Rola J.

Jawad
Beirut, Lebanon
+961 3 263 818, rola.jawad@gmail.com

Key Skills and Competencies

Several years of professional IT experience working at the main Arab regional organization of
airlines
Extensive experience in project management of multi-modules joint projects
Comprehensive knowledge of IT, Distribution Solutions, and Customer Service Systems in the
aviation industry
Strategy formulation, contract negotiation, RFP development, KPI and performance analysis
and monitoring, in the following domains:
IT Solutions
E-Commerce & Payment Services Solutions
Services & Ground Handling Agreements
Proficient management, organizational, and communication skills

Professional Experience
Director - IT & Facilitation
Arab Air Carriers Organization (AACO)

1997-July 2013

AACO, the regional association of thirty major Arab airlines, is a non-profit organization established within the framework of
the Arab League of States, representing its airline members and working with them to make the best of their combined size to
cut costs when possible, and to exchange expertise to better improve their operational effectiveness.

Held various advancing positions during 15 years of tenure at AACO from IT Specialist to Department Director in
domains related to IT, Services & Facilitation, Distribution, and E-Commerce.
Key Responsibilities at AACO:
Reporting directly to the AACO Secretary General, representing AACO as AACO project manager in joint
projects among the thirty AACO airline members pertaining to: 1) Airline IT Solutions & Distribution Systems
and 2) Passenger Services & Facilitations
Responsible for the day-to-day management of all aspects of the projects. Specific responsibilities in projects
were research, development, strategy formulation, planning and management of joint projects and task forces
by: liaising between all parties, organizing and leading conferences, drafting technical documents such as EOI,
RFP, developing proposal evaluation criteria, processing technical & financial proposals, providing guidance to
members on all issues related to the project, reporting, arranging field visits and demonstrations, negotiating
and drafting contracts, monitoring and implementation follow-ups ensuring all project activities are completed
within deadline.
Main Projects:
Under Airline IT Solutions & Distribution Domain

AACO Amadeus Distribution Joint Project [2009 & 2011- 2013]

Project Manager of Global Distribution System Agreement between 13 members and
Amadeus (a leading supplier of IT solutions), and Member of AACO Amadeus Steering Board
Relationship with the Global Distribution Systems (GDSs) Task Force (2011-2012)
Project Manager: 15 members reviewed & negotiated with 8+ prominent GDSs & Computer
Reservation Systems (CRSs) organizations, means to foster distribution across all channels.
Amadeus Altea PSS Task Force (2011-2012)
Project Manager: supported the migration of 9+ members into Amadeus Altea Suite
(complete customer service system) & Amadeus e-Commerce Suite

ROLA JAWAD CV

E- Commerce Task Force (2011-2012)

Project Manager: explored -with 10 members- developments of Mobile Applications, and
Payment Service Solutions & Fraud Prevention Tools of the major13+ vendors in this field
Customer Systems Task Force (CSTF) (2006-2008)
Managed/participated in a four-modules joint project
Module One: Electronic Ticket
Project manager: Around 20 members negotiated with 7 major vendors their technical
solutions and financial offerings
Module Two: New Generation Core Systems & IT Solutions
Project Manager: For 13 members carried on in-depth evaluation of each of the
Customer Service System capabilities of eight main IT providers
Module Three: Internet Booking Engine & Payment Gateways
Facilitator: Negotiated with 10 members the Internet Booking Engine & Payment
Gateways offering of seven providers
Module Four: Future of Distribution
Facilitator: Around 17 members explored possible cooperation models with the major 6
GDSs, CRSs, GNEs to reach a commercially beneficial agreement(s).
The Future Distribution Strategy & Passenger Management Systems Study (FDSS) (2006)
Project Manager: for the consultancy study done by Unisys for 10 members who have
approached more than 10 IT, Distribution, and Solution leaders in the Aviation Industry
for examining future distribution strategies and customer reservation systems while
considering the evolving online technologies and trends
Market & Sales Intelligence Tools & Services (2010)
Project Manager: Scouting latest tools and services
Telecommunication Task Forces (2011-2012 & 2004-2006)
Project Manager: negotiated cost-efficient telecommunication solutions
IT Business Forum & Exhibition (2004, 2005, 2007, 2011, 2013)
Forum Manager: Organizing IT forums directed at exploring IT trends and best practices
related to the aviation industry. The forums gather more than 50 leading technology providers
and consultancy firms in the industry in addition to more than 70 participants from airlines
and regional and international aviation organizations
AACO IT Committee (1998-2006)
Committee Coordinator: working with IT and Communication executives from all AACO airlines
to explore latest development in the field of information technology, communications and ecommerce, while developing joint projects of common interest

Under Passenger Services & Facilitations Domain

Joint Cooperation at Outstations (2004-2013)

Project Manager: investigating possible means to promote cooperation between members at
more than 30 major hubs and outstations, in the following domains: Ground Handling
Services, ULD Services, CIP Lounges, and latest policies at outstations. Managed the project
between 16+ members and more than 35 organizations from Airport operators to service
providers
Joint Insurance Project (2011)
Project manager: looking at possibility of cooperation in all Insurance matters between 8
members and 8+ prominent Insurance Brokers
AACO Services Committee (2003-2009)
Committee Coordinator: Committee from Passenger and Cargo executives from all AACO
airlines cooperating in issues related to their services

Other Responsibilities at AACO

Web Site Administrator (2000-2012)

IT Administrator (1999-2012)
Developing the first database of AACO that includes statistical information on AACO member airlines
operations, financial results, fleet, in addition to Arab airports. (1998)

ROLA JAWAD CV

System Analyst
1995-1997
Ciment De Sibline , Sibiline, Lebanon
Designed and developed a real-time Sales Management System that is fully integrated with
other running systems of Pricing, Revenue Accounting & Billing, Production, and Customer
Portfolio with the objective of evaluating Customer sales requests in real-time, for optimizing
price and quantity based on business parameters and strategies.
Freelance Software Developer
1994-1995
Beirut, Lebanon
Designed and developed customized solutions, mainly:
Accounting System
Production Management Solution (Marble Plant)
Construction Contractor Management System
Complete Clinic Management System
Projects included integration with other systems, training, documentation, after sales follow up,
and upgrades.
Software Developer
1991-1994
Hammoud Hospital, Saida, Lebanon
Designed and developed a Hospital Management System or Suite comprises of fully interlinked
modules to manage different departments of the Hosiptals business (Patient Admin Office,
Laboratory, Radiology, Surgery, ER, Pharmacy, HR, Patient Accounting, Hospital General
Accounting, Warehouse and Maintenance).

Education
1991

American University of Beirut

Bachelor of Science in Computer Sciences

Beirut, Lebanon

Personal Data

Date of Birth: Sept 5, 1967

Place of Birth: Lebanon
Languages: Arabic, English

ROLA JAWAD CV

Marital Status: Single

Nationality: Lebanese
Travel Restrictions: None