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Bianca Millien

BM

T: 678.386.7988
E: bmillien19@gmail.com
W: linkedin.com/in/biancamillien

Education
Boston, MA
August 2015

Northeastern University
DAmore-McKim School of Business
Bachelor of Science Degree in International Business
Concentration: Marketing Minor: Spanish GPA: 3.2/4.0

Madrid, Spain
August 2013 August 2014

Professional
Atlanta, GA
January 2016- Present

Universidad Pontificia Comillas ICADE, E4 Business Program


Expatriate year, academic coursework and fulltime work placement conducted in Spanish

Edelman, Digital Department


Digital Intern

Bedford, MA
January 2015 July 2015

Madrid, Spain
May 2014 - August 2014

iRobot, Home Robots Division


Global Marketing Communications and Social Media

Volunteer

Boston, MA
Aug 2014 - Dec. 2014

Languages
Professional Skills

Supported global marketing team on regional communications and creative asset management
Acted as liaison to regional distributor and agency leads including APAC, EMEA and LATAM
Daily community management of Social Media sites (Twitter, Facebook, Instagram, YouTube)
Partnered with customer care team to ensure a world-class social media support experience
Supported development of global branding, social, and media calendars
Reviewed RFPs and helped with the on-boarding of two new agencies (Social and Media Buying)
Assisted in creating and reviewing the media planning strategy
Organized and managed brand asset library for global distributor usage of marketing materials

J. Walter Thompson- Espaa


Community Manager (Social Media Assistant)

Marlboro, MA
June 2010 Present

Drafting and creating editorial content (social media posts and blogs)
Creating editorial content calendars for cross channel communication and visibility
Conducting social media monitoring and reporting
Assisting with research projects for social content and the optimization of strategic digital plans

Managed international social media accounts for Corona and Freixenet


Managed national social media accounts for Coronita, Maxibon, Nestl Gold
Developed creative content plans for international accounts
Analyzed and created over 30 performance reports based on monthly social media analytics
Created and implemented social platform strategies and targeted campaigns

Students Against Destructive Decisions: Student Leadership Facilitator

Organized and hosted SADD National Conference in Chicago, IL with over 500 participants
Planned and participated in fundraising over $125,000 for SADD National

DMSB Delegate and Instructor of Professional Skills Development

Instructed a class of 35 freshman students that focused on personal and professional skills
Aided in creating and reviewing lesson plans for the freshman class of the business school

Advanced Proficiency: Spanish

Computer Skills: Microsoft Office, Apple iWork, Adobe Creative Suite, SharePoint Social Networks:
(Facebook, Twitter, Tumblr, Instagram, SnapChat, Pinterest, Yelp), Social Media Analytics/Insights, CM
Systems, Spredfast, Basecamp, Hootsuite, Iconosquare, Coding Languages: Javascript, HTML, CSS
Professional Skills: Public Speaking, Event Planning, Leadership Training, Project Management, Strategic
Planning, Issues Management

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