A QSPM for TCS

Strategic Alternatives to Enhance the Profit

Collaboration with
Enter new service of
more companies
Money Transfer
Key Factors Weight AS TAS AS TAS

OPPORTUNITIES
1. To Expansion Globally 0.15 1 .15 - -
2. Expansion Of E-Commerce 0.10 4 .40 - -
3. Creating Joint-Ventures with
the foreign country`s local
transportation companies. 0.08 - - 2 .16
4. Scope in diversified industries 0.10 3 .30 - -
5. Should offer services to transfer
cash & valuable 0.05 1 .05 2 .10
6. Should attract the untouched
customers by designing

THREATS
1. Competitive forces 0.15 3 .45 - -
2. Tax Rates 0.10 - - 2 .20
3. Technology 0.12 2 .24 - -
4. Economical and political
Conditions of Pakistan 0.07 2 .14 - -
5. Rise in Fuel prices 0.07 - - - -
6. Rules And Restrictions In
Foreign Countries 0.08 1 .08 - -
______
1.00

WEAKNESSES
1. Stagnant marketing skills. 0.12 2 .24 4 .48
2. Not much known in rural areas. 0.08 - - 2 .16
3. Doesn’t work on 24 hour basis 0.09 3 .27 - -
4. High Tariffs. 0.08 2 .16 - -
5. Customer service staff vary area
by area 0.08 - - 1 .08
6. Not as Globalized as FedEx &
DHL. 0.08 2 .16 2 .16
7. Loyalty problem on customer
Behavior

STRENTH
1. Favorable company image 0.08 4 .32 2 .16
2. TCS Aviation 0.07 2 .14 - -
3. Large portfolio of services 0.06 2 .12 1 .06
4. Continuously innovation in
strategies & services 0.06 1 .06 3 .18
5. Pioneer in courier industry in
Pakistan 0.10 - - -
6. High market share 0.10 - - -
7. E-services and Technology
______ _____ _____
1.00 3.28 1.74