JAN

LOUNCH & SELL

NEW PRODUCT.

FEB
SELL THE
PRODUCT.

MAC
SELL THE
PRODUCT.

APR
SELL THE
PRODUCT.

PRICE

-PROMOTION
PRICE FOR 1ST 2
WEEKS: RM1.00
-Normal price:
RM2.00

NORMAL
PRICE
RM2.00

NORMAL
PRICE RM2.00

-PROMOTION
PRICE FOR 1ST 2
WEEKS: RM1.00
-NORMAL PRICE:
RM2.00

PLACE

PENETRATE TO
SECONDARY
SCHOOL IN
SUBANG.
-DISTRIBUTE
FLYERS TO
STUDENTS.
-GIVE SAMPLE
TESTER FOR 2
DAYS.
-GIVE DISCOUNT
FOR PROMO
INTRODUCTION
(FOR 2 WEEKS).

PENETRATE TO
SECONDARY
SCHOOL IN
SUNWAY.
-DISTRIBUTE
FLYERS.
-GIVE SAMPLE
TESTER FOR 2
DAYS.
-GIVE DISCOUNT
FOR PROMO
INTRODUCTION
(FOR 2 WEEKS).

PRODUCT

PROMOTI
ON

ACTION PLAN FOR 2013

DISTRIBUTE
FLYERS TO
STUDENTS.

DISTRIBUTE
FLYERS TO
STUDENTS.

MAY
LOUNCH NEW
PRODUCT POTATO
SALAD/ CHEEZY
WEDGES/MASHED
POTATO.
SET OF MEAL:
(NORMAL PRICE)
RM3.50
(DISCOUNT PRICE)
RM2.50
ALA CARTE
SANDWICH:
RM2.00
-

-GIVE FREE SAMPLE

OF THE NEW
PRODUCT TO
PROMOTE FOR ONE
DAY.
-DISCOUNT PRICE
FOR MEAL FOR 1ST
2 WEEKS.

JUNE
SELL THE CURRENT
PRODUCT

SET OF MEAL:
(NORMAL PRICE)
RM3.50
(DISCOUNT PRICE)
RM2.50
ALA CARTE
SANDWICH: RM2.00
PENETRATE TO
SECONDARY
SCHOOL IN KELANA
JAYA.
-DISTRIBUTE FLYERS.
-GIVE SAMPLE
TESTER FOR 2 DAYS.
-GIVE DISCOUNT
FOR PROMO
INTRODUCTION (FOR
2 WEEKS).

PRODUCT

PRICE

PLACE

PROMOTI
ON

JULY
SELL THE
CURRENT
PRODUCT.
SET OF MEAL:
(NORMAL PRICE)
RM3.50
(DISCOUNT PRICE)
RM2.50
ALA CARTE
SANDWICH:
RM2.00

SELL AT THE
CURRENT
SCHOOL.
-

AUG
SELL THE
CURRENT
PRODUCT.
SET OF
MEAL:
(NORMAL
PRICE)
RM3.50
(DISCOUNT
PRICE)
RM2.50
ALA CARTE
SANDWICH:
RM2.00
SELL AT
THE
CURRENT
SCHOOL.
-

SEPT
SELL THE
CURRENT
PRODUCT.
SET OF MEAL:
(NORMAL
PRICE)
RM3.50
(DISCOUNT
PRICE)
RM2.50
ALA CARTE
SANDWICH:
RM2.00

OCT
LOUNCH 2 NEW
FLAVOUR OF
SANDWICH.
SET OF MEAL:
(NORMAL PRICE)
RM3.50
(DISCOUNT PRICE)
RM2.50
ALA CARTE
SANDWICH:
RM2.00

NOV
SELL THE CURRENT
PRODUCT.

SELL AT THE
CURRENT
SCHOOL.

PENETRATE TO
SECONDARY
SCHOOL IN
DAMANSARA.
-DISTRIBUTE
FLYERS TO

SELL AT THE
CURRENT SCHOOL.

GIVE FREE SAMPLE

OF SECOND

SET OF MEAL:
(NORMAL PRICE)
RM3.50
(DISCOUNT PRICE)
RM2.50
ALA CARTE
SANDWICH:
RM2.00

DEC
RESEARCH &
DEVELOPMENT
PURPOSE.
-

INTRODUCE NEW
FLAVOUR.
-GIVE SAMPLE
TESTER FOR
2DAYS.

SANDWICH.