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BETTY M BRAUN

832-693-1633 bdm1115@hotmail.com Sugar Land, TX 77479


EXPERIENCE
Job Creators Network Donor Development Manager; Houston, TX
10/2013 - Present
Work directly with VP of Donor Development to allocate and implement $4 mil. fundraising budget and exceeded 2014 plan
by $1 mil.
Plan, execute, and oversee high profile/$1 mil+ netting fundraising events across the country.
Identify high-net worth targets to create strategically targeted list of donors and cultivate client relationships.
Manage multiple projects simultaneously, donor database, and C-level contacts.
Young Leaders Campus Marketing Director; Houston, TX
Developed streamlined marketing initiatives for three campuses across Houston.
Created, updated and managed social media accounts for each campus.
Sourced marketing activities that aligned with campus requirements.
Negotiated on-line and print media buy.

11/2013 8/2014

5-hour Sample, LLC {5-hour ENERGY} Field Marketing Manager; Houston, TX


11/2010 4/2013
Spearheaded the rollout of 5-hour sampling program that resulted in consistent market growth with an increase of 80%
boosted marketing activity over PY (2011 vs 2012).
Directed all consumer marketing activities including reporting, product logistics, idea development, event collateral, sampling
opportunities, and 3rd party agencies.
Recruited, trained, motivated, and supervised consumer sampling team consisting of 20+ team members.
Created and implemented new hire mentor program which reduced turnover by 75%.
Maintained local field tools, infrastructure, and warehouse with over $1 mil+ in assets.
Anheuser-Busch, Inc. Retail Account Manager; Houston, TX
6/2007 3/2010
Executed full-circle sales activity through product placement, POS, staff training, and consumer sampling.
Identified branding opportunities in on-premise accounts.
Monitored, tracked, and reported sales activities and trends for high profile accounts.
Communicated and monitored account sales activities with wholesaler and coordinated efforts to maximize sales.
United Distributors On-Premise Sales Associate; Atlanta, GA
Developed and produced sales goals for 100+ on-premise accounts.
Conducted trade tastings and brand education seminars to consumers and staff.
Lead region and increased marketing efforts by 42% YTD versus PY.
Increased territory value by 25.4%, cases by 17.8%, and GP by 22.16%.

1/2006 3/2007

Coors Brewing Company Field Marketing Assistant; Atlanta, GA


1/2002 12/2005
Assisted in the management of a multi-million dollar pool of funds budget with wholesalers.
Created new hire field marketing training guide for Coors Brewing Company SE region.
Facilitated communication efforts for programs and brands relating to specific geographies for a 9 state region.
PROFESSIONAL AFFILIATION
Greater Houston Partnership Life Member

_______________________
2011 - Present

ADDITIONAL INFORMATION
Computer Skills: Windows, MS Outlook, Word, Excel, PowerPoint, Infusion Soft
Certifications: Social Media Strategy (SMMU)
EDUCATION
Valdosta State University
Valdosta Technical College

Associate in Applied Science


Marketing Management and Supervisory Management Certificate

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