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For this section I am going to talk in depth about the

distribution companies that distribute magazines of similar


style and genre to see what kind of companies will publish my
magazine;
firstly the production company
of a magazine that will be
similar to mine will be the
company that produces I-D
magazine, Vice, which began
life as a magazine before
expanding into books, film, TV,
advertising and online video,
has acquired the bi-monthly
fashion title to fuel its
burgeoning digital ambitions.
The company intends to use iD's 90,000 print following as a
launch pad into the fashion
market with an online video
channel. Vice Media, Inc. is an
American youth media
company and digital content
creation studio operating in 36
countries. It was started in
1994 by Shane Smith, Gavin
McInnes and Suroosh Alvi as a
punk magazine titled Voice of Montreal. Vice Media has recently
expanded from its Vice magazine, building out a multimedia network
including the website Vice.com as well as a network of nine other
digital channels including Vice News, a TV and feature film
production studio, record label, and a book-publishing division. This
is the company that is responsible for the publication of I-D
magazine. In mid-August 2013, 21st Century Fox invested US$70
million in Vice Media, resulting in a 5 percent stake. Following the
announcement, Smith explained, "We have set ourselves up to build
a global platform but we have maintained control." June 2014, it was
reported that Time Warner was negotiating to acquire a minority
stake in Vice Media; among the company's plans were to give Vice
Media control over the programming of HLNa spin-off network of
CNN which had recently struggled in its attempts to re-focus itself as
a younger-skewing.
Vice media would be a prime candidate to be the production
company as they have really good financial backing from major

conglomerates like time warner and 21st century fox. It is a company


that is expanding massively in many different outlets such as its own
news channel. They have a good grasp of how to produce a
magazine as they have shown when producing their own very
successful magazine but also that of i-D magazine.
The second production company I am going to look at is the production company of
the magazine Clash the Company that produces this magazine is non-existent as of
late. Its magazine title was published 12 times a year and it had a circulation of
around 40,000. To advertise their brand,they link with festivals (such as RockNess and
Get Loaded) and concerts around the country. But at the minute the magazine is
distrubuted on the internet via clashmagazine.com. This is a unique magazine in the
fact that it doesnt publish physicaly copies regularly as it used to, it useed to prodcue
many magazines (40,000) and was published bimonthly. They changed the style in
which they distribute it to a website as maybe they think that they are ahead of the
times and that their audeince will benefit and expand when the magazine is produced
online for everyone to access from the comort of their own homes. The website itself
is massively popular as they still need to make a profit, becasue they dont sell
physiclal copies the webiste has to be very busy to make money in add revenue to pair
with the online price of the magazine.
This would be an interesting avenue to take for my magazineas I do
share the same beliefs and do think that have the magazine
avaiable online rather than having physical copies is the future and
way forward. But I would prefer for my magazine to be produced in a
physical copy as it will be seen as not just informative but
aethetically pleasing and a collectable if you like.

The final institution that I am going to analyse is the one that


produces huck magazine as I can take a lot from this magazine as it
fits the same style and genre of my magazine. It is published by
London-based media company TCOLondon, which also publishes
Little White Lies magazine. Huck is stocked by leading bookstores
and art galleries, including London's Tate Modern and New York's
Museum of Modern Art. It is distributed around the world and
available in the UK, France, Belgium, Germany, Poland, Croatia,
Malta, Norway, Sweden, Austria, Switzerland, Ireland, USA, Canada,
Australia, Taiwan, Hong Kong, New Zealand and Brazil. TCOLondon is
a London based production company that is quite l0ow budget. I
could not find out too much information about this company as they
do not have a Wikipedia page and not a lot of information about this
company can be obtained We are a new breed of Media Company.
The heart of TCOLondon is comprised of two award-winning, global
media brands: Little White Lies, your passport to truth and movies,
and Huck, the DIY culture bible. Both have a loyal following of urban
trendsetters in print, video and online. We also work with great
brands. Our writers, artists, filmmakers and photographers craft
content marketing, or native advertising, that connects our clients to
bigger human stories. Is about the best I could get and is a quote
from their website. But what I can gather is that the company is, as
Ive already said, low budget but Is growing in size and aspires to
make huck magazine a less sort of alternative magazine but break
into the mainstream category. I believe that this can be achieved as
they styling of their magazine is up there with the best indie
magazines like clash and i-D.

This company would also be a good candidate because they are


again expanding and have a loyal fan base but also my magazine is
sort of based from most of their work in DIY magazine and huck.

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