1.

How does product quality affect customer loyalty among high and low
touch products?
2. How do retailers cope with polygamous behavior among consumers?
3. Do consumers really understand a companys brand values? The case of
Starbucks.
4. How is brand image affected by product availability?
5. How does unethical behavior affect brand image? The cases of Shell, Nike
and Starbucks.
6. How can innovations sustain brands?
7. How does language impact upon brand identity?
8. How can countries use national culture to help them promote major
exports?
9. What motivates consumers to pass on marketing messages?
10. What are the antecedents of word-of-mouth communications?
11. When word-of-mouth communications turn negative:
12. Does the importance of beliefs and attitudes vary across low and high
involvement products?
13. An investigation of habitual buying behavior and geographical location:
The impact of socio-economic status.
14. What effect does geographical location have on the relationship between
variety-seeking buying behavior and habitual buying behavior? An
examination of when workers eat out for lunch.
15. How can mobile marketing be used as a viral marketing tool?
16. Can an overt international pricing strategy negatively affect brand image?
17. An examination of the suitability of information and persuasive
advertising based on the nature of the product being sold.
18. Can point-of-purchase promotions be as effective in an online
environment as they are offline?
19. How has the Internet helped unsought goods building brand awareness
20. Are social networks more persuasive than traditional word-of-mouth? An
investigation of product recommendations?

21. How Do Consumers Respond To Internet Marketing Schemes

22. Is marketing unhealthy food to children at schools ethical, given the
obesity problem in children?
23. Is social media the new marketing channel? Or are the more traditional
marketing channels still holding their own?
24. Are social networks more persuasive than traditional word-of-mouth? An
investigation of product recommendations?
25. Is Social Media the new marketing channel Or the traditional word of
mouth still holding it own
26. How to make a consumer buy your product.
27. Point out the most famous marketing tricks that help manipulate the
consumer; define the most effective ones.
28. How to make your goods popular.
29. Devote this paper to the most efficient marketing mechanisms that can
promote our goods in the best way.

30. How important is brand loyalty in modern marketing? Are there any new
ways to improve brand loyalty and retain customers despite the large
variety of products available?

31. Does packaging still have such a major influence on product sales? Or are
there other factors that have a larger impact on product sales?
32. Advertising and the Internet.
33. Describe how the process of advertising has changed with the
appearance of the Internet.
34. The mechanism of advertising: how it works.
35. Explain how advertising influences our mind and what psychological tricks
make us buy this or that product.

36. Good quality vs. good advertising: what really works.

37. Do research and define what is more important for success: good quality
of a product or an apt advertising.
38. The role of package design in successful selling.
39. Explain how the design of something influences the consumer.

40. What are the differences between marketing in a developed market

versus marketing in a developing market?
41. What marketing strategies should be used during the different product
cycles?
42. How do different countries advertise a product? Use examples like the
Chevrolet Nova's sales in Mexico to make a point.
43. How does advertising impact the human mind? Is it positive or negative
for someone's mental health?

44. Making A good research problem in a sentence form

45. The Coexistence of Positive and Negative States from
46. Market Shaping with Rivals: An Exploration of Potential Collaborative
Market Shaping Opportunities for Direct Competitors
47. An Exploration of Brand Narratives from an Evolutionary Psychological
Perspective
48. An Exploration of the Effectiveness of Social Media to Assist Destination
Brand Recovery Following a Disaster

49. Stimulating negative customer brand engagement

50. Western Advertising to Eastern Consumers: How young Asian immigrants
interpret fashion advertising in New Zealand
51. Market proactivity: The role of Generative Learning

52. Enhancing SMEs Interactions: The Role of Network Pictures and

Interaction Capabilities

53. Examining the buffering effect of loyalty programs in the context of

service failure
54. Understanding Self-Presentation via Vintage Fashion
55. Status seeking sustainable consumers
56. The influence of relationship factors in service failure: the interaction
between customer-firm and customer-employee relationship facet
57.
58. The Relationship Between Brand Forgiveness and Brand Equity in a
Service Brand Context.
59. Consumer Complaint Behaviour: An Exploration into the Effect of
Relationship Bond.

60. Destination Marketing after a disaster: Strategies for recovery

61. Ideas that are workable

62.

Write about the influence that advertising has on the behavior of

consumers

63.
64. The impact of advertising
65. Does advertising today have a positive or negative effect on the human
mind? Discuss this question and provide evidence to support your point of
view. Can advertising be harmful? If so, in what way is it harmful? Does
advertising provide valuable information to the public? If so, in what ways
is it helpful?
66. . The unreal: How advertising asks viewers to suspend disbelief in their
presentation of hygiene related products

67. The unknown: How can future ad executives break new ground in the field
of advertising?