Katie Brock

Jacksonville, Florida
katherine.d.brock@gmail.com - 850.304.5454

PROFESSIONAL EXPERIENCE
Stellar, Jacksonville, FL
Stellar is a fully integrated design, engineering, construction and mechanical services firm that provides the industrys most
comprehensive range of self-performed services. More than 600 Stellar employees worldwide create food processing plants,
refrigerated warehouses, distribution centers, commercial buildings and military facilities.

Marketing Coordinator
June 2015 - Present
Manage tradeshow event logistics and execution, booking and arranging shows, packing and scheduling of
shipments & booth services, lead entry & tracking, and follow up
Provide in house graphic design support for various assignments such as tradeshow pre-mailers, internal
and external event promotions, advertisements and collateral
Spearhead annual 3-day corporate meeting with approximately 35 high-level executives and $130,000
budget
Coordinate corporate fundraisers for various local nonprofits through various drives and campaigns
Develop and organize various Stellar employee events such as Christmas Celebration Party, Stellar Night
at the Suns, and quarterly meetings
Facilitate weekly meetings with Vice Present of Sales to outline tradeshow events
Work closely with various departments to identify their needs and challenges to provide solutions-oriented
campaigns
Marketing Assistant
May 2014 June 2015
Developed, updated, and managed the design and production of marketing materials, such as brochures,
presentations, flyers and email campaigns to ensure compliance with Stellar brand guidelines
Designed advertisements, tradeshow materials, and event promotional materials
Drove the development and implementation of social media strategies including Facebook, Twitter and
LinkedIn
o Increased Facebook engagement by 600%, reach by 400% and likes by 30% in 7 months
Assisted with coordination of tradeshows, including project planning, travel arrangements, design and set
up of booth, and event logistics
Assisted with special events and programs such as quarterly employee meetings, holiday celebrations and
employee appreciation events
Coordinated 3-day corporate meeting with 50 guests and $80,000 budget
Assisted with coordination of a 3-day corporate meeting with 35 high-level clients and a $130,00 budget
Coordinated and managed corporate fundraisers for various local nonprofits, such as Community Pedscare,
K-9 for Warriors, Sulzbacher Center and many others
The DOW Advantage Public Relations Group, Flagler College
Dow Advantage delivers professional public relations support to seven non-profit organizations in Northeast Florida including
United Way of St. Johns County and Habitat for Humanity.

Managing Partner
2013 May 2014
Team Leader and logistics coordinator, responsible for inception, creation and execution of various
marketing programs to support fundraising events and organizational awareness of clients
Manage a student team of 14 to include mentoring, work flow assignments and oversight/editing of internal
and external reports, press releases, correspondence, and presentation material
Responsible for the account management of seven non-profit clients; managing client expectations and
hosting weekly status meetings
Maintain positive relationships with local media to ensure continued support for all marketing requirements
Direct meetings, communicate with clients, and develop ideas for expanding and sustaining Dow Advantage
Develop online libraries of all press, graphics, video and news feed, ensuring access to up-to-the minute
materials

Account Executive The United Way of St. Johns County

2011 - 2013
Successfully developed marketing campaigns including branding design, communication plan, volunteer
coordination, and social media scheduling for two annual fundraising events
Coordinated event logistics and volunteer support teams for annual fundraising events
Collaborated on creation and implementation of promotional materials to boost agency awareness
Public Relations Student Society of America, Flagler College
President
Spring 2014
Facilitate weekly meetings of 40 students
Organized Flagler Colleges Annual Communication Week
o First student chosen to manage the highly acclaimed Communication Week
o Responsible for strategic planning, management and execution of logistics, Keynote/Feature speakers
and panelist as well as the programming and marketing of event
o Successfully collaborated theme and marketing design for graphic materials with graphics team
o Coordinated travel arrangements, maintained schedule and managed itineraries; ensuring precise
logistics
o Managed team of 40 students maintaining work assignments, vital communications and event support
scheduling
Vice President
2013 - 2014
Collaborated on development and strategy of the 2013 STAND fundraising event
Produced promotional materials, to include event flyers, t-shirts and promotional items for the 2013 STAND
fundraising event
Treasurer
Managed association funds including deposits, expenditures and accurate bookkeeping
Coordinated team development of a mobile app for the annual Communication Week

2012 - 2013

Publicity Committee
2011 - 2012
Created graphic design theme for annual Flagler Hospital Cancer Care Center fundraising event #Stand
Assisted in promotion and execution of annual Communication Week event for 2012 Develop, update and
manage the design and production of marketing materials, such as brochures, flyers and email campaigns
International Mission Board, AsiaStories, Thailand
Photojournalist Intern Global Communications Team
May August 2013
Responsible for the editing and development of internal publication photo galleries to include writing of
cut-lines and cataloging
Collaborated design of information graphics for the International Mission Board on-site team in Vietnam
Travelled on assignment to Vietnam and China to capture visual story of mission teams for publication on
the AsiaStories online publication
Coordinated with editors to develop storyline media support requirements
Edited all photography utilizing Adobe Photoshop and maintaining all storage/documenting requirements
H2 Performance Consulting, Pensacola, Florida
Graphic Designer
2012 - 2013
Coordinated with C-level in the development of new marketing brochure to capture firms consulting
capabilities
Developed and modernized marketing and promotional materials within short deadline requirements
Provided internal administrative support
Dragonflies Jewelry & Gifts
Marketing Support
2012 - 2013

Employed innovative marketing strategy with social media, including Twitter and Facebook, maximizing
visibility of promotional programs

Assisted in the development of retail branding to include marketing materials

The United Way of Escambia County, Pensacola, Florida
Communication Intern
Designed and developed program materials and signage for the United Way Annual Meeting
Collaborated content ideas for social media sites in order to create a strong online presence
Authored United Way Success Story for publication in the annual report

2012

EDUCATION

ACTIVITIES AND HONORS

Bachelor of Arts (GPA:3.8)

May 2014
Major: Communication/Concentration: Public Relations
Minor: International Studies
Flagler College, St. Augustine, FloridaTECHNICAL
PROFICIENCY

Phi Omicron chapter of Lambda Pi Eta, Communication

Honor Society, Vice President
2013 - 2014
Dean's List, Flagler College

2011 - Present

PUBLICATIONS
Technology: Adobe Photoshop, Adobe InDesign, basic
HTML Coding, Mac and PC proficient, Hubspot,
Microsoft Software
Social Media platforms: Hootsuite, Twitter, Facebook,
Instagram, Pinterest, Tumblr, LinkedIn, Twitter,
Wordpress
ADDITIONAL EXPERIENCE
O.C. Whites, Server
Dragonflies Jewelry & Gift, Sales
Texas Roadhouse, Server
Pizzalleys Pizzeria, Server

2013 Present
2012-2013
2012
2011-2012

International Travellers Magazine, September 2013

AsiaStories, Giving It All: Using Talents to Serve,
September 8, 2013
Gargoyle, Flagler Student Balances School and
Firefighting, December 4, 2012
Gargoyle, The Giving Heart, November 19, 2012
Gargoyle, Haiti Trip Leaves Lasting Impression on
Flagler Student, November 02, 2012