BusinessLetters

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Anypublicperformanceordisplay,includingtransmissionofanyimageoveranetwork;
Preparationofanyderivativework,includingtheextraction,inwholeorinpart,ofanyimages;
Anyrental,lease,orlendingoftheprogram.

CopyrightPearson2012

Businessletters
Purpose
Todeliverastrategicmessagetoatargeted
individual

Audience
Usuallyjustonepersonand,often,you
wantsomethingfromhimorher

Media
Paper(sometimesemail)
Copyright2012PearsonEducationInc.,Allrightsreserved.

Businessletters
Keytosuccess
Differentbusinesslettershavedifferent
strategicorganizations.

Copyright2012PearsonEducationInc.,Allrightsreserved.

Businessletters
Format
Withrareexceptions,onepage
Onorganizationsstationery
Singlespaced
Extraspacebetweenparagraphsandelements
oftheheading

Atbottom
cc:
P.S.:
encl.

Copyright2012PearsonEducationInc.,Allrightsreserved.

Businessletterformat
Organization Letterhead
123 Front Street
Miami, Florida 49876
555-111-2346

Date
Mr./Ms. First and Last Name
Persons Business Title
Name of Persons Organization
Organizations Street Address
City, State (no comma) ZIP
Dear Mr./Ms. Last Name:
Text of letter starts here. Flush left, no indent. Single-spaced.

Copyright2012PearsonEducationInc.,Allrightsreserved.

Businessletterformat
Again, thank you very much for your consideration of etc.
Sincerely,

Your Legible Signature

Your name
Your title

Copyright2012PearsonEducationInc.,Allrightsreserved.

Businessletters
Contentandorganization
Avoidanunintentionallysexistgreeting.
IsLynnJonesmaleorfemale?

UseMs.ratherthanMissorMrs.asa
courtesytitle.
Unlessyouknowthattherecipientprefersone
oftheothertitles
Copyright2012PearsonEducationInc.,Allrightsreserved.

Businessletters
Contentandorganization
WhenyouaddressrecipientasDearMs.Jones
PlaceacolonafterJones.
Signyourfirstandlastnameatthebottom.

WhenyouaddressrecipientasDearLynn
PlaceacommaafterLynn.
Signonlyyourfirstnameatthebottom.
Stilltypeyourfirstandlastname(andtitle)under
yoursignature.
Copyright2012PearsonEducationInc.,Allrightsreserved.

Tips
Gettothepointinthefirstparagraph.
Badnews,pitchandsaleslettersareexceptions.

Deliveracallforactionintheclosing.
Becourteous.
Avoidclichs.
Ithascometomyattention
Weregrettoinformyou

Signlegibly.
Donthandlettertheenvelope.
Copyright2012PearsonEducationInc.,Allrightsreserved.