Unit37:PresentationTechniquesfor

Broadcasting
ProductionBooklet

OrderofContents:

Roles
Researchforpresentingstyles
Suitabilityformedium
Identificationofstyle
Audience
Effectonaudience:educate,inform,entertain,impress
Preparation
Preproduction:Script;cuesheets
Dressandappearance
Props
Proposal
Rehearsalevidence

PresentationTechniquesroles
Youwillbeproducingastudiobasedshowandwillneedtodemonstrateyourabilityto
presenttoacertainaudiencethatsuitsyourstyleofproduction.
Youwillneedtodiscussanddemonstratethoroughunderstandingoftherolesyouwillbe
carryingoutONLY(notallroleslisted).
NewsPresenter,Broadcastjournalist,magazineprogrammepresenter,lifestyleprogramme
presenter,documentarypresenter,chatshowhost,gameshowhost
Ideologicalissuese.g.:ABBCnewspresenter;classimplicationsinthestandardReceived
Pronunciationandtherelationshipofthistoideasofauthority.

NewsPresenter
Describetheirjob:

SomeonewhopresentsthenewsonaTVshow,radioprogrammeetc.Theycanalsoworkasa
journalistandreportorresearchontheissuesthattheyhavetopresentabout.
http://education
portal.com/articles/Newscaster_Job_Description_and_Requirements_for_Starting_a_Career_as_a_Ne
wscaster.html
Whatskillsdotheyneedtodotheirjob:
Theywillneedtobeconfident,haveaclearspeakingvoice,becomfortableinfrontofacamera,and
havegoodimprovisationskills.Additionallytheywillhavetobeabletointerviewpeoplecomfortably
ifthatisrequiredofthemandbeabletoputthemateaseandfindouttherequiredinformation
Whatideologicalissuesaretherearoundtheirpresentingstyle:
Inthecaseofthemajorityofnewspresenters,theirideologyandopinionswillprobablyaffecttheway
theypresent.Thiscouldpotentiallymanifestitselfinmakingthepresentationoftheshowbiased
towardsthepresentersopinioni.e.FoxNewspresentersareveryrightwingandalwaysattemptto
convertviewerstotheirpointofviewandalthoughtheBBCaremeanttobetotallyunbiased,thisoften
failsasthepresenterscantjustcompletelyswitchofftheiropinionsoncertainmattersandreact
accordingtotheirideologies.

Broadcastjournalist
Describetheirjob
Broadcastjournalistsresearch,investigateandpresentnewsstoriesandcurrentaffairsonTV,theradio
andtheinternet.Theirmainaimistopresentunbiasednewsstoriesandprovideobjectiveinformation
forviewersorlisteners.
http://www.prospects.ac.uk/broadcast_presenter_job_description.htm
Whatskillsdotheyneedtodotheirjob
Theywillneedtobecuriousabouttheworldinordertopresentaninterestingnewsstoryandtobe
abletoresearchstoriesaccuratelyandwithminimalbiasfororagainstthesubjectofthestory.They
willalsoneedtobeconfidentintheirreportingandtohavetheabilitytoreactquicklytoany
developmentsorchangesinthestorythattheyarepresentingon.
Whatideologicalissuesaretherearoundtheirpresentingstyle?
Inregardstoideologicalissues,broadcastjournalistsmayhaveproblemsremainingunbiasedtowards
theinformationoreventsthattheyarepresentingabout;thiscouldpotentiallymaketheinformation
presentedinaccurateastheiropinionmaytakepartineitherwritingorresearchingtheissue.

