Isu Reuse Program Proposal

ISU Business Management Team
1122 Gerdin Business Building Ames, IA

50012 USA
Phone: (515)2311808
Email: sunjo@iastate.edu
6 December 2013
Professor James Werbel
MGMT 370
3367 Gerdin
Iowa State University
Professor Werbel:
The program in this proposal will reduce the expenses of The City of Ames as well as Iowa
State University.
Our Proposal contains an explanation of the program:
Situation The current issue for the city and the university
Objectives Our desired goals and end-state
Benefits How the project will help those involved
Methods Outline of the steps that need to be taken to reach the desired end-state
Leadership Supervision of the operation
Appendix A breakdown of past waste expenses
We are confident that our program is a good match to the green goal outside the classroom.
If you have any questions about the proposal, please contact us at sunjo@iastate.edu or by
phone at (515) 2311808.
Sincerely,
SunJo Chang
SunJo Chang

1122 Gerdin Business Building Ames, IA 50012
ISU REUSE Program

Submitted by:
The ISU Business Management Team, a nonprofit team, in Management
370 class in Iowa State University, whose mission is to further the green
initiative of Iowa State University students and to prepare for the business
world with as much first-hand experience as possible
Submitted to:
MGMT 370 Instructor James Werbel
SunJo Chang
Joseph Strub
Andrew Logan
Joseph Bitz
David (Fangrui) Hou
December 6, 2013
1 |Page

Table of Contents
ISU REUSE PROGRAM COVER PAGE ...................................................................................................... 1
TABLE OF CONTENTS ............................................................................................................................... 1
SITUATION AND OBJECTIVES .................................................................................................................. 2
UNNECESSARY EXPENSES FOR ISU AND THE CITY OF AMES .......................................................................... 2
END-STATE OF RECOVERY ........................................................................................................................... 4
BENEFITS AND METHODS......................................................................................................................... 5
BENEFITS OF THE REUSE PROGRAM .............................................................................................................. 5
HOW IT WILL WORK ...................................................................................................................................... 7
HOW TO GET INVOLVED ................................................................................................................................ 9
LEADERSHIP ............................................................................................................................................. 10
APPENDIX A .............................................................................................................................................. 11
AMES RESOURCE RECOVERY ISU TRASH TONNAGE ................................................................................ 11
APPENDIX B .............................................................................................................................................. 12
MOVE IN AND MOVE OUT - HOW DID W E DO 2006 TO CURRENT................................................................... 12
1 |Page

Situation and Objectives

Unnecessary expenses for ISU and the City of Ames
The City of Ames and Iowa State University have unnecessary expenses related
to the transportation and removal of students reusable items. Several times during
the school year, such as move-in dates, move-out dates, graduation dates, before and
after school holidays, and summer vacation there is a spike in
the amount of trash, in tons that both Iowa State University
and the City of Ames have to dispose of at additional cost.
There are a lot of unused goods left over by students every
semester, as well as a large desire and willingness to recycle
this property.
In a survey conducted in November of 2013 in a classroom of 43 students at Iowa State
University, more than 70% students polled willing to resell their items and more than
20% students would throw away their items. Starting the program will meet students
demand. Roughly 70% students polled are open to having their items collected and
redistributed, including furniture, appliances and other miscellaneous items. More than
70% of the students polled were willing to go to sales or a market these.
The program would create a website for students doing sales online. So, since students
are willing to have their items reused, and are willing to go the marketplace (both bricks
and clicks), the set up a swap market for unused furniture and appliances will be a
2 |Page

necessity. Since roughly half the students polled would want to physically help with this,
the program will also need outside groups or organizations help us running the
marketplace.
Overall, the reuse program would be beneficial for both the City of Ames and ISU, and
would fill a demand from students. At Iowa State University, there already some existing
groups involved in recycling and reusing belongings but they are separated; isolated to
each other; focusing only on specific items. Also the most important is that they are not
well known by campus students. With this reuse program, it would be mutually
beneficial to work with together those groups.
For funding, we would petition for financial support from the GSB. We would also
request sponsorship from outside companies, providing benefits for those companies
with advertising, promotion, etc.
For providing location there are areas in the resident communities that could be
available for annual yard type sales. For example, the grassy areas around
Frederickson court or indoors in the Frederickson court center. We would coordinate
with staff in the relevant departments to make appropriate and legal arrangements for
the sales. Another option would be to rent/borrow areas from private establishments
outside of campus for annual sales in their lots or buildings, again offering advertising,
publicity, etc.
3 |Page

