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Case 2:15-cv-06015-DRH-AYS Document 1 Filed 10/20/15 Page 1 of 15 PageID #: 1

DORSEY & WHITNEY LLP


Richard H. Silberberg
Bruce R. Ewing
Dai Wai Chin Feman
51 West 52nd Street
New York, NY 10019-6119
(212) 415-9200
Attorneys for Plaintiff Canon U.S.A., Inc.
UNITED STATES DISTRICT COURT
EASTERN DISTRICT OF NEW YORK

Case No. 2:15-cv-6015

CANON U.S.A. INC.,


Plaintiff,

COMPLAINT WITH JURY DEMAND

v.
F & E TRADING LLC D/B/A BIG VALUE,
INC., ELECTRONICS VALLEY,
ELECTRONICS BASKET, DAVISMAX,
NETSALES AND SIXTH AVENUE; AND
ALBERT HOULLOU,
Defendants.

Plaintiff Canon U.S.A., Inc. (CUSA), by its attorneys, Dorsey & Whitney LLP, for its
Complaint against defendants F & E Trading LLC d/b/a Big Value, Inc., Electronics Valley,
Electronics Basket, DavisMAX, NetSales and Sixth Avenue (F&E); and Albert Houllou
(Houllou, and together with F&E, Defendants), alleges, upon personal knowledge as to
matters pertaining to itself and upon information and belief as to all other matters, as follows:
Introduction
1.
rights.

This is a case brought to halt Defendants repeated violations of CUSAs trademark

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2.

CUSA is one of the most successful U.S. suppliers of printing, photographic and

imaging equipment and related goods, with a long history of marketing and selling high quality
products bearing the CANON trademark. Among CUSAs many businesses is the importation,
marketing, distribution and sale of CANON-brand cameras under famous trademarks that CUSA
has licensed exclusively from its parent, Canon Inc. (CINC) for use in the U.S. CUSA imports,
markets, distributes and sells genuine CANON-brand cameras intended for use and resale in the
U.S. (Genuine CANON Cameras).
3.

In contrast, Defendants have built a substantial component of their business in the

U.S. by marketing, selling and distributing cameras bearing the CANON trademark that are not
genuine, because such goods are either intended for use and resale in Asia or Europe, or are
otherwise materially different from Genuine CANON Cameras sold in the U.S. (collectively,
Gray Market Cameras). Defendants are not authorized dealers or resellers of Genuine CANON
Cameras.
4.

Specifically, as set forth herein, Defendants have marketed, distributed and sold in

the U.S. many Gray Market Cameras that are materially different from Genuine CANON Cameras
in multiple respects, including, without limitation:
a. Serial numbers that are either missing, counterfeit or mutilated;
b. Lack of manufacturers warranties or inferior warranty coverage;
c. Packaging that does not accurately describe the products contained therein;
d. The inclusion of cheap photocopies of product operating manuals, as opposed
to the genuine manuals that accompany Genuine CANON Cameras; and
e. Power supplies and accessories that are manufactured by third parties and/or
are not compliant with applicable laws, regulations and certifications.

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5.

In light of the material differences between Genuine CANON Cameras and Gray

Market Cameras, Defendants sale of Gray Market Cameras within the U.S. irreparably harms
CUSA and will continue to harm CUSA unless and until such conduct is enjoined.
6.

The infringing acts of Defendants described herein are those known to CUSA at

this time, but it is possible, if not likely, that further violations of CUSAs intellectual property and
other rights will come to light as this litigation progresses. Thus, Defendants wrongdoing as
described herein should not be viewed as an exhaustive recitation of all of Defendants ongoing
violations of CUSAs rights.
Parties
7.

CUSA is a New York corporation having its principal place of business at One

Canon Park, Melville, New York 11747.


8.

Upon information and belief, defendant F & E Trading, LLC is a New York limited

liability company with a registered service address of 337 East 89th Street, Brooklyn, New York
11236, and a principal place of business at 245 Belmont Drive in Somerset, New Jersey 08873.
F&E does or has done business as F&E Trading, Big Value, Inc., Electronics Valley, Electronics
Basket, DavisMAX, NetSales and Sixth Avenue (collectively, the DBAs). F&E is a wholesaler
and retailer of consumer electronics, including cameras, doing business primarily on the Internet
through

the

domain

names

www.fetrading.com,

www.bigvalueinc.com,

and

www.6aveexpress.com (collectively, the Websites), and Internet marketplaces, including but


not limited to the websites www.ebay.com, www.amazon.com, and www.rakuten.com
(collectively, the Marketplaces).
9.

Upon information and belief, defendant Albert Houllou is an individual residing at

3925 Bedford Avenue, Brooklyn, New York 11229. Upon information and belief, at all relevant

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times, Houllou is and has been the President and CEO of F&E, and in those capacities directly and
personally participates and participated in the acts of trademark infringement and unfair
competition described herein, with full knowledge that such activity is in violation of CUSAs
trademark rights.
Jurisdiction and Venue
10.

This is a civil action arising out of Defendants violations of CUSAs trademark

rights in violation of 43(a)(1)(A) of the Trademark Act of 1946, as amended (the Lanham
Act), 15 U.S.C. 1125(a)(1)(A); and for unfair competition under the common law of the State of
New York.
11.

Subject matter jurisdiction is conferred upon this Court by 28 U.S.C. 1331 and

1338(a), which confer original jurisdiction upon this Court for all civil actions arising under the
laws of the United States and any act of Congress relating to trademarks, respectively. In addition,
supplemental jurisdiction over related state law claims is conferred upon this Court by 28 U.S.C.
1367(a). Venue is proper in this judicial district pursuant to 28 U.S.C. 1391(c) because
Defendants are domiciled within this judicial district.
CUSAs Business
12.

CINC is the owner of the CANON trademark (the CANON Mark), which has

been used in the U.S. for decades with, among many other things, cameras, camera accessories and
related goods.
13.

CINC has exclusively licensed the CANON Mark to CUSA for use in the U.S. in

connection with, among many other things, cameras, camera accessories and related goods.
14.