Magazineprogrammepresenter
Describetheirjob
Amagazineprogrammepresentersjobgenerallyinvolvespresentingonawiderangeoftopicalissues
andinterviewingguestsrelatingtothestoriesthattheyarepresentingon.Theyalsoneedtobe
entertainingasmagazineprogrammesaregenerallybroadcastatpeaktimeandarewatchedbylarge
amountsofpeoplei.e.TheOneShow
http://en.wikipedia.org/wiki/The_One_Show#Format_and_transmission
Whatskillsdotheyneedtodotheirjob

Thepresenterwillneedtobeinnatelylikeablesotheviewerscontinuetowatchandenjoythe
programme.Theyalsoneedtobeconfidentandcomfortableinthemselvesasthatwill,inturn,make
anygueststheyhaveontheshowmorecomfortableandrelaxedinbeingthere.Presenterswillalso
havetobeabletointerviewpeopleinalightheartedmannerandkeeptheprogrammeentertainingand
maintaintheinterestoftheviewers.
Whatideologicalissuesaretherearoundtheirpresentingstyle?
Thereareprobablyveryfewideologicalissueswhenitcomestomagazineshowpresentersasthey
usuallyonlyhosttheshowratherthanreportingontheseriousissues,whichareoftenhandedontoon
locationpresentersortheyaretaskedwithinterviewingguestsaboutissuesthatmightcausethemain
presenter(s)toshowbiasinregardtowhatisbeingreportedon.
Lifestyleprogrammepresenter
Describetheirjob
Alifestyleprogrammepresenteressentiallypresentsverylightheartedprogrammesandtendstobe
responsibleforhostingandgueststhatappearontheshow,andalsoareresponsiblefortakingpartin
anyadvertisingforproductsorcompaniesandmakingtheaudienceinterestedinfindingmoreout
aboutwhatisbeingshownontheprogramme.
http://www.ehow.co.uk/about_6538146_jobdescriptiontelevisionpresenter.html
Whatskillsdotheyneedtodotheirjob
Lifestylepresenterswillneedtobeopenlyfriendlyandconvincingpeople,withastrongunderstanding
ofmarketingandadvertisingtechniquesinordertopersuadeviewerstomaintainaninterestinwhatis
beingshownontheprogrammei.e.propertydevelopment,clothing.Theyalsoneedtobeconfidentin
whattheyaredoinginordertomaintainaninterestintheshow,andtheyhavetobeinnately
entertainingforthesamereasons.
Whatideologicalissuesaretherearoundtheirpresentingstyle?
Aslifestylepresentersaregenerallyfocussedaroundsellingproductsandconvincingviewerstobe
interestedinwhatisbeingshownintheprogramme,theirmainideologicalproblemisthattheymay
falselyadvertisesomethingorgiveaninaccurateportrayalofanyproductorservicethatisbeing
promotedwithintheprogramme.

Documentarypresenter
Describetheirjob
Adocumentarypresentersjobistopresentafactualprogrammeandmaintainanaudiencesinterestin
thesubjectmatter.Theyalsoneedtohaveanindepthknowledgeofthesubjectthattheyare
presentingon,incaseofaneedforimprovisationetc.
http://www.backstage.com/casting/documentarytbc22685/documentarypresenterhost78221/
Whatskillsdotheyneedtodotheirjob
Theywillneedtobeextremelyknowledgeableaboutthesubjectthattheyarepresentingabout,and
havetobeabletoconfidentlypresenttheinformationthattheyaretalkingaboutinordertokeepthe
programmeinteresting.Theyalsohavetobepassionateabouttheirsubjecttokeeptheprogramme
entertaining.
Whatideologicalissuesaretherearoundtheirpresentingstyle?
Ideologicalissuesinregardstodocumentarypresentingaregenerallystucktoinaccuratefactsabout
theirsubjectmatter,orstrongbiasinregardstowhattheyarepresentingon.Inaccuracyina
documentaryisveryseriousasitcanpromoteanincorrectviewofasubjectmatterandeducatepeople

withincorrectfactswhichisunfairtoviewersand,ifthesubjectmatterisapersonorseriousevent,
thenitisunfairandunkindtothemaswell.

