AMARTAYA TRAVEL

SPA
 Industry Analysis
• The domestic ayurvedic industry market size is
currently estimated at Rs.3000 crore which will go up
to around Rs. 5000 crore in next 2 years in view of
rising demand for ayurvedic therapy and products

• According to ASSOCHAM estimates, the Indian spa

industry is expected to receive investment of US$ 35
billion in the next 3-4 years. 

• High profit margins : in the spa industry was as high

as 60-65% and domestic spa industry is offering a
mix of traditional ayurvedic, as well as Chinese, Thai
and Swedish healing techniques
 USP
• Amartaya offers an opportunity to combine a
Tropical vacation along with Ayurveda healing or
rejuvenation.
• One-Site shop to meet traveler’s requirements.
• Online bookings & selections of resort and
packages.
• Range of Treatments and Ayurveda packages
for you for all different types of accommodations,
durations and budgets
 COMPETITOR ANALYSIS

• Kairali group
• Vaidyaratnam
• Kottakyyal
• Kerala Vaidyshala
• Krishendu Ayurveda
 Existing Similar Business
Ayurvedatravell mall
Adopted from model Changes in model
• Travel package along • Includes every kind
with Ayurvedic of customer.
treatment. • Special package &
offer to NRI’s