Current trends of the Service company. (2 marks) Current trends of the Industry/Sector. (2 marks) Services marketing mix. (7 marks) Future trends and Conclusion. (2 marks) Max 10-12 pages. Name your file (in MS word) as your name_company name. And subject line as Individual Project-Company name. Submit only soft copy (by mail) as on before 03.09.2015. Slide by Lovelock, Wirtz and Chew 2009