Chatshowhost
Describetheirjob
Achatshowhostsjobistointerviewguestssuccessfullyandinaninterestingmanner.Theyrejobis
alsotomakesurethattheysticktothequestionsdecidedonbeforehandandtofindouttherequired
informationfromtheirguest(s).
http://superscholar.org/careers/newsmedia/talkshowhost/
Whatskillsdotheyneedtodotheirjob
Theywillneedtobeveryentertainingandfriendly,andbeabletoputtheirguestsateaseifthatisthe
formatoftheprogramme.Additionally,theywillhavetobeabletosticktothesetscriptofthe
programmeandnotpresenttheirguestswithanyunexpectedorunsuitablequestions.Presentersalso
needtobeabletofollowastandardinterviewformatandremaincomfortableandconfidentinfrontof
acamera.
Whatideologicalissuesaretherearoundtheirpresentingstyle?
Theissuesinregardstoachatshowhostarecentredonwhethertheymaketheirguestscomfortable
andfindouttheinformationthattheyareaimingtoinvestigate.Iftheyfailatthisthentheywill
potentiallyupsettheirguestandcouldfacealargeamountofnegativeattentionfromthemediaoutside
oftheirshow.

Gameshowhost
Describetheirjob
Agameshowhostpresentsashowwithvariousdifferentcontestantsofvaryingbackgroundsandthey
needtomaintainorderandthecorrectformatthroughouttheprogrammeoritwillbedisconnectedand
uninterestingfortheaudience.
http://www.mymajors.com/career/gameshowhost/
Whatskillsdotheyneedtodotheirjob
Agameshowhosthastobeincrediblyorganisedandbeabletointeractcomfortablywiththe
contestants.Theyalsoneedtobeempathetictowardscontestantsthatareunsuccessfulintheshow.
Additionallytheyneedtobefriendlyandentertainingthroughouttheprogrammeinordertomaintain
viewerinterestandtoencouragenewcontestantsforthegameshow.
Whatideologicalissuesaretherearoundtheirpresentingstyle?
Gameshowhostsneedtobeunbiasedamongstthecontestantsortherewillprobablybealargeamount
ofnegativebacklashfromthemedia.Also,asthesoleaimoftheirshowandpresentingstyleisto
entertain,theycantaffordtobringanythingtooseriousintotheprogrammeandthereforecannot
commentonanyseriousnewsitemsasthatisnotseentobetheirplaceintheentertainmentindustry.

Research3differenttypesofpresentingtechniquesthatfallintoyourgenre.Youmustadd
links;discusshowitissuitableforchosenmedium,identifythestyleandtheaudiencesand
thendiscusstheintendedeffectontheaudience
Techniques/style:Lighthearted
Link:https://www.youtube.com/watch?v=DrqPtwPuWEQ
Suitabilityforchosenmedium:Thisstyleisoftenbestforchatshowsandgameshowsasitkeepsthe
atmosphereenjoyableandfunforviewerstowatchandforintervieweestoparticipatein.Alsoit
meansthateveryoneisateasewithinthesettinganddoesntmakeituncomfortabletowatch.

Audience:Peoplewhoenjoystraightupentertainmentswithouthavingtoworryaboutanyseriousor
topicalissuesthatcanoftenbequitemiserableandnotrelaxingtowatch.Alsoitdependsonwhois
beinginterviewedaspeoplewilloftentuneintowatchtheirfavouritepeoplebeinginterviewed.
Intendedeffect:Educate,inform,entertain,impress.Themainpurposeoflightheartedinterviewsis
toentertainviewersandtoletthemgettoknowtheirfavouritecelebritiesevenmorethanthey
alreadymight.
Techniques/style:Chat/gossip
Link:https://www.youtube.com/watch?v=WUjBYrAZEYk
Suitabilityforchosenmedium:Thistechniqueisgenerallybestforinformalchatshowsand
magazineshows;italsoworkswellforgameshowswherethepresenterfindsoutmoreaboutthe
contestants.Itworkswellaseveryoneisimmediatelyputateaseandiscomfortableandrelaxedwith
whatishappeningwithintheformatoftheshow.Additionallyitmakestheshowmorerelaxingfor
theviewertowatch,asthereisntanytensionsregardingseriousproblemsoranythingtooindepth
andemotional.
Audience:Generallypeoplewhoenjoylightheartedinterviewsanddontwanttowatchanythingtoo
seriously.Thistechniqueisalsogoodforpeoplewhowatchalotofearlyeveningandpeaktime
entertainmentshowsatpromotesaveryfunny,chilledoutatmospherewithintheprogramme.
Intendedeffect:Educate,inform,entertain,impress.Theintendedeffectofthistechniqueistoputthe
intervieweeandaudienceateaseandtoprovideeasytounderstandandrelaxingtowatch
entertainmentforawidedemographic.
Techniques/style:Informal
Link:https://www.youtube.com/watch?v=deCuyKqfJFc
Suitabilityforchosenmedium:Thisstyleworksreallywellwithchatshowsandoccasionally
magazineshows,asitmakesthesettingseemlessuptightanduncomfortableforparticipantsand
viewersalike.Italsoworkswellininternetshowsliketheonethatislinkedabove,asitdoesnttake