As the exclusive licensee of the CANON Mark, CUSA has express authority to

take action to prevent actual or threatened infringement of such Mark.

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15.

For decades, CUSA has imported, marketed, distributed and sold a wide range of

Genuine CANON Cameras within the State of New York and elsewhere through interstate
commerce, all of which bear the CANON Mark.
16.

These products have been and are now extensively advertised through the Internet,

television, magazines, newspapers, brochures, trade shows and other means.


17.

Through CUSAs extensive sales of Genuine CANON Cameras, the public has

come to recognize CANON-brand cameras as being of excellent quality and reputation.


18.

CUSAs advertising and promotional activities involving Genuine CANON

Cameras bearing the CANON Mark have been continuous and have been for the purpose of
acquainting the public with the excellent quality of CANON-brand products so that consumers
may, with knowledge and confidence, purchase and use products bearing such Mark.
19.

By reason of their high quality and as a result of CUSAs continued and extensive

sales, advertising and promotion, CANON-brand cameras sold under the CANON Mark enjoy an
excellent reputation among the public.
20.

The CANON Mark is a symbol of substantial goodwill among consumers that has

been obtained by CUSA and CINC over time that is of great value to CUSA in the conduct of its
business.
21.

CUSA maintains quality control over its exclusively licensed Genuine CANON

Cameras by selling such products directly to authorized retailers. Furthermore, CUSA monitors
the market and investigates the distribution and sale of non-genuine goods when evidence of
illegal activity appears.

In particular, CUSA investigates merchandise offered for sale at

unauthorized retail locations, because these products are often defaced and/or materially different

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products that are sold in violation of CUSAs trademark rights and may implicate consumer safety
concerns.
22.

The complete and unaltered, exclusively-licensed CANON Mark appearing on the

packaging of Genuine CANON Cameras is a material aspect of Genuine CANON Cameras, and
CUSA does not authorize any of its products bearing such Mark to be modified, defaced or
damaged in any way.
CUSAs Genuine CANON Cameras
I.

Generally
23.

CUSA exclusively deals in Genuine CANON Cameras that include important

features to protect consumers.


24.

Genuine Cameras distributed by CUSA are localized to meet the needs of

customers in the U.S. market and are engineered to comply with local safety regulations,
governmental requirements and certifications.
25.

Accordingly, Genuine CANON Cameras are sold, marketed and distributed by

CUSA with multiple material characteristics, many of which are distinct to the U.S. market. These
material characteristics concern, without limitation, serial numbers, power supplies and
accessories, and warranty coverage.
II.

Material Features
a. Serial Numbers
26.

Each Genuine CANON Camera has a unique serial number. Serial numbers appear

as barcodes on the outside and interior of the packaging and on the product itself.

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27.

Serial numbers are crucial to CUSAs quality control efforts and are used

particularly to identify CUSA products with quality control issues, product upgrades and to aid in
the event of a product recall or firmware upgrade.
b. Warranty Coverage
28.

Genuine CANON Cameras are covered by robust, enforceable CUSA warranties.


c. Packaging

29.

Genuine CANON Cameras are sold to consumers in packaging with exterior

descriptions and specifications that accurately communicate to consumers the contents of the
packaging, and what consumers will receive when the packaging is opened.
d. Operating Manuals
30.

Genuine CANON Cameras contain genuine operating manuals that have been

individually printed by CUSA, not photocopied.


e. Power Supplies, Accessories and Certifications
31.

Genuine CANON Cameras are equipped with Canon-brand power supplies and

accessories that are engineered to comply with U.S. safety regulations, governmental requirements
and certifications.
32.

For example, because, in many instances, power accessories used in other countries

are not consistent with U.S. electrical systems, Genuine CANON cameras only include power
accessories that are consistent with such U.S. systems.
33.

Examples of U.S. safety regulations, requirements and certifications include

Underwriters Laboratories (UL) safety certifications and Californias battery charger system
appliance regulation (BC). To comply with UL and BC standards, the power supplies and

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accessories of Genuine CANON Cameras must meet certain specifications, and bear UL and BC
identifications.
Defendants Unlawful Conduct
I.

Generally
34.

Defendants, in common with the rest of the trade and public, are well aware of the

CANON Mark, and of the goodwill represented and symbolized thereby. Notwithstanding such
awareness, and in fact by reason of same, Defendants have knowingly and in bad faith marketed,
distributed, offered for sale and/or sold in the United States materially different products, and/or
directly and actively participated in such activities without authorization and in a manner
deliberately designed to confuse and mislead consumers.

Specifically, defendant F&E, directly

and through the DBAs, retails such materially different products to consumers, and defendant
Houllou has directed and/or caused such wrongful conduct in his capacity as the person in charge
of F&E.
35.

Defendants bad faith and intentional marketing, distribution and sale of Gray

Market Cameras prominently featuring the CANON Mark, but containing material differences in
serial numbers, warranty coverage, packaging, operating manuals, power supplies and accessories
are intended to, and are likely to, cause actual confusion, mistake or deception of the trade and
public and to cause them to believe that Defendants Gray Market Cameras are the same as
CUSAs products, are authorized, sponsored or approved by CUSA, or are otherwise affiliated or
connected with CUSA.
36.

Defendants unauthorized use of the CANON Mark falsely communicates to

consumers that Defendants are authorized resellers of Genuine CANON Cameras.

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37.

Indeed, defendant F&Es Websites contain deceptively altered depictions of the

CANON Mark, as shown in the genuine CANON logo depicted in Exhibit 1 hereto, and the altered
CANON logo shown in Exhibit 2 hereto that is a true and correct printout of an excerpt from the
page entitled Brands We Carry that has been taken from F&Es website accessible at
http://www.fetrading.com/bmc.
38.

Defendants actions deprive CUSA of the opportunity to earn profits from the sale

of Genuine CANON Cameras to consumers. Such profits would be significant, given that the
Genuine CANON Cameras at issue herein are sold to consumers at prices in the thousands of
dollars.
39.

Defendants actions substantially harm CUSA and consumers by placing

non-genuine, materially different cameras into the stream of commerce in the U.S.
40.

Defendants activities have caused and will continue to cause irreparable harm to

CUSA and to the substantial goodwill embodied in the CANON Mark, which has been exclusively
licensed to CUSA, and such acts will continue unless restrained by this Court.
41.

Defendants conduct has also resulted in customer confusion, as consumers who

purchase the Gray Market Cameras believe they are Genuine CANON Cameras when that is not
the case.
42.
II.

CUSA has no adequate remedy at law.


Material Differences

43.

Defendant F&E, at the direction of defendant Houllou, is importing Gray Market

Cameras bearing the Canon Mark from Asia and Europe. Many of the Gray Market Cameras are
intended for use and resale only in Asian and European markets.

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44.

After importing Asian and European Gray Market Cameras, F&E, at Houllous

direction, is marketing, distributing and selling the Gray Market Cameras to U.S. consumers as
Genuine CANON Cameras through Internet advertising, the Websites, and the Marketplaces
under the identities of F&E Trading and the DBAs.
45.

The Asian and European Gray Market Cameras are not intended for use and resale

in the U.S.
46.

Additionally, F&E, at Houllous direction, has physically obscured, mutilated

and/or defaced serial numbers from Gray Market Cameras, as well as replaced authentic serial
numbers with counterfeit serial numbers.
47.

Material differences between Genuine CANON Cameras and Gray Market

Cameras include the following:


a. Serial Numbers
48.

Many of Defendants Gray Market Cameras either lack serial numbers, contain

counterfeit serial numbers, or contain serial numbers that have been obscured, mutilated and/or
defaced. By way of example only, Exhibit 3 hereto depicts a Gray Market Camera purchased in
November 2014 from Sixth Avenue, one of the DBAs, at a price of more than $2,500. The original
serial number was removed from the camera body and box replaced with blank serial number
labels that easily peel off.
49.

Such defacements damage the goodwill inherent in CUSAs well-regarded

CANON brand, subvert CUSAs quality control procedures, and mislead consumers, who are
unaware that, in the event of a problem with their camera, CUSAs ability to fix that problem will
be impeded due to the absence of the authentic serial number. In addition, to the extent CUSA
needs to implement a product recall or issue a firmware upgrade, the absence of authentic serial

Case 2:15-cv-06015-DRH-AYS Document 1 Filed 10/20/15 Page 11 of 15 PageID #: 11

numbers from Gray Market Cameras makes doing so materially more difficult or, in some cases,
impossible for CUSA to administer the recall or upgrade, and/or for customers to receive the
benefits of such recall or upgrade.
b. Warranty Coverage
50.

Many Gray Market Cameras sold by Defendants either lack warranty coverage

altogether, or have warranty coverage that is inferior to that accompanying Genuine CANON
Cameras.
51.

By way of example, Gray Market Cameras frequently have no warranty coverage

whatsoever.
52.

By way of further example, Exhibit 4 hereto depicts the warranty that accompanied

the Gray Market Camera purchased in November 2014 from Sixth Avenue, and Exhibit 5 depicts a
copy of the genuine CUSA warranty for the same model camera. The Gray Market Camera
warranty depicted in Exhibit 4 contains multiple material differences from the genuine CUSA
warranty depicted in Exhibit 5, which appear designed to minimize Defendants warranty
obligations, to the detriment of consumers. For example, in contrast to the genuine CUSA
warranty, the Gray Market Camera warranty states that it (i) is void unless the product is registered
within thirty days of purchase, (ii) is only valid for 90 days on labor and (iii) excludes
software-related defects and various accessories.
53.

These material differences in warranty coverage damage the goodwill inherent in

CUSAs well-regarded CANON brand and cause consumers to believe, wrongly, that it is CUSA
providing such nonexistent or inferior warranty coverage for the cameras they have purchased, as
opposed to F&E, as directed by Houllou, that is actually responsible.

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c. Incorrect Packaging
54.

Gray Market Cameras purchased by CUSA from Defendants have been received in

the wrong boxes in a number of instances.


55.

By way of example only, as shown in Exhibit 6 hereto, a Gray Market Camera body

(i.e. the camera without the lens) purchased in June 2014 from Big Value, one of the DBAs, at a
price of more than $2,000, was received in packaging intended for the full camera kit (i.e. with the
lens). What Defendants have done is remove the lens and sold it separately, and then marketed the
Gray Market Camera body alone without bothering to change the kit packaging.
56.

The material differences in what the Gray Market Camera packaging tells

consumers they are receiving, and what they are actually receiving, damage the goodwill inherent
in CUSAs well-regarded CANON brand and cause consumers to believe, wrongly, that it is
CUSA that is marketing Genuine CANON Cameras in this way when, in reality, it is F&E, as
directed by Houllou, that is actually responsible.
d. Photocopied Product Manuals
57.

Gray Market Cameras purchased by CUSA from Defendants contain operating

manuals that are not the genuine manuals supplied by CUSA, but inferior photocopies Defendants
appear to have assembled themselves.
58.

By way of example only, Exhibit 7 hereto depicts a Gray Market Camera purchased

in February 2015 from Big Value, at a price of approximately $2,000, that includes a photocopied
operating manual, not the genuine manual CUSA includes with Genuine CANON Cameras.
59.

The material differences in the operating manuals received by purchasers of Gray

Market Cameras, as compared to what purchasers of Genuine CANON Cameras receive, damage
the goodwill inherent in CUSAs well-regarded CANON brand and cause consumers to believe,

Case 2:15-cv-06015-DRH-AYS Document 1 Filed 10/20/15 Page 13 of 15 PageID #: 13

wrongly, that it is CUSA that is including inferior photocopies of operating manuals with Genuine
CANON Cameras, when, in reality, it is F&E, as directed by Houllou, that is actually responsible.
e. Power Supplies, Accessories and Certifications
60.

Gray Market Cameras purchased by CUSA from Defendants contain power

supplies and accessories that are manufactured by third parties and/or are not compliant with
applicable laws and regulations.
61.

As an illustration, Exhibit 8 hereto depicts the Gray Market Camera purchased in

June 2014 from Big Value, accompanied by a battery charger power cord that is manufactured by
a third party, and not by or at the direction of CINC. The battery charger power cord also lacks UL
certification.
62.

Because CINC did not manufacture or direct the manufacture of the battery charger

power cord depicted in Exhibit 8, CUSA and CINC cannot guarantee the safety and quality of the
battery charger power cord.
63.

Other Gray Market Cameras are sold with Canon-brand battery chargers that lack

BC certification identifiers, which is required by certain state regulations.


64.

The material differences in the Gray Market Cameras power supplies, accessories

and certifications, as compared to what purchasers of Genuine CANON Cameras receive, damage
the goodwill inherent in CUSAs well-regarded CANON brand and cause consumers to believe,
wrongly, that it is CUSA that is marketing Genuine CANON Cameras in this way when, in reality,
it is F&E, as directed by Houllou, that is actually responsible.

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FIRST CLAIM FOR RELIEF


Violations of Section 43(a)(1)(A) of the Lanham Act
65.

CUSA repeats and realleges each and every allegation set forth in paragraphs 1

through 64 hereof as if fully set forth herein.


66.

Defendants conduct constitutes infringement, unfair competition and the use of

false designations of origin and false descriptions and representations in violation of Section
43(a)(1)(A) of the Lanham Act, 15 U.S.C. 1125(a)(1)(A), with respect to the CANON Mark.
SECOND CLAIM FOR RELIEF
Common Law Unfair Competition
67.

CUSA repeats and realleges each and every allegation set forth in paragraphs 1

through 66 hereof as if fully set forth herein.


68.

Defendants

conduct

constitutes

unfair

competition

by

passing

off,

misappropriation and unprivileged imitation under common law.


PRAYER FOR RELIEF
WHEREFORE, CUSA prays for a judgment:
1.

Preliminarily and then permanently enjoining and restraining Defendants, their

officers, agents, servants, employees, attorneys, successors or assigns, and all persons or entities
acting in concert or participation with them, or any of them, from infringing the CANON Mark
through the marketing, distribution, offering for sale, sale and/or promotion in the United States of:
(i) the Gray Market Cameras; or (ii) any CANON-brand cameras or related products that
materially differ from Genuine CANON Cameras and related products intended for use and resale
in the United States; or (iii) any other false designation of origin or false description or
representation or any other thing calculated or likely to cause confusion or mistake in the mind of
the trade or public or to deceive the trade or public into believing that Defendants business and

Case 2:15-cv-06015-DRH-AYS Document 1 Filed 10/20/15 Page 15 of 15 PageID #: 15

products or the business and products sold by them are in any way associated or affiliated with or
related to CUSA or CUSAs lines of goods as described herein;
2.

Directing Defendants to file with the Court and serve on counsel for CUSA, within

thirty (30) days after entry of any injunction issued by the Court in this action, sworn written
statements as provided in 15 U.S.C. 1116;
3.

Directing Defendants to account to CUSA for their profits arising from the conduct

complained of herein, pursuant to 15 U.S.C. 1117(a);


4.

Awarding CUSA its actual damages incurred as a consequence of Defendants

wrongful conduct as described herein, pursuant to 15 U.S.C. 1117(a);


5.

Awarding CUSA its reasonable attorneys fees, taxable costs, and disbursements of

this action, pursuant to 15 U.S.C. 1117; and


6.

Awarding CUSA such other and further relief as the Court deems just and proper.
JURY DEMAND
Plaintiff demands a trial by jury on all of its claims so triable.

Dated:

New York, New York


October 19, 2015

DORSEY & WHITNEY LLP


By: /s/ Richard H. Silberberg
Richard H. Silberberg
silberberg.richard@dorsey.com
Bruce R. Ewing
ewing.bruce@dorsey.com
Dai Wai Chin Feman
chinfeman.daiwai@dorsey.com
51 West 52nd Street
New York, NY 10019-6119
(212) 415-9200
Attorneys for Plaintiff Canon U.S.A., Inc.

Case 2:15-cv-06015-DRH-AYS Document 1-1 Filed 10/20/15 Page 1 of 2 PageID #: 16

EXHIBIT 1

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Case 2:15-cv-06015-DRH-AYS Document 1-2 Filed 10/20/15 Page 1 of 2 PageID #: 18

EXHIBIT 2

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Case 2:15-cv-06015-DRH-AYS Document 1-3 Filed 10/20/15 Page 1 of 4 PageID #: 20

EXHIBIT 3

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Case 2:15-cv-06015-DRH-AYS Document 1-3 Filed 10/20/15 Page 3 of 4 PageID #: 22

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Case 2:15-cv-06015-DRH-AYS Document 1-4 Filed 10/20/15 Page 1 of 2 PageID #: 24

EXHIBIT 4

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1-YEAR LIMITED WARRANTY


Warnnty terms and conditions
Product
coverage and terms

ec

To iiCtJV3'te your warranty, please complete the registration form and mail It to the address below. The completed registration form must be received
w n 30 days of product purchase date to ens .re covera,e Please retain your original proof of purchase as It will be required to have your product
se~ tmdeT the terrr.s of this warranty. Failure to register this produa WJthm 30 dar; of purchase will void all obligatiOns under this warranty
The prod:sct regiStered is wararrted to operate according to manufacturer's specificanons, and Is covered by thiS warranty for the term of 1 year from the
cat~! of Pl<"Tthase 'or manufacturer's defects on parts and for 90 days on labor. Dunng this period, the plan covers a!I mechantcal and electncal defects
norma co-~ed uder the manufacturers written warranty unless otherwtse stated in the exduslons section be ow Your defecnve product will be either
rE;)a ed or reg!acec! a: the warranto-'s diSCretiOn. The ma:omum ltab hty for any s1ngle prodUct under the terms of this :store-issued replacerr.ent for the
n-.a...,~'factl.'ter's ortgmal wamt."'ty, 'Nhett:er as a repa:r or a replacement with the same or sim lar product of equal value, the maumum liability wf/1 have
bee!'! met ar.d the terms at this m"ted warranty will have been fui:Y satisfied. The dectsion to replace a product wfU be based on the determmaoon by the
warranty admrrustrator that the warranted product cannot be repa red cost~ffectlvely.

If the product IS deemed not repa rab~ and a product Is not found Within a rrasonabfe amount of time, the warrantor's max mum ~ab lty will be to issue a
refund no gTeatrr tnan the amount ~na'ly pa1d for that product Once a refund has been rssued, the maJUmum hab ty wi I have been tTII!t and a da ms
~r the terms at thiS m:ted warra!'lty will have been deemed to be futty satisfied
To obta.n se!'VICe on a prOduct that ~s repa1r you are requ red to call the warranty adminiStrator at 800-927 2360 Please have th1s artffiate as well as
your dated proaf at purchase when ca ng When dlfected, sh p t (postage pre-paid and Insured) to the des'Bnated service center Unauthonzed re~ rs
w not be covered Thts plan Is not an msunmce policy

EXClUSIONS: This wam~nty does not cover lmPfoper insta ~arion of components or peripherals; unaLithculzed repa rs 0t modiffations COilSUmabfeo parts
as defined by the manufacturer, Improper use of electrical/power suppty- loss of power Impact danu&e dropped prOduct,. MC~ vanda m. r_a_posure
to environmental and weather c:ondltions software related defects, prOdacts with removed or altered semi numbers cosmetic: or ltructura dam.tJe
acdclental, water, sand, components and/or accessorieS never ~red IT( the manufacturer's "A-arran:ty flu~ ~~ Winn&. remote speale 1 PDWU
adapter decorative parts d;g tal med:a,LCO (norHNnufaaurer defects). so1:ware,lens filten. drurm.
bs ~ any otw
lel or or~~
or ~uennal damages resu tint; trom the ma functklns of this prOdllct lou o1 data at for loss of~ di.lflnlthe periOd thP prOd t 111 r~
r
or o-.herw\3.e awa tint; parts
we annat regt.-ter your produa for this plan t you do no: COfnplrte the rql
process
warramy Rq stnt!on P 0 SGl< Cl O;J Jturs NJ 07755

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EXHIBIT 5

Case 2:15-cv-06015-DRH-AYS Document 1-5 Filed 10/20/15 Page 2 of 3 PageID #: 27


The limited warranry set forth below is given by Canon U,S A, Inc. (Canon U S_A) in the United Slates or Canon Canada Inc. (Canon Canada) in Canada with respect to the Canon brand
EOS Digital Camera , as well as with respect to lhe accessories packaged with this limited warranty (collectively the "Products')'. when purchase d and used in the United States or Canada
The Producls are the only Products to which this limited warranry applies
Your Products, when delivered to you in new condition in its original c:onlainer. are warranted against defects in materials or workmanship as follows: lor a period of one (1) year from the
dale of original purchase. delectille parts or defective Products returned to Canon U.S.A. or Canon Canada, or their authorized Products service provider's, as applicable, and proven lobe
delective upon inspection. will be repaired with new or comparable rebuilt parts or e)(changed for refurbished Products, as determined by Canon U S A or Canon Canada. or the authorized
Products service provider
THIS WARRANTY DOES NOT COVER ANY ACCESSORIES NOT MENTIONED ABOVE This limited warranry shall only apply if the Products are used in conjunction with compatible
computer eq uipmont and compatible software, as to which items Canon U S,A or Canon Canada shall have no responsibility
Non-canon brand equipment and software that may be distributed with the Products are sold "as is" and without warranty of any kind by Canon U.S.A. or Canon Canada,
including any implied warranty tligarding merchantability or fitness for a particular purpose, and all such warranties are disclaimed. The sole warranty, if any, with the respect
to such non-Canon brand items is given by the manufacturer or producer th~r~of.
This limited warranty covers all defects encountered in normal use of the Products. and does not apply in the following cases:
(a)

(b)

Loss ol or damage to the ProducLs due to abuse, mishandling, improper packaging by you, alteration, accident, electrical current flu ctuations, failure to follow operating, maintenance
or envitonmenlal instructions prescribed in Canon U SA's or Canon Canada's user's manual or services performed tly someone other than Canon US A. or Canon Canada, or an
authorized Products service provider. Without limiting the foregoing. water damage, sand/corrosion damage, battery leakage, dropping the camera, scratches, abrasions or damage
to the body, lenses or LCD display or damage to any of the Accessories mentioned in the first paragraph above will be presumed to have resulted from misuse, abuse or failure lo
operate the Products as set lorth in the operating instructions ,
Use of parts or supplies (olher than those sold by Canon U. S A. or Canon Canada) that cause damage lo the Produe1s or cause abnormally frequent service calls or service

(c)

~
litho PtodUC:Ia 1'\0G Mel theit 14!rilll nutN>or or <kdlng .terQ!f Of~

NO IMPLIED WARRANTY. INCLUDING ANY IMPLIED WARRANTY OF MERCHANTABILITY OR FITNESS FOR A PARTICULAR PURPOSE. APPLIES TO THE PRODUCTS AFTER
THE APPLICABLE PERIOD OF THE EXPRESS LIMITED WARRANTY STATED ABOVE, AND NO OTHER EXPRESS WARRANTY OR GUARANTY, EXCEPT AS MENTIONED ABOVE.
GIVEN BY ANY PERSON OR ENTITY WITH RESPECT TO THE PRODUCTS SHALL BIND CANON U S A OR CANON CANADA (SOME STATES AND PROVINCES DO NOT ALLOW
LIMITATIONS ON HOW LONG AN IMPLIED WARRANTY LASTS, SO THE ABOVE LIMITATION MAY NOT APPLY TO YOU) CANON U S,A OR CANON CANADA SHALl. NOT BE
LIABLE FOR LOSS OF REVENUES OR PROFITS, INCONVENIENCE, EXPENSE FOR SUBSTITUTE EOUIPMEf'./T OR SERVICE, STORAGE CHARGES, LOSS OR CORRUPTION OF
DATA, OR ANY OTHER SPECIAL, INCIDENTAL OR CONSEQUENTIAL DAMAGES CAUSED BY THE USE OR MISUSE OF, OR INABILITY TO USE, THE PRODUCTS. REGARDLESS
OF THE LEGAL THEORY ON WHICH THE CLAIM IS BASED, AND EVEN IF CANON U.S A OR CANON CANADA HAS BEEN ADVISED OF THE POSSIBILITY OF SUCH DAMAGES.
IN NO EVENT SHALL RECO VERY OF ANY KIND AGAINST CANON U-S.A. OR CANON CANADA BE GREATER IN AMOUNT THAN THE PURCHASE PRICE OF THE PRODUCTS
SOLD BY CANON U SA OR CANON CANADA AND CAUSING THE ALLEGED DAMAGE, WITI-iOUT LIMITING THE FOREGOING. YOU ASSUME ALL RISK AND LIABILITY FOR
LOSS, DAMAGE OR INJURY TO YOU AND YOUR PROPERTY AND TO OTH ERS AND THEIR PROPERTY ARISING OUT OF USE OR MISUSE OF, OR INABILITY TO US E, THE
PRODUCTS NOT CAUS ED DIRECTLY BY THE NEGLIGENCE OF CANON U SA OR CANON CANADA (SOME STATES AND PROVINCES DO NOT ALLOW THE EXCLUSION OR
LIMITATION OF INCIDENTAL OR CONSEQU ENTIAL DAMAGES, SO THE ABOVE EXCLUSION OR LIMITATION MAY NOT APPLY TO YOU) THI S LIMITED WARRANTY SHALL NOT
EXTEND TO ANYON E OTHER THAN THE ORIGINAL PURCHASER OF THE PRODUCTS, OR THE PERSON FOR WHOM IT WAS PU RCHASED AS A GIFT, AND STATES YOUR
EXCLUSIVE REMEDY

Canon U.S.A.
You may obtain technical support for your Products as follows:
Internet support at www.usa.canon.com/support (E-mail support also available)
Telephone assistance fro m a Canon US A. Customer Care representative free of charge during regular business hours at 1-800-0K-CANON (1-800-652-2666)
Canon Canada
You may obtain technical support lor your Products as follows:
Internet support for English at www.canon,calenglish/cs (E-mail support also available)
lnlemet support for French at www.canon.calfrancaislcs (E-mail support also available)
Telephone assistance from a Canon Canada Customer Care representative free of charge during regular business hours at 1-800--0K-C ANON (1800-652-2666).
When you call, have your Products serial numbers and your da te of purchase available to expedite service. A Canon Customer Care representatille will anempt to diagnose the nature of
the problem and correct it over the telephone If the problem cannot be corrected over the telephone, you will be asked to follow the applicable procedures for MAIL-IN SERVICE
Note that a dated proof of purchase is required at the time of service This requirement will be satisfied by providing a copy of your daled bill of sale.
Technical support prog ram terms are subject to change without notice

MAIL-IN SERVICE
MAIL-IN SERVICE is a program under which your Products are repaired by a Canon US A or a Canon Canada authorized Products service provider You will be given the name, address
and phone number of an authoriz ed Producls service provider, by contacting 18000KCANON (1-800652-2666) (Canon U S.A. Customer Care representative I Canon Canada Customer
Care representative), It is your responsibility to properly package and send the defective Products, together wilh a copy of your dated proof of purchase, a comple te explanation of the
problem and a return address to the authorized Products service provider at your expense, Do nat include any other ilems with the defective Products The defective Products cove red by
lhis limited warranry wil l be repaired and returned to you without charge by the authorized Products service provide r Any Products received by the authorized Producls service provider that
are not covered by the limiled warranty wi!l be returned unrepaired. or at the discretion of the authorized Products service provider, you may receive a wri tten estimate of repair at such cost
as the service provider may establish from lime to time.
This limited warranry gives you specilic legal nghts, and you may also have other rights, which vary from state to stale (or province to province in Canada),
"The banery pack packaged with the Products carries a separate ninety (90) day limited warranty

Canon U.S.A., Inc.


Canon Canada, Inc.
<0 2000 Canon U.S.A. Inc. Canon is a registered trademark and EOS is a trademark of Canon Inc.
All brand or product names are registered trademarks or trademarks of their respective owners.

canon

cANoN uMITEo wARRANTY


CANON U.S.A., INC.

CANON CANADA INC.

NAME
NOM
ADDRESS
ADRESSE
CITY
VILLE

POSTAL CODE
CODE POSTAL

PROVINCE

THESE ARE NOT REGISTRATION CARDS


-Retain for your Records
CES CARTES NE SONT PAS GELLES POUR L'ENREGISTREMENT.
- Les conserver comme reference.
DEALER'S NAME & ADDRESS
MARCHAND NOM & ADRESSE

MODEL
MODELE

EOS 70D(W)

BODY NO.
BOITIER NO

032021023513

PURCHASE DATE
DATE D'ACHAT

I
Printed in JAPAN
lmprime au JAPON

CTS-7163-004
0713Ni96.0

USA CTS- 7163

C anon

Dealer Record of Canon Purchase


Fiche d 'Achat pour Concessionnaire Canon

Complete this card at time of sale.


A remplir au moment de l'achat
PRESENT OWNERSHIP AND PRODUCTS INTERESTED IN
Articles deja en possession ou juges dignes d"inleret
CAMERAS
APPAREILS
-PHOTO

(Camera)
(Appa.reil)
(Camera)
(Appareil)

INTERCHANGEABLE LENS
Objectif interchangeable

INTERESTED IN
OWNS
En possession Interesse par

--

(Lens)
(Objectif)
(Lens)
(Objectif)

INTERESTED IN
OWNS
En possession Interesse par-

OTHER ACCESSORIES
Autres accessoires

SERIAL NO.

No. deserie

CUSTOM EEl
Client
NAME
ADDRESS
Nom -=---------- - - - - - Adresse
ZIP

OWNS
INTERESTED IN
En possession Interesse par

an

Glira~tie lim~ee des appareilsphoto numeriques EOS Digital Camera"

et desatceSSoires de CANON' -

Call V
Pour les
ElalsUn;sFiled
et leCanada
seulement
Case 2:15-cv-06015-DRH-AYS
Document
1-5
10/20/15
Page 3 of 3 PageID #: 28
La presente garantie limitee esl lournie par Canon U.S.A., Inc. (Canon U.S A) aux Etats-Unis ou Canon Canada Inc. (Canon Canada) au Canada a regard de l'appareil photo num9rique EOS de marque
canon, des accessoires livres avec cette garantie limitee (collectivement les ~ produits .. )", lorsqu'ils sont achetes et utilises aux Etats-Unis ou au Canada. Les produils sontles seuls auxquels cetle garanlie
limit9es'applique.

Tout produit, livre 8 I'E!Lal neul dans son emballage d'origine, est garanti centre lout vice de matiere el de fabrication comma suit: pendant une periods de un (1) an campier de Ia date de l'achat initial, les
piSces ou les produits dE!Iectueux qui seront retoumes a Canon U. S A. ou Canon Canada, ou a leurs foumisseurs de service agree de produits, salon le cas, et dent !'inspection confirme une d81ectuosil8 seront
repan9s avec de nouvelles piSces ou des piSces remises a neuf comparables, au 8chang8s centre des produils remis a neuf, lei que determine par Canon US A ou Canon Canada, ou le fournisseur de service
agre8deproduits ,
CETTE GARANTIE NE COUVRE PAS LES ACCESSOIRES QUI NE SONT PAS MENTIONNES CI-DESSUS La pr8sente garanUe limit8e s'applique seulement si les produils sent utilises conjointement avec
un equipement informalique compaJible el des logiciels compatibles, pour lesquels Canon U S A au Canon Canada n'assume aucune responsabilite.
L'equiPement et les logiciels de marques autres que Canon qui peuvent etre distribues avec les produits sent vendus" tels quels " sans garantie d'aucune sorte par canon U.S.A ou canon
Canada, y compris toute garantie implicite B l'l!gard de Ia qualit8 marchande ou de l'aplitude a une fin particuli8re. La seule garanlie, si garanlie il y a, nee a un article d'une marque autre que
Canon, est donnee par le labricant ou le producteur de eel article.

La pr8sente garantie Hmit8e couvre loutes les dl!fectuosites consla!Ses pendant !'utilisation normale du produit, et ne s'applique pas aux cas suivants :
(a)

[llo}

La perte ou l'endollYTlagement des produits causes par l'usage abusif, Ia manipulation n8gligente, l'embaUage inad8quat fait par vous, les modifrcations, les accidents, les variations de courant Slectrique,
!'omission d'observer les directives a I'Sgard du mode d'ulilisalion, des conditions d'enlretien et du milieu ambiant 8nonc8es dans le manuel d'utilisa~on de Canon US A ou Canon Canada, ou de
l'entretien effectue ailleurs que chez Canon U.S.A. ou Canon Canada, ou un foumisseur de service agree de produits. Sans vous limiter ace qui pr8c9de, les dommages causes par l'eau, le sable et(ou)
Ia corrosion, les fuiles de pile, Ia chute de l'appareil, les egratignures, !'abrasion ou les dommages au boitier, aux objeclifs, a l'afficheur a cristaux liquides ou les dommages causes a chacun des
accessoires mentionnes au premier paragraphe ci-dessus, dommages que l'on pr8sume d9couler de !'usage impropre, de l'usage abusif ou de l'impossibilil8 d'utiliser les produits, lei qu'indique dans les
directives ~~ :
L'utilisation de ~ OIJ de lrontniibt. l &~ qua eo1t11o ~ ~ Canon U S A au Canon Canada) ayant pour eHet d'endommager les produils ou d'entrainer une fr8quence anormale d'appels
d'entretienou .OO~~Iei'C!C<I.IftMIItt'lbd"~ etapr8s-vente;

(c)

La ~rpwoult1Citr.C<Iui1Uir~lfOI'It.OUdlli~IXIt\Oin~

AUCUNE GARANTIE IMPLICITE, Y COMPRIS TOUTE GARANTIE IMPLICITE A L'EGARD DE LA QUALITI~: MARCHANDE OU DE L'APTITUDE A UNE FIN PARTICULIE:RE, NE S'APPLIQUE AUX
PRODUITS APRES LA PERIODE PRESCRITE DE LA GARANTIE EXPRESSE LIMITEE SUSMENTIONNEE ET, AL'EXCEPTION DE LADITE GARANTIE EXPRESSE LIMITEE, AUCUNE AUTRE GARANTIE
EXPRESSE Nl AUCUNE AUTRE GARANTIE ACCORDEE PAR TOUTE PERSONNE OU ENTITE A L'EGARD DES PRODUITS N'AUAA POUR EFFET DE LIER CANON US A OU CANON CANADA A
TOUTE OBLIGATION, QUELLE QU'ELLE SOIT. (CERTAINS ITATS ET CERTAINES PROVINCES ttAtJJORlsat'r AUCUNE Rl;;S'TRlel'ION SUR~ OUREE 0 '\Rit:E GAfW'l'Jle ~ . Alr'$1. 1L EST
POSSIBLE QUE LA RESTRICTION ENONCEE CI-DESSUS NE S'APPLIQUE PAS DANS VOTRE
C.tl~ U.S.A. 0U CJJ)N~A N'.ASSIJME ~"'!;; RESPQt~). L'OOJ\RD DE LA
PEATE DE PRODUITS D'EXPLOITATION OU DE PROFITS, Nl A L'EGARD DES INCONVENIEN TS ET DES F RA.lS ENGI.GES POUR DE L' WJlPi:MEHf D FLDIPI..ACEJ.tEHT, IJES SEfiVICES
D'ENTRETIEN ET APRE:S-VENTE, POUR L'ENTREPOSAGE, LA PEATE OU LA CORRUPTION DE DONNEES, Nl A L'EGARD DE TOlJT DOMMAGE SPECIAL, INDIRECT OU ACCESSOIRE DECOULANT
DE L'USAGE OU DE L'USAGE IMPROPRE, OU DE L'IMPOSSIBILITE D'UTILISER LES PRODUITS, QUELLE QUE SOIT L'ARGUMENTATION JURIDIQUE SUR LAQUELLE S'APPUIE LA DEMANDE, ET
MEME Sl CANON US A OU CANON CANADA A ErE INFORMEE DE LA POSSIBILITE DE TELS DOMMAGES. AUCUN RECOUVREMENT, OUEU.E QU'EN SOIT LA FORME, CONTIIE CANON US A
OU CANON CANADA NE SERA SUPERIEUR AU MONT ANT DU PRIX D'ACHAT DES PRODUITS VENOUS PAR CANON U S.A. OU CANON CANADA ETA L'ORIGINE DES DOMMAGES PRESUMES
SANS VOUS LIMITER ACE QUI PRECEDE, VOUS ASSUMEZ TOUS LES RISQUES ET TOUTE LA RESPONSABILITE A L'EGARD DES PERTES, DES DOMMAGES MATERIELS ET DES BLESSURES
CORPORELLES SUBIS PAR VOUS, VOTRE PROPRIETE OU D'AUTRES PERSONNES OU LEUR PROPRIETE EN RAISON DE L'USAGE, DE L'USAGE IMPROPRE, OU DE L'IMPOSSIBILITE D'UTILISER
LES PRODUITS A MOINS OUE LESDITS DOMMAGES MATERIELS, PEATES ET BLESSURES CORPORELLES N'AIENT ETE CAUSES PAR LA NEGLIGENCE DE CANON US A OU CANON CANADA
(CERTAINS ETATS ET CERTAINES PROVINCES N'AUTORISENT AUCUNE EXCLUSION Nl RESTRICTION DES DOMMAGES ACCESSOIRES OU INDIRECTS; AINSI, IL EST POSSIBLE QUE LA
RESTRICTION OU L'EXCLUSION ENONCEE CI-DESSUS NE S'APPLIQUE PAS DANS VOTRE CAS.) LA PAESENTE GARANTIE LIMITEE N'EST PAS ACCORDEE A D'AUTRES PERSONNES QUE
L'ACHETEUR INITIAL DE TOUT PRODUIT, OU LA PERSONNE QUI A REI;U LESDITS PRODUITS EN CADEAU, ET CONSTITUE VOTRE RECOURS EXCLUSIF.

CAS.l

Canon U.S.A,
Des services de soutien technique pour vas produits son\ offerts comme suit:
Soutien Internet au moyen du site Web: www.usa, canon.com/support (Soutien par courrier Eilectronique aussi disponible)
Soutien tE!hphonique aupres d'un representant du Centre de renseignements clientele de Canon US A, sans frais, pendant les heures normales d'ouverture au 1-800-0K-CANON
(1-800-652-2666).
Canon Canada
Des services de soutien technique pour vas produits son! offerts comme suit :
Soutien Internet en anglais au moyen du site Web: www.canon~ca/english/cs (Soutien par courrier E!lectronique aussi disponible)
Soutien Internet en franyais au moyen du site Web: www.canon.ca/francais/cs (Soutien par courrier Slectronique aussi disponible)
Soutien teiE!phonique aupres d'une representante ou d'un representant du Centre de renseignements clientele de Canon Canada, sans frais, pendant les heures normales
d'ouverture au 1-800-0K-CANON (1-BD0-652-2666),

Lars de l'appel, assurez-vous d'avoir le numero de serie des produits ella date de son achat
portee de Ia main afin d'acceJerer le service Une repr8sentante ou un representant du
Centre de renseignements clientele de Canon tentera de determiner Ia source du probleme eL de resoudre celui-ci par telephone_ S'il est impossible de resoudre le probleme par telephone,
on vous priera de suivre les directives appropriees pour le SERVICE POSTAL Veuillez noter qu'une preuve d'achat datee est requise Iars du service d'entretien et apres-vente II suffit de
fournir une copie de votre acte de vente date
Les conditions du programme de soutien technique sont modifiabfes sans preavis

SERVICE POSTAL
Le SERVICE POSTAL est un programme selon lequ~ les reparations de vos produils sent effectu8es par un fournisseur de service agree des produits de Canon U 8 A ou Canon Canada.
Vous obtiendrez le nom, l'adresse et le num8ro de telephone d'un fournisseur de service agree des produits, en communiquant avec 1-800-0K-CANON (1-800-652-2666) (representant de
service clientele Canon U SA /representant de service client81e Canon Canada) II vous incombe d'emballer adequatement vos produits detectueux et de le faire parvenir,
vos frais,
accompagne d'une copie de votre preuve d'achat datee, d'une explication detaill8e du probleme et de l'adresse de retour au fournisseur de service agree des produits. Vous ne devez
inclure aucun autre article avec les produits dSfeclueux Les produits couverts par Ia presente garantie limitee seront repares et vous seront retoumes sans frais par le fournisseur de
service agree de produits Les produits non couverts par la pr8sente garantie limitE!e reyus par le fournisseur de service agree de produits seront retournes sans avoir ete repares ou, a Ia
discretion du fournisseur de service agree de produits, vous pourrez recevoir une estimation Serite des frais de reparation au coUt tel qu'il est etabli a !'occasion par le foumisseur de
service

La presente garantie limit8e vous accords des droits particuliers reconnus par Ia loi et il se peul que vous disposiez d'autres droits qui peuvent varier d'un Etal
province a une autre au Canada) .
- Le bloc-batterie livre avec les produits comporte une garantie limitee s8par8e d'une duree de quatre-vingt-dix (90) jours

Canon U.S.A., Inc.


Canon Canada Inc.
Canon U 8 A, Inc, 2000 Canon est une mrt1'tltJI~ otEoS ~ Uft!l nuuqueeieeomrool'l de Canon Inc.
Taus les autres noms de marques ou de produits sont des ~rquot ~~ou dot nwq~ do CCifllll'lirc:e do 10Urf;~I4 1 11Hi. ro~

REMARKS

REMARKS

a un

autre (ou d'une

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EXHIBIT 6

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EXHIBIT 7

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EXHIBIT 8

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