PORTFOLIO

Contact:
Kaydee Hall
255 e main st. #19
Rexburg, ID 83440
630.873.0434
kaydeehall@yahoo.com

Table of Contents
Photography
Logos
Staionary
Brochure
Web Page
Flier
Event Ad
Montage
Photodesign

Photography:
Description: To improve

my photography skills by taking

pictures in a variety of settings and
lightings.

Process: For the first photo, I

brought out more of the orange in

the house to give it some contrast
(that day was very foggy) The
second image was of our fish, Gil,
and I used the vibrance to show
more color and make sure to focus
him. For the third and fourth
images I used the macro option
to focus specifically on either the
words or the bear. For the fifth
photo I focused the towel to give
it a sharper image and brought out
the vibrance in photoshop a little
bit to give it more color and look
more realistic. For the last photo, I
framed Tyler in the left third of the
photo.

Logo:

Description: Logo for an

organization

Process: This was really fun to

create a logo in Illustrator. After

trying out several drafts and ideas, I
took a vote on which was the best. I
chose the one I liked best and which
was voted on most to refine. I refined
ned the illustration and font choices,
working with colored fonts to add to
the color scheme.

Hall-life: a guide to low carb eating

Hall
Life
a guide to low carb eating

Hall
Life
a guide to low carb eating

Hall
Life
a guide to low carb eating

Letterhead:

Description: Letterhead

stationary using a personally created

logo.

Process: I created the X logo using

simple shapes in Adobe Illustrator. I
also created an outline of an iphone
with the shapes in illustrator.

I used the angled rectangle to create

the shape for my business card.
I added the iphone on its side to
makeup the entire front side of the
business card with the company
name on the screen. I added the X
logo to the left side of the backside of
the business card with the company
name. I added the companys slogan
lets build something together for
a title on this side. I then copied the
contact information to the right side.

Business Card:

Description: Business cards

designed using a personally created

logo.

Process: I created the X logo using

H&P Consulting

simple shapes in Adobe Illustrator. I

also created an outline of an iphone
with the shapes in illustrator.

I used the angled rectangle to create

the shape for my business card.
I added the iphone on its side to
makeup the entire front side of the
business card with the company
name on the screen. I added the X
logo to the left side of the backside of
the business card with the company
name. I added the companys slogan
lets build something together for
a title on this side. I then copied the

lets build something great together

Tyler Hall

IOS Developer
& Designer
tylerhall.com

H&P

208.319.6010
tylerhall@gmail.com
347 Apple St.
Lehi, UT 84043

Brochure:

Description: A trifold folding

brochure.

Process: I split my layout into

four sections with the concept that

the three outer sections would be
the flaps of the brochure and the
large middle section would be the
body of the brochure.
For the image of the boy I used
the quick selection tool in
Adobe Photoshop to remove
the background and used refine
selection to clean up the edges.
I then placed the little boy into
InDesign where I used the text
wrap option to wrap my text
around the alpha channel of the
image.
I created the logo in Illustrator
using the pen tool and then I
placed it into InDesign, in various
places througout the brochure.

Web Page:

Description: A web page

designed to showcase a personally

created logo.

Process: After I marked up all

my content and inserted my image,

I attached my CSS document
to my HTML. I then used the
colors from my logo, and slightly
changed them, as the colors for
my web page. I found these colors
by opening Photoshop and using
the eyedropper tool and moving
the color selector a bit lighter and
brighter. I also changed my fonts
to Perpetua and Optima. I declared
some backup fonts just in case the
viewers browser didnt have these
fonts. I also used padding around
the logo and text so that they
would not be too close to the edge
of the web page.

Flier:

Description: Black & White

promotional flier to promote a

graduate leadership conference.

Process: I used inDesign to

help put it together. I used the

FOCUS principle to help me design
this product by sketching out to
formulate my plan and organize
my layout.

Event Ad:

Description: A color full-bleed

event ad to promote a fundraiser
using only Microsoft Word and a
scanner.

Process: I scanned the model

image, which left a blueish tint in

the background. I used Word to
copy and paste the background
all over to make it even. I chose a
script font for the title to give my
ad a glamorous feel.

Montage:

Description: An inspirational

montage made by the blending of

two or more images, and the use of
typography.

Process: I found the image

of the family proclamation to

the world and made that my
background. I added one of my
wedding photos on top and added
a mask. With black paint and a
100% opacity, soft-edged brush,
I painted away the hard image
edges. With a larger black brush

Photodesign:

Description: Demonstrate

good photography and editing

skills. Incorporating color into a
poster layout with original photo.

Process: I first started by

choosing a tetatic color scheme.

I captured a quality photo with
good light, sharp focus, and nice
composition. using a DSLR camera.
Then Photoshop was used with
basic edits of levels, sharpness,
saturation, and color balance.
Then I design an 8.511 layout
that including my photo, text,
and repeating design elements. I
incorporate my color scheme title,
color swatches, and color names
into my design. I used the eye
dropper tool and adjusted the color
in the color picker to match a little
more accurately. I then created
small circles to look like water
bubbles with the color swatches.