thingstooseriouslyandisinnatelyhumorousandfuntowatch.
Audience:Thereisntreallyasetaudiencewhoenjoysinformalinterviews,howeveralotofyoung
peopledoasitgivesthemachancetorelatemoretothepeopletakingpartintheinterviewandthe
show,astheywillprobablypreferaninformalsettingasthatishowtheygenerallyinteractandspeak
withoneanother.Additionally,peoplewhoenjoylightheartedentertainmentwhichfeatures
celebritiesthattheyareinterestedinwillgenerallyprefermoreinformalinterviewsasitgivesthema
chancetogettoknowtherelevantcelebritybetterthantheymighthavebeforehand.
Intendedeffect:Educate,inform,entertain,impress.Themainpurposeofaninformalinterviewisto
entertain,andtheeffectisthatitputseveryparticipantateaseandmakesiteasiertotalktothemand
toaskthemquestionswhichwillbeansweredcomfortablyandwitharelaxedandfunatmosphere.

Proposal:Putaproposaltogetherexplainingthesortofpresentingstyleyouwilluseand
whyrelatingitbacktoyourtargetaudienceandsubject(workwithteam)
Wearecreatingachatshow,centredaroundmusic,with3presentersand3guests.Itwillmostlybeset
inastudio,usingagreenscreenbackground,withanadditionalonlocationsegmentwithoneofthe
threepresenters.Theprogrammeisaimedmainlyatyoungerpeople,whohaveininterestinawide
rangeofmusic,andwillprobablybesocioeconomicallycentredaroundtheCband.Wewillbeusing
agenerallyinformalstyleofpresenting,withageneralchatty,friendlyatmospheretoputthe
intervieweeatease.Inrelationtoourtargetaudience,thispresentingstylefitswellasitwillalsomake
themfeelmorecomfortablewatchingtheprogramme,andwillprobablybemoreinterestingtothem
thanaverystiff,formalinterviewandpresentationstyle.

Script:Nowyouknowyourstyles;guestsandtopicyoumustputtogetherascriptforyour
showfocusingonyourtargetaudience,genreandstyleofshow.Communicatewithyour
teamandmakesureallhavethesamescript
Youwillneedtoproducetwoversionsofyourscript.Thesewilldemonstrateyourabilityto
developideas,recordyourprogressandcreatecomplex,timedscriptstoworkfromduring
yourfinalshow.
Firstdraftofscript
UseCourierorCourierNew
1pageperminutes

FinalDraft
Usingahighlightershowwhathaschangedsinceyourfirstdraft.Writeasmallparagraphto
explainthesechanges.
TimedScript

Usingyourfinalscript,nowaddintimesforeverythingthatshappens/issaid.Thisincludes
allquestions,anysounds/musicthatmaybeplayed.Thisensuresyourfinalproductionis
welltimedandtherearenodeadspots.Remembertoreadthisaloudtoatimertocheck
doNOTjustguess.Itwillshow.

CueSheets:Writepromptsoncuecardsand
keepsafeforproduction(CueCardscanbe
suppliedbySarahorAdam)

Dressandappearance:Pleasestatewhatdress/clothingyouwillbewearingduringyour
productions(addpicturesforreference)
Dressandappearance
Smartcasual.
Darcey:Greyandwhitefloralskirt.Longsleevedwhitetop.Scarf.Browncoat.
Ben:Navyshirt.Blacktrousers/jeans.Whitetshirt.
Sal:Blackshirt.Blackjeans.

Addevidenceofrehearsalssuchaspicturesandrecordings.