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TOP 10

SUCCESSFUL
ONLINE BUSINESS
By: Marissa
Duenas
Period : 2nd

FACEBOOK
- Facebook makes $5 when 1000 people post on
Facebook
- For every like on any post Facebook makes $1 dollar.
- Facebook makes $100 dollars for every a thousand
views
- A site owner gets paid when a visitor clicks on an
ad.
- Your visitor must take action on ad before payment.
- Get paid every time an ad is displayed on your site
- Faebook is worth 200 billion dollars as if today
- Site was discovered/made by Mark Zuckerburg

INSTAGRAM
- Instagram is worth $19 billion to $35 billion
- Facebook bought Instagram from Kevin Syster for
1 billion dollars
- Instagram makes its money from advertising,
just like Facebook.
- Ad revenue for the quarter was $3.59 billion, a
53% increase from the same quarter the year
before
- Ads that are used on Instagram include Nike Inc.
(NKE), General Electric (GE) and Walt Disney Co.
(DIS).
- Facebook earned $4.2 billion in the last year, a
39% increase over last year. It turned a healthy
profit of $719 million, or $0.25 per share.

YOUTUBE
Youtube makes money based on peoples engagement
with the ad. Engagement there means clicking or
watching a ad for more than 30 seconds.
If a certain AD has a CPC of $3 and someone clicks on
that ad, it will give that advertiser $3
Certain Keywords (search words) Pay More than Others.
Advertisers will pay more for the keyword, home
mortgage (CPC $17.63) than cheap phone cases
(CPC $1.38) because the end return is a lot higher
You would get paid 0.01% (CTR) a phone case video
that gets a million views or a home mortgage video
that only gets 10,000 views and gets paid 0.08% (CTR)
YouTube is worth between $26 billion and $40 billion

PANDORA
Pandora took in $180 million, of which $144, or 80%,
came from advertising
$36 million of Pandora's revenue comes from
subscriptions and "other
Pandora has been growing its top line 50% annually
Pandora has 3 million paying subscribers for its
Pandora One service, for which users pay $3.99 a
month
Pandora has 2.5 million subcribers, paying $36 a
year, or a monthly payment of $3.99
As of November, listener hours for Pandora were 1.49
billion, an increase of 18% from 1.27 billion since last
November. And Pandora's share of total U.S. radio
listening was 8.44%, an increase of 7.17% since last
November
Pandora is worth up to a ~$4 billion valuation .

NETFLIX
Netflix makes $3.4 billion dollars, 62.3% of
the total amount made
$1.3 billion dollars, 23.8% of the total that
is made. World wide streaming dollars
increased from 8% in 2012 to 23.8% in
2014.
$765 million dollars, 13.9% of the total,
from domestic DVD business. The share of
domestic DVD business declined from
31.5% in 2012 to 13.9% in 2014
Netflix has a net profit of $267 million and
a net margin of 4.8%
At $32.9 billion, Netflix now is considered
more valuable than CBS ($30.6 billion) and
Viacom ($28.8 billion)

SNAPCHAT
- Snapchat is worth up to 19 million
- Snapchat makes money several ways, but its
newest revenue source, "Sponsored Lenses," was
just launched in October.
- Snapchat will make to $750,000 for any brand to
reach Snapchat's entire user base on Special Days
like Halloween, Thanksgiving, and Black Friday.
- On non-special days, Snapchat would charge
$450,000 to $750,000.
- According to Snapchat in May 2014, the app's
users were sending 700 million photos and videos
per day, while new Snapchat Stories content
was being viewed 500 million times per day.

TWITTER

Twitter is priced at $26 per share , is


officially worth more than $18 billion
dollars
The typical range for this is 50 cents to $5
per follow.
In Q1 2015, Twitter reported its advertising
business brought in $388 million dollars.
That was a 74% increase from the previous
year.
Roughly 89% of that advertising money
comes from mobile cell phone usage
In 2014 Twitter generated a billion dollars.
(The final amount will come in when the
company reports their earnings, but its
earlier estimate was $1.375 billion a
month.)
The stash has been rising at an annual rate

GOOGLE
Google's $364.99 billion, according to each's market
capitalization, or the price of a share in a company's
stock multiplied by the number of shares outstanding
According to Google's income statement, about 70%
of its advertising money comes from Ads, the rest
from AdSense.
While 96% of Google's money comes from
advertising, the company is so big that it still leaves
$1.5 billion unaccounted for
Google does not make any money directly from
searches. AdWords brings in roughly 70 per cent of
the company's advertising money
In the first quarter of 2015 Google took in $17.3
billion dollars, up 12% year over year. Nearly all of it
-- $15.5 billion -- came from advertising sales. About
$12 million of that came on the company's own sites.

AMAZON
The online retail giant's market value is about
$250 billion. Walmart (WMT) is worth a little
more than $230 billion. Amazon is now the
most valuable retailer in the world.
Amazon collects $40 per month subscription
fee, but does not collect additional fees from
sales on a per-item basis.
Amazon can sell for free, but Amazon collects
a $1 selling fee from each item sold.
There are closing fees of $1.35 per item that
Amazon collects from the sale of "media"
items (books, DVDs, video games, CDs, video
tapes, and so on).

GMAIL
Your Gmail is worth $3,588.85, and increases
by about $1,196 per year. You spend as
much in Gmail every year as you do on your
car.
Gmail makes 50-60 million dollars each year
The average user might get 100 emails per
day (wild guess, probably high), which would
mean about $0.01 in money per account per
day.
Gmail makes $0.01 per day per user is $3.65
per year
Gmail makes $0.005 (half a cent) per user per
day,a pessimistic estimate would be $0.001
(1/10th of a cent per user per day).

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