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Name:TatyanaFonsca

2014

Date:AUgust25th

Unit1.Infographics
CriterionA.InquiringandAnalysing

DesignSituation:
Afteradministeringasurveytoaspecifiedgroupofpeopleincampus,youwillbecreatinganinfographic
basedontheresultsofyoursurvey.Yoursurveyshouldbeanytopicthatisrelatedtohowpeopleuse
technology.

Example:
Topic:FacebookUsageinAISMMiddleSchoolStudents(6th8thGrade)
Targetaudience:Middleschoolstudents(6th8thGrade)
MainPointsoftheSurveyandInfographics:
1.HowmanyFacebookusersarethereamongstAISMmiddleschoolstudentsintermsof:
a.gender(malevs.female)
b.gradelevel(6thvs.7thvs.8thgrade)
c.agerange
d.nationality/citizenship
e.levelofactivity(inactive,rarelyactive,moderatelyactive,highlyactive)
2.WhatarethemainpurposesofusingFacebookformiddleschoolstudents?
3.WhatdevicesdotheyusetoaccessFacebook?
4.HowdoestheirusagecomparetoglobalstatisticsofFacebookusers?

PartI:
1.Completethetablebelow:
Topic:

Instagranusers

Targetaudience:

8,9and10gradestudents

Todeterminehowmanystudentsuse/ownainstagramaccount.Aswellastheiractivityand
Mainpointsof
proposedsurveyand timeoninstagramthroughouttheday.Comparingdifferentuserswithdifferentages,in
differentgradesanddifferentgenders.
infographics:

2.Inonedetailedparagraph,explainandjustifythereasonswhythereisaneedtoaddressthetopicyou
havechosenthroughtheuseofinfographics.Whydoesyourtargetaudienceneedtoseeyourproposed
infographics?Whatbenefitswilltheygetfromseeingtheinfographics?
Instagramhasalotofactivefollowersallaroundtheworld,howeverIhavenoticednotalotofpeopleusethissocial
networkinAISM.Myaudiencewillseethedifferencebetweenthenumberofmaleandfemaleactiveinstagramusersin
differentgradesinAISMsinceitsaverypopularsocialnetworkworldwide.Aswellascomparingthedifferentgradeusers,
andages.
.

3.InyourGoogleDrivefolder,createasurveyaboutyourtopic.Thisisthesurveythatyouwillgiveyour
targetaudiencelater.
Postthelinkofyoursurveybelow:

https://docs.google.com/forms/d/17rKTF1hRqcRYaq0S_F7i_kRcPXfrgvyWIib5OFDtWwI/viewform?usp=s
end_form

4.Analyseatleast3differentexamplesofinfographicsaboutmediaand/ortechnologyuse.
Lookfor1welldoneproject,averageandpoorlydone.
Samplelink:http://graphs.net/infographicsonmedia.html

Completethetablebelow:
Sample
Infographic:

1:Outstanding

2:Average

3:Poorlydone

a.Link:

http://graphs.net/infographics
onmedia.html

http://www.webdesignerdep
ot.com/2014/03/21insightful
socialmediainfographics/

http://www.adrants.com/i
mages/golden_age_adv
ertising_infographic.jpg

b.Layoutand
organization
ofcontent

Thisinfographiciswell
organizedintodifferent
sectionofthedifferenttypes
ofmedia,includingdifferent
typesoflayoutsandsources
tounderstandthetopbetter.

Wellorganized,sectionedin
differenttopics.However
thesectionsmaybeallover
theplace,makingitseem
lessattractive.

Wellorganized,
sectionedin3different
andclearfigures.

c.Color
scheme

Itusesdifferentcolorsand
imagestoattracttheviewer.

Lotsofdifferentcolorsare
used,makesitattractive.

Notalotofcolor
included.Mainlyplane
anddark,makingthe
infographicseemabit
boring.

d.Interactive
features

Usesstrongcolorand
imagesaswellasdrawing
andvideostomakethe
infographicmoreinteresting,
aswellashavingmorething
tolookat.

Alotofdrawings,graohs
andimagestolookand
analyse

Layoutofsectionsis
surroundedand
highlighted,makingthe
boxesstandout.

e.Clarityand
readability

Fontandtextisveryeasyto Easytoread,howevertoo
readandunderstand.Not
muchwriting,makingit
muchtextisused,butnottoo seemboring.
little.

Tomuchwriting,making
itseemboringandnot
grabbingviewers
attention.

f.Visual
elements
used

Includesmanydifferent
Manydifferentimagesand
imagesanddrawingtoattract graphsareincluded.
viewers.

noVisualelements
included.

g.Accessibility

Veryeasytoaccess.

Easytoaccess.

Easytoaccess.

h.Overall
quality

Verywellorganized,useof
strongcoloranddifferent
imagesandvideostoattract
viewer.Everysectionhasa
differentlook.Thetextiswell
limited,nottoomuchandnot
toolittle.

WEllsectioned,howevera
bitunorganised.Stronguse
ofcolor,andlotofvisual
elementstoviewandalyse.

Wellsectioned,however
poorlyputtogether,not
alotofcolorincluded
makinginfographic
seemboring.

PartII.Research
Instructions:
a.Listatleast5guidequestionsforresearchaccordingtotheirimportance(#1Mostimportant).
Thequestionsmustbeaboutyourtopic,youraudience,ortoolsandtechniquesformakinginfographics.
b.Lookforprimaryandsecondarysourcesthatyoucanusetogatherinformation.CiteyoursourcesinMLAformat.
Primarysources:interviewwithpeers,expertsetc,surveys,actualproductinformation,etc.
Secondarysources:websites,books,journals,magazines,videos,podcasts,TVandradioshows,etc.
c.Brieflysummarizethemainpointsofyourresearch.
d.Discussthesignificanceoftheresearchinformationtoyourinfographicsproject.
e.Putallyouranswersinthetablebelow.

Orderof
Importance

SourcesofInformation
(PrimaryorSecondary)
MLAFormat

MainPointsofResearch
InformationGathered

SignificanceofInformationto
YourInfographicsProject

"Instagram Founder Kevin


Systrom - Foundation."
YouTube. YouTube, n.d.
Web. 27 Aug. 2014.
<https://www.youtube.com
/watch?v=IPigMKugJhY>.

Data
AttractiveInfographic
Wellorganized
includesrelevant
information

Myaudiencewouldliketolearn
andseeabouttherelevant
informationanddataon
instagramusersinAISM.They
wouldliketoseeawell
organized,puttogetherfinal
infographicproject.

Whatattractspeopleto
instagram?

InterviewbyShanyaNg.

Sharinginformation
Sharingimages
Looking/viewingother
peoplesimages.

Instagramhastheadvantagefor
theuserstochosetheir
followers,itstheonlysocial
networkthatisonlyusetoshare
imagesandvideoswithfriends.
Iwillusethisinformationto
analysewhatmakespeoplebeso
interestedonhavinganinstagram
account,andcreateasourceto
displayitonmyinfographic.

Howmanypeopleare
activeoninstagram
everyday?

http://expandedramblings.com/i
ndex.php/resourcehowmanyp
eopleusethetopsocialmedia/

Manypeopleareactivated
everydayoninstagram.
othershaveaccounts,
howevernotalwaysactive.
Thereare

Iwillusethisinformationto
createagraphtoanalysethe
people/userswhoareactiveon
instagrameverydayinAISMand
Worldwide.

Howisinstagramused
worldwide?

http://www.statista.com/statistic
s/259379/socialmediaplatform
susedbymarketersworldwide/

ToshareImagesand
videosofpersonal
experiencesect..withtheir
instagramfriends/followers.
About90millionpeopleuse
instagramonamonthly
basis.

Iwillusethisinformationto
comparewithhowmanypeople
useinstagramworldwideand
calculatehowmanypeopleuse
instagraminAISM.

Whatismyaudience
goingtolearnthroughmy
infographic?

InterviewbySandraBredaDa
Fonseca.

TheaudiencewillLearn
aboutthedifferent
people/instagramusersthat
areactivatedoninstagram
whohavedifferentgenders
anddifferentageswhouse
instagramasonoftheir
mainsocialnetwork.

Thsinformationwillbeusedasa
guidetoseeandanalyseon
whathastobeincludedand
neededonmyinfographic.

Whydopeopleuse
instagram?

https://www.google.co.mz/searc
h?q=why+do+people+use+insta
gram%3F&source=lnms&tbm=i
sch&sa=X&ei=UV7_U7y5O_TP
4QSYtIDYAQ&ved=0CAYQ_AU
oAQ&biw=1279&bih=630#facrc
=_&imgdii=_&imgrc=WvyO_v8
oQWLOM%253A%3BaGWoS_
HKB7c3UM%3Bhttp%253A%25
2F%252Fold.devsbuild.it%252F
files%252FART_banjo_whydo
peopleuselocationbasedservi
ces_042612.png%3Bhttp%253
A%252F%252Fold.devsbuild.it
%252Fresources%252Ftype%2
52Farticle%252Fwhydopeople
uselocationbasedserviceslb
s%3B600%3B360(image)

Toshareinterests
Keepupwithworldwide
news.
Shareimageswithfriends
Sharevideoswithfriends

Thisinformationwillcouldbe
usedasagraphtocomparewith
othersocialnetworksandwhy
peopleuseit.

Arethereglobalstatistics
ofinstagram?

http://www.pewinternet.org/fact
sheets/teensfactsheet/

About100millionpeopleown
aninstagramaccount.

Whatdopeoplewantto
seeinmyinfographic?

GuideQuestions
forResearch

Iwillusethisinformationto
createandcomaprewithother

socialnetworkwebsites,and
withthatIwillcreateagraph.

DesignBrief:

In1paragraph,summarizeyour
analysisofyourresearch.

In1paragraph,describeyour
proposedinfographics:
a.Whatareyoumaking?
(Briefdescriptionoftheproposed
product)
b.Whowillbenefitfromthe
infographics?(Target
audience/users)
c.Howwilltheinfographicsbe
usefultothetargetaudience?
(Purposeoftheproduct)

Answerhere:Instagramhasreachedover100millionusers,sharingtheirlifesthroughvideosandimages
everyday.About90millionpeopleareactivatedoninstagrameverymonth.Peopleenjoyusinginstagramas
oneoftheirmanysocialnetworkwebsites,becauseitsanetworkprogramedtoshareimagesandvideos
only.

Iammakinganinfographictoshowandexplaintopeopleabouttheuseofinstagramworldwideandin
AISM,ComparingbetweenmalesandfemaleusersinAISM,aswellascomparingdifferentagesgroups.
Aswellasanalysingfromthe100millionpeoplewhouseinstagramworldwide,howmanyofthisusersare
fromAISM.Mytargetaudienceismainlyformiddleandhighschoolersuetothefactthatmostofthis
studentsownanisntagramaccount.Myinfographicwillbeusefultomyaudiencebecauseitwillbe
presentingthemunknownfactsthattheymayandmaynotknowaboutinstagram(oneoftheirmanySocial
networks)Comparingdifferenttopics,suchasthedifferentnumberbetweenfemaleandmaleusersin
instagram,aswellasdifferentagegroupsinAISM.

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