End-state of recovery
Objectives of the Reuse program are to help individuals who may need certain items,
individuals who need to get rid of items, and reduce the cost of the additional waste in
the city landfills. Individuals with certain reusable items can give them to the
organization to then be re-distributed to others who need those items. Some of these
items may have a price tag and some may be free. For this to be successful there will
need to be volunteers and employees that are dedicated to collecting peoples items
and storing them in their respective warehousing locations, that would be temporarily or
permanently leased off campus by the program. There would be drop off points
available during move-in and move-out dates for people to drop off their smaller items,
which would then be collected by the volunteers or employees. One plan that comes
with this program is the idea of having small item drop off points around campus, for
instance, in the Parks Library, Gerdin Business Building, Carver Hall, UDCC, etc. This
small item drop off points would have items such as
pencils, binders, and anything other small items that
could be reused. One would be able to simply walk up
and take a pencil if needed. Leftovers from the small
items drop off points would be collected nightly and
turned in to the main warehouse. This all in turn reduces trash in the landfill.
Referencing the figure above, modeling the the waste hierarchy, you can see that
reusing is ahead of recycling. Reusing materials keeps them out of the waste stream
whereas recycling reprocesses the item into a new raw material.
4 |Page

Benefits and Methods

Benefits of the reuse program
For Students:
Easy and accessible way to get rid of unwanted items or find some property to
bring back home with them: Convenience will be emphasized and students will be
able to participate in the program without difficulty.
Leadership Opportunities: There will be positions available throughout this
organization in order to effectively manage the program and students will be able to
utilize these roles and develop leadership experience.
Community Service Opportunities: Individuals looking for community service
opportunities will be able to volunteer through our program. This could be particularly
advantageous with the Greek population as many of them participate regularly in
philanthropic events.
Collaboration between different organizations can increase visibility of overall
goals of sustainability: There are some smaller reuse organizations already in place.
Collaborating with them to make this program will complement the program and will
increase awareness of the other programs and increase awareness of the cause.
Simple way for students to get involved with decreasing excess waste: Students
want to participate, and the ISU Reuse Program will provide an uncomplicated way for
them to be green with their personal items.
5 |Page

Secondhand items can be popular: Students can benefit from low prices for quality
items and may find uses for secondhand items that non-students might not.
For the University:
Recruiting tool: Prospective students looking at Iowa State University could be
impressed with the quality and efficiency of the reuse program and this could attract
potential students interested in a career relating to sustainability.
Waste disposal will decrease: Students making use of the reuse program for their
unwanted items they wont have to throw them away, resulting in waste disposal
expenses decreasing while also being more environmentally responsible.
For the City of Ames:
The community to become more connected to the University: With the program
being integrated to outside-of-campus areas as well, the regular City of Ames residents
will be able to benefit from the reuse program from their items.
Overall waste disposal and its associated costs will decrease: The large amount of
waste managed by the city would be decreased, as would some of the excess cost of
disposing of it.
6 |Page

How it will work

Step 1: Create a committee responsible for
running and monitoring of the ISU Reuse
Program
The committee would include representatives
from the City of Ames, Iowa State University,
and Students.
Step 2: Increase awareness around ISU
campus and the City of Ames:
The committee will inform related student organizations in/around campus to about the
upcoming reuse program, notifying the populace of the benefits of the program.
Step 3: Get a workforce:
The committee will recruit help from student organizations, including Clubs, Classes,
and Greek Communities, and partner with businesses and related local organizations to
help transport items, utilize storage space and hold giveaway and sales events.
Step 4: Acquire storage space(s): Find a warehousing location(s) to store and
transfer students unused property. This will be a space where items are stored, but
items can also be transferred to and from here between reuse events by appointment.
Step 5: Host events to achieve the recycling purpose:
Sales events with other student organizations near the beginning and end of semesters
in resident communities, open areas on campus, as well as off campus locations will be
7 |Page

available for students to attend, drop off unwanted useful items, and pick up needed
items also.
Step 6: Online inventory and
marketplace:
Creation of a website that allows
students to send information about
their unused items to the ISU Reuse
Program. If the representative from
the Reuse Program considers the
item to be something of use,
arrangements will be made for transfer and transportation of the item to the warehouse.
Anything the assigned ISU Reuse Program Representatives consider to be as unreusable will be disposed of. Students will be able to view the available inventory in the
warehouse, contact the ISU Reuse Program Representative, and arrange for pick-up of
items the student needs.
Step 7: Sustainment:
ISU Reuse Program committee will hold interviews and elections for future positions in
the program; much like an ISU student club is managed.
8 |Page

How to get involved

Students
Students can get involved by joining the group to help move consumers items, work
with marketing, or elseware as part of a volunteer effort. Students looking to give their
items to the program rather than throwing it
away can contact an ISU Reuse Program
representative and notify them of future pickup for their items.
Companies
Companies can get involved with this program
by using their labor force for possible
volunteer/charity work. They can also donate
their old items for resale to the program to
reduce their fees of having to haul their stuff
away. Also, like students, companies can
trade items at a low/no price to save funds while living green. This program will also
reach out to local companies for sponsorship and funding purposes.
Iowa State University
Iowa State University will be involved in that it will serve under the green initiative
department. In accordance with their surplus program and this one, they can exchange
items that may work better in other areas. For example, if something is not a good fit
in one area, it could be sent over to this program which exposes the item to students
9 |Page

that could be actively looking for that type of item. Because the program will aimed most
specifically at students, it can offset the market that gains the other consumers and
businesses at the weekly ISU Surplus sales.
Leadership
When the project gets funded, the Team will appoint a secretary, as well as screen 10
qualified team leaders with prior management and leadership experience to help
manage the work that needs to be done and organize the programs conception.
10 | P a g e

Appendix A
Ames Resource Recovery ISU Trash Tonnage
July
Aug
Sept
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun
Total
Diverted
Landfilled
FY05
143
444
418
362
374
326
337
347
340
351
324
293
4,059
3044.25
1,015
FY06
245
378
441
384
350
337
372
344
351
371
509
283
4,365
3273.75
1,091
FY07
307
430
416
425
285
26
363
350
360
352
465
178
3,957
2967.75
989
FY08
235
454
408
279
239
326
340
376
319
331
393
246
3,946
2959.5
987
FY09
306
338
350
454
293
348
315
363
344
333
422
219
4,085
3063.75
1,021
FY10
165
323
350
230
306
301
315
296
311
319
454
251
3,621
2715.75
905
* Numbers provided by Lorrie Hanson from Ames Resource Recovery

Diversion formula provided by Lorrie Hanson from Ames Resource Recovery
11 | P a g e
FY11
247
389
390
329
309
265
319
304
343
284
454
254
3,887
2915.25
972
FY12
212
319
219
276
299
283
300
340
341
222
352
212
3,375
2531.25
844

Appendix B
Move in and Move out - How Did We Do 2006 to current
2Aug
236
243
82
0
371
7
167
3Aug
179
205
0
283
339
236
214
4Aug
217
61
290
255
277
162
49
5Aug
66
0
248
202
223
232
0
6Aug
0
287
240
145
215
47
285
REJECTS
OUT
2006
0
64
77 118 114
67
40
0
96 111 142
2007
57 130 108
58
60
0
0 104 139 115
47
2008 101
88
53
23
0
65 103 115
72
56
44
2009
42
44
6
0
82
98
54
80
56
1
0
2010
13
9
0
98
88
71
56
51
34
0 135
2011
51
0
65 118
77
48
60
34
0 103
94
2012
61
56
34
85
44
35
0 116 104 110
94
* Numbers provided by Lorrie Hanson from Ames Resource Recovery
Diversion formula provided by Lorrie Hanson from Ames Resource Recovery
65
88
0
74
158
99
87
68
0
81
124
102
73
17
0
0
85
83
117
57
0
0
124
70
38
19
16
87
TONS IN
2006
2007
2008
2009
2010
2011
2012
23Jul
0
277
224
164
188
47
243
12 | P a g e
24Jul
239
246
201
193
51
0
242
25Jul
246
227
232
44
0
308
205
26Jul
183
180
62
0
316
262
154
27Jul
209
222
0
272
255
207
212
28Jul
225
75
346
225
227
166
82
29Jul
90
0
282
206
192
257
0
30Jul
0
370
291
224
270
109
340
31Jul
409
358
284
291
146
0
330
1Aug
311
277
273
78
0
357
257

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ISU Business Management Team

1122 Gerdin Business Building Ames, IA

Our Proposal contains an explanation of the program:

Objectives Our desired goals and end-state

Benefits How the project will help those involved

Leadership Supervision of the operation

Appendix A breakdown of past waste expenses

ISU Business Management Team