Monday January 4, 2010

Your Local Executive ESCONDIDO, CA

Summary Single Family Homes

This Week
Real-Time Market Profile Trend
Median List Price $ 430,000 ==
Asking Price Per Square Foot $ 193 ±+
The median list price in ESCONDIDO, CA this week is $430,000. Average Days on Market (DOM) 184 ==
Percent of Properties with Price Decrease 19 %
Percent Relisted (reset DOM) 6%
Inventory has been lightening lately and the Market Action Index
has been trending up. Though days-on-market is increasing, these Percent Flip (price increased) 4%
are mildly positive indications for the market. Median House Size (sq ft) 2120
Median Lot Size 0.50 - 1.0 acre
Median Number of Bedrooms 4.0
Median Number of Bathrooms 2.5

Supply and Demand Market Action Index Strong Buyer's 22.7 ==

Home sales have been exceeding new inventory for several weeks. ±+ No change == Strong upward trend ≠≠ Strong downward trend
While still a Buyer's market, prices seem to have responded by
moving upward. If the demand trends continue, expect prices to = Slight upward trend ≠ Slight downward trend
keep marching upward, especially once we see a Seller's Market.

Price
Market Action Index Prices continue their climb again this week. We're a long way
from the market's price high-point so watch the Market Action
Index as an indicator of how long this trend will last.

Price Trends

7-Day Rolling Average 90-Day Rolling Average Buyer/Seller Cutoff

The Market Action Index answers the question "How's the

Market?" By measuring the current rate of sale versus the
amount of the inventory. Index above 30 implies Seller's
Market conditions. Below 30, conditions favor the buyer.

Quartiles
7-Day Rolling Average 90-Day Rolling Average

Characteristics per Quartile Investigate the market in quartiles -

where each quartile is 25% of homes
ordered by price.
Quartile Median Price Sq. Ft. Lot Size Beds Baths Age Inventory New Absorbed DOM
1.0 - 2.5
Top/First $ 882,000 3500 acres 4.0 3.5 16 122 3 2 212 Most expensive 25% of properties

0.50 - 1.0
Upper/Second $ 506,950 2533 acre 4.0 3.0 19 122 6 8 155 Upper-middle 25% of properties

0.25 - 0.50
Lower/Third $ 347,000 1825 acre 3.0 2.5 31 122 5 17 180 Lower-middle 25% of properties

6,501 -
Bottom/Fourth $ 223,000 1337 8,000 sqft 3.0 2.0 41 123 9 10 188 Least expensive 25% of properties

Pickford Escrow and The Escrow Firm

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