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± HERB KELLEHER- Co-founder of the company,
CEO for a long time. Currently Chairman of
board & Chairman of the executive committee.
± JIM PARKER- Long term employee of the
company. Currently Vice Chairman of the board
& CEO.
± COLLEEN BARRETT- Long term employee of
the company, previously Executive Vice President
for customers. Currently President & COO.
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± Humor :- Making their experiences more enjoyable.

± Altruism :- Caring attitude towards customers ,peers


others as well as company.

± Luv :- Insatiable dedication to serve the customers &


also they think of employees as a family
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± chort distance flights
± Customer satisfaction is foremost
± Low cost airline
± Employee empowerment
± Profit sharing
± More like a family rather than a company
± Respect for the ideas
± Altruism for each other
 

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± Limited opportunities for promotion

± Maintaining culture & values while expansion

± What after Kelleher«««««««.


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± Motivating employees to practice core values
± Employee empowerment : Encouraging
creativity, innovation & initiatives, profit-
sharing plan
± Right strategy : Short-haul focus & low cost
operations
± Infectious values : infusing core values in
successors to continue the culture & success.
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± Replacement of spoon feeding by encouraging
creativity, innovation & initiatives

± Reduction of friction between different


functioning units.

± Induction of core values.


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± ueveloping core values among employees

± Practicing employee empowerment as a


effective tool to get best out of employees

± Highest priority to Customer satisfaction

± Implementation of right strategy


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± Old employees as new leaders

± Unbroken determination to provide the best


customer services, low-fares

± High-spirited operations
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