Animal Abuse /

Awareness
Ashley Castillo

sketches

Digital sketches. felt like it wasnt right and getting the correct connotation I wanted, wasnt listening to the project, just
wanted to do digital to do digital

hands got dirty,

felt more of the grity aspect of it

Simple

Official

simplified and ocial, thought about the idea of what makes that,

does the circle need to approve, side sketches as well

ASHLEY CASTILLO
animal abuse / awareness

neglect / hoarding
index

house would be more icon. because its not agreed upon

index - viewer can make the connection

symbol-learned and agreed upon

equality / animal abuse laws

symbol

pet adoption
symbol

mock ups showing on dierent platforms

Sign -overal sticker anchor / relay - relay, helps define

Signifier- type

Signified- image house