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  • GI. Module 1. Driving Innovation

    Transféré par

    maheshbendigeri5945
    10 vues9 pages
    Identifying gaps in the market Example: Small packets of shampoo Identifying needs in the market example: innovations in harvesting methods. Staying on the forefront of changes in the market. Taking advantage of unforeseen circumstances.

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    Identifying gaps in the market Example: Small packets of shampoo Identifying needs in the market example: innovations in harvesting methods. Staying on the forefront of changes in the market. Taking advantage of unforeseen circumstances.

    Droits d'auteur :

    Attribution Non-Commercial (BY-NC)
    Téléchargez comme PPT, PDF, TXT ou lisez en ligne sur Scribd
    Signaler comme contenu inapproprié
    10 vues9 pages

    GI. Module 1. Driving Innovation

    Transféré par

    maheshbendigeri5945
    Identifying gaps in the market Example: Small packets of shampoo Identifying needs in the market example: innovations in harvesting methods. Staying on the forefront of changes in the market. Taking advantage of unforeseen circumstances.

    Droits d'auteur :

    Attribution Non-Commercial (BY-NC)
    Téléchargez comme PPT, PDF, TXT ou lisez en ligne sur Scribd
    Signaler comme contenu inapproprié
    sur 9

    m 

    V Taking advantage
    of unforeseen
    circumstances
    V Example: IBM
    V 2inding gaps in the market
    V Example: Small packets of
    shampoo
    V Identifying needs in
    the market
    V Example
    innovations in
    harvesting methods
    V Stay on the forefront of
    changes in the market
    V Example: Taj Hotel
    V — areness of
    demographic
    transformations
    V Example: Tata Nano
    V —lterations in the ay
    one looks at an
    opportunity
    V Example: Glass is half full
    versus glass is half empty
    V jiscoveries open up ne opportunities
    V Example: $100 computer

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