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Question Bank

Unit-IV
1. Explain the following models used for evaluating strategic alternatives
A. PIMS Model
B. BCG Model
C. GE Strategic Planning Model
D. Directional policy matrix
2. An appropriate organizational structure is one of the essential pre requisites
for the effective implementation of strategy. Elucidate the statement
3. Discuss the role of effective leadership in successful implementation of
strategy.
4. Write short notes on:
a. Retrenchment strategies
b. Turn around strategies
c. Mergers & acquisitions
d. Foreign collaboration as a strategy of growth
e. Diversification
f. Relation ship between strategy & structure
g. Vertical integration
h. Horizontal integration
i. Concentration
j. Profit strategy
k. Liquidation strategy
l. Divestment strategy
m. Licensing & Franchising
n. Mixed strategy
5. Explain the nature & importance of strategy evaluation. Discuss the
quantitative & qualitative criteria for strategy evaluation.
6. Briefly discuss different types of corporate strategies. Why do companies
pursue growth strategy?
7. Explain porters generic business strategies in detail

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