S ESS IO N

DIGITAL MARKETING
S O C I A L M E D I A M A R K E T I N G PA RT 2

LETS LOOK AT A FEW MORE CASES

TAKEAWAYS

Social media can be used to

demonstrate features in an
interesting way

Social media can be used to

demonstrate branding /
brand thoughts in an
interesting way

You can tap into existing user

behaviour and expectations
of each platform

Make use of social data and

information to provide a
customized experience

Use social media online to

power something offline

Each platform can be used in

new, interesting ways

Social media can be used to

do some pretty cool real-time
marketing

Cool social media can help to

change the perception of a
brand and bring it to new
audiences

THANK YOU!