheffield

Aleksandra Pronina

info@sheffieldinvestments.net

aleksandra.pronina@berlinerpool.de

Tieckstrasse 1
Berlinerpool